Local brand AO, the UK’s most trusted major electricals retailer and sponsor of the Manchester Arena, have announced they are pumping more than £2 million into children’s sports and grassroots teams as part of an exciting new partnership with an NFL team.
With the Bolton-based, nationwide business continuing to support local teams and further invest in youth sport across Greater Manchester and beyond, AO‘s latest venture will see an estimated 472,800 young people benefit from a new initiative with an American football team looking to make an impact in the UK.
Teaming up to sponsor the Jacksonville Jaguars and their growing UK arm, whose support has been growing on this side of the Atlantic since 2013, the two organisations are combining to provide a new scheme to sponsor sports kits amongst grassroots teams across the country.
Better still, more than 87,000 youngsters will benefit from AO and the Jacksonville Jaguars sponsorship through their ground-breaking and hugely exciting new UK sports programme known as ‘JagTag’.
JagTag is a simplified version of tag-based American football, which was invented by Jaguars and is already sweeping across British schools, getting kids active and interested in a new and different sport.
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Most similar to the likes of tag-rugby, the game is already being taught in over 300 schools as part of their PE curriculum, not to mention having caught on at countless youth centres and sports halls nationwide.
AO has also created a hub on its website, where all types of grassroots youth sports teams can apply to have their kit paid for and sponsored by the retailer.
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Not a bad deal at all — and it’s by no means the first time AO has teamed up with local clubs and sports centres to ensure kids and young people have the right kit and equipment.
The initiative follows the Centre for Social Justice’s (CSJ) new report, ‘Game Changer: A plan to transform young lives through sport’, which found that providing a “right to sport” to 3.6 million UK secondary school pupils could help “slash youth crime, improve school attendance and boost their academic prospects” overall.
Speaking on the new partnership, AO Founder and CEO John Roberts said: “Talent is evenly distributed across the UK, but opportunity is not. Inside most of these kids is incredible potential yet they get ignored by politicians, so we need to start building them a future they care about and believe in.
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“By extending our grassroots kit sponsorships and our JagTag partnership with the Jacksonville Jaguars UK, we’ll give almost half a million young people the chance to get involved in sport over the next five years.”
You can register your interest in the AO grassroots programme on behalf of a child, school, sports club or youth centre HERE.
Tommy Fury announces huge fight against former World’s Strongest Man Eddie Hall
Daisy Jackson
Tommy Fury has announced his next major boxing match – against a rather unlikely opponent.
The Manc boxer and former Love Island star will face Eddie Hall, who once reigned as the World’s Strongest Man and was the first person on the planet to deadlift 500kg.
The match, billed as Beauty vs The Beast (we’ll let you decide who’s who…), will take place at the AO Arena this summer.
Tommy Fury and Eddie Hall will be facing off in Manchester as part of the Misfits Boxing series, a sports promotion company founded by YouTube sensation KSI.
26-year-old Fury – younger brother of heavyweight legend Tyson Fury – remains unbeaten, seeing off all-comers in the crossover boxing world.
As for 38-year-old Eddie Hall (nicknamed The Beast), he retired as a strongman competitor, where he’s previously been crowned the World’s Strongest Man, and has now pivoted into combat sports.
The pair have collaborated recently on several videos online, taking on challenges like a One Punch Knockout and a breakfast eating competition.
But this will be the first time they’ve publicly faced off in the ring.
Misfirst Boxing has once more delivered the biggest match-ups possible in the crossover boxing space, with Fury vs. Hall promising to be a titanic tussle that will captivate fans around the world.
Tommy Fury vs Eddie Hall, Beauty vs The Beast, will take place on Saturday 13 June at the AO Arena in Manchester – you can get tickets HERE.
Corey Blackett-Taylor ruled out injured for the rest of the season
Danny Jones
Bolton Wanderers winger Corey Blackett-Taylor has been ruled out for the rest of the season following injury.
With not that long left in this year’s campaign and the playoff scrap set to ramp up even further in the coming weeks, it’s an unfortunate twist of fate for the Trotters.
Despite still being only a relatively recent signing, having just joined Bolton in the most recent January transfer window, it didn’t take long for him to make a good impression.
Scoring on debut in a 1-0 away win against AFC Wimbledon, the 28-year-old is now set to miss the remainder of the 2025/26 term, letting supporters know the news on Friday, 27 March.
Blackett-Taylor was forced off in the game against Rotherham United after pulling up in the wake of taking a shot, ultimately being subbed in the first half.
It was quickly confirmed to be a thigh injury, and while the specific nature and severity of the damage haven’t been fully detailed, he has now informed fans that his season is over.
Writing on Instagram, he said: “Instantly from arriving at the club, I felt the passion and support from the fans, club, staff and players.
“I have no doubts [about] the club achieving their targets of promotion – I want to say a huge thank you for making me feel so welcomed and comfortable. Unfortunately, my season is concluded due to my injury, but I’ll be here supporting the team to the very end.”
He isn’t the only impactful League One player at a side eyeing up the Championship to have been hampered by setbacks on the physio bench, with rivals Stockport County also confirming an absence at this crucial point in the campaign.
Not ideal for either of the Greater Manchester hopefuls.
Once again, while the recovery period for both of these players has already begun, the exact timelines for their return remain to be seen.
That being said, chances are we’ll see the Derby County loanee back in action before Hills, though we’ll have to wait to find out whether it will be at the Toughsheet Stadium or back with his parent club.
Who do you think is going to clinch that third promotion place at Wembley come this May?
Danny Jones -
12th October 2023 
