BOX launch football lookalike competition where you can win free pints and bar tabs during the Euros

So ready for everyone to dye their hair like Gazza again.

Danny Jones Danny Jones - 15th June 2024

BOX on Deansgate has launched a brand new lookalike competition where football fans can win free pints and bar tabs during the Euros this summer.

The popular chain of sports bars has multiple locations all over the country and is sure to be packed through Euro 2024. It also turns out the brand is hoping to fill its various venues with some of the best football lookalikes possible as part of a fun new giveaway.

Pretty much promising exactly what it says on the tin, the new competition will see those fortunate enough to bear a resemblance to famous footballers be handed free pints throughout the tournament. It really is as simple as that.

There’s even the chance for the most impressive footballing doppelgänger to win a table of six plus a whopping £250 at your BOX site of choice for the Euro 2024 final on Sunday, 14 July. Say no more, we’re about to get a Phil Foden trim like yesterday.

Entry terms are simple: to join you simply need to submit a photo of yourself, a friend or a family member who you believe looks similar to a footballing star.


The easiest way to take part is to tag @theboxbaruk in your Instagram story with your lookalike image using the hashtag #BOXDOPPLEGANGER, then send a direct message containing your entry.

Probably the best part about all of this is that you get a free pint just for taking part – and no, we’re not joking. Anywhere offering free pints whilst the footy’s on get a thumbs up from us. May the best football lookalike win!


The fun doesn’t stop there though: a weekly Euros-themed quiz every Wednesday at BOX Deansgate to test fans’ knowledge; their famous ‘Bandeoke’ is on every Thursday, as well as live bands and DJs on Fridays and Saturdays to guarantee the party continues long after full-time.

Football fans can also treat themselves to a number of European-inspired delights with a limited-edition Euro 2024 food and drink menu, featuring Currywurst Loaded Fries, Bavarian Burgers and the ‘Olympian’ pizza. Plus, you can get two-pint beer steins, mini-kegs and a host of other footy-themed drinks.

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As always with these things, full T&Cs apply (i.e. only one entry per person) but the whole thing is pretty straightforward and you can find out more information on their website.


Laura Lewis, Marketing Director at ARC Inspirations, commented: “We’re excited for EURO 2024 to kick off a huge summer of sport at BOX. This competition is the perfect start, and we can’t wait to see all the entrants and crown the overall winner. We’re looking forward to welcoming fans at our venues and hopefully celebrating a successful summer for the England team!”

“The football is just the tip of the iceberg. We will be showing all the major sporting events, like the Cricket T20 World Cup, Wimbledon, and the Olympics. We can’t wait to see our venues filled with fans having a great time and watching their favourite sports. Not only is BOX the ultimate bar to watch, it’s also the ultimate venue to play and party this summer.”

BOX quickly found its way onto our list of where to watch the Euros in Manchester city centre and to find out what other venues we think are among the best places to witness the football finally come home (you best believe it is), look no further:

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Featured Images — BOX (supplied)