No, you’ve not misread that headline: Manchester City have taken their commercial success a step further than any club before them by becoming the first team ever to launch their own multiplayer map in a new partnership with Fortnite.
The massively popular online multiplayer game boasts well over half a billion people across the globe, with roughly 230 million active players every month, and has become well-known for its high profile collabs with big franchises like Marvel, Star Wars, Batman, Stranger Things, the NFL and more.
They even hosted a giant Travis Scott concert within an actual games lobby, which saw more than 12.3 million people log on to Fortnite to witness the gaming and live music first.
And it looks as though the game’s streak of breaking new ground isn’t stopping there as now they have teamed up with Man City to host the first-ever online map inspired by a real-life football club.
Can you be the champion of The Ladder? 🏆
Play now on Fortnite Creative! Game Code 7124-6951-4339
As part of the developer Epic Games’ Creative feature, which allows for people to build their own arenas within the smash-hit ‘battle royale’ game, players can now enjoy an officially licensed Manchester City map by entering a simple code.
Entitled ‘The Ladder’, the map revolves around a series ‘glyphs’ or symbols of recognisable icons around the club, 11 themed arenas such as the ‘Blue Moon’ level inspired by the famous City anthem, another built around the iconic Manchester worker-bee and more.
Designed with support from Karta, a London-based metaverse studio, the map will see players take on each other in ranked one-on-one or ‘PvP’ matches, with their positions constantly changing based on their performances.
Winners will ascend the ladder to the higher arena, while those who lose will fall further down and, in typical Fortnite fashion, a champion is crowned by being the winner of the final round.
The Fortnite creative map is the latest development in the club’s gaming and esports strategy, which has been a big area of focus for the brand in recent years, with their own Man City ESPORTS team now bigger than ever.
You can see first-team star and England international Jack Grealish taking on streamer and YouTuber ThisIsFG_ in an example below:
As per a press release from the club, the City Football Group’s (CFG) Chief Marketing and Fan Experience Officer, Nuria Tarre, said of the collab: “We are delighted to launch our official Fortnite creative map in collaboration with Epic Games for gaming and football fans around the globe to enjoy.
“The opportunity to build this world in Fortnite presented a fantastic way to increase our presence across the competitive gaming space, a natural crossover for our leading sports entertainment brand.
“This launch is a great new addition to our off-pitch fan engagement activations and we are excited to see a crossover of esports and football fans dive into this immersive City experience.
You can play ‘The Ladder’ official Man City Fortnite map via the access code: 7124-6951-4339.
Kobbie Mainoo asked Manchester United for a loan away – and the club rejected him
Danny Jones
Manchester United star Kobbie Mainoo has recently asked for a loan move this season, but his employers have reportedly rejected his request.
The Man United academy graduate and young England midfielder is widely considered one of the brightest prospects in the club, not to mention admired in the Three Lions camp already.
After breaking into the first team under Erik ten Hag (having previously been thrown into senior training by Ole Gunnar Solskjær), he was quickly identified as one of the best players United have in the middle of the park, having also scored a number of important goals in big games.
However, Mainoo has somehow found himself not quite in the starting XI under Ruben Amorim – much to the frustration of many supporters and, unsurprisingly, the player himself – leading the Stockport-born starlet to consider the loan market for game time.
Probably the best case scenario for us if the manager isn’t going to play his best pivot player despite having the easiest midfield in the league to play against…
As reported by The Athletic and multiple outlets, Amorim and the powers that be at Man United have made it clear they do not want to loan him out this summer.
Not only do they have no intention of sanctioning a spell away this season, but the manager and the board have reiterated that they want him to stay and fight for his place.
For any Reds fearing that this could ultimately mean the worst for Mainoo at Old Trafford, fret not; it is said that the 20-year-old has no intention of pursuing a permanent transfer away from his boyhood club.
Put simply, the academy graduate wants to guarantee himself not just more regular game time but crucially first team minutes during these crucial early stages of his development as a footballer – something he’s still not sure he’ll get under the Portuguese head coach.
Nevertheless, the United boss has assured that he wants Mainoo, even if he isn’t quite the right fit for his system at the moment/has more to learn about the role he is being asked to play.
It’s fair to say that the revelations have rocked a good chunk of the fan base, with plenty calling for Mainoo to be dropped straight back into the starting lineup.
However, some are urging patience on all sides. One user on X wrote: “Not starting every week at 20 doesn’t mean you need a loan — it means you need patience. Respect the shirt, fight for the spot. If the bench at United breaks your spirit, good luck making a World Cup squad.”
On the other hand, footballer podcaster Alice Abrahams commented: “The fact that it’s reached a point where Mainoo has asked to leave on loan, because he feels that getting away is the best move for his development is frightening, especially when he offers so many solutions in midfield to a lot of Amorim’s problems, both in build-up and centrally is WORRYING.
“And the fact that Amorim doesn’t see him is an answer to that [problem] is deeply worrying.”
What do you make of the situation with Kobbie Mainoo at the moment, Reds, and while you’re here, what do you make of the Man United manager not watching his side’s historic penalty shootout defeat to League Two Grimsby Town?
Huge new premium indoor golf venue with ‘cutting-edge’ tech to open at Quayside MediaCity
Emily Sergeant
Time to get practicing your swing, as a huge new premium indoor golf venue is opening up over in Salford this autumn.
Founded by a local PGA Professional and spanning a whopping 4,500 sq ft of state-of-the-art space, TeeClub is set to be a revolutionary new venture where cutting-edge technology meets luxurious comfort at the unique waterside destination.
TeeClub will provide a first-of-its-kind premium environment with seven high-tech Trackman simulators, taking players to more than 450 world-famous courses including St. Andrews, Pebble Beach, and more.
The new venue is also launching a partnership with sports equipment brand TaylorMade, so golf fans can either bring their own clubs to use on the day, or make use of TaylorMade equipment available if needed.
Resident PGA professionals will offer personalised lessons with AI-driven video analysis when the venue opens later this year, while a dedicated club fitter will make sure every swing is matched with the right equipment.
There’ll also be a club shop stocking TaylorMade gear alongside apparel from Manchester-based brand, Concrete Links Co.
The new venue is designed for both individuals and businesses alike, and will offer exclusive memberships and corporate packages, as well as semi-private bays and interactive gaming modes, making it an ideal place for team-building events or relaxed evenings with friends.
A huge new premium indoor golf venue with ‘cutting-edge’ tech is opening at Quayside MediaCity / Credit: Supplied
There’ll also be bar on site serving coffee, pizzas, snacks, wine, and craft beers.
“Our vision for TeeClub is to create an indoor golf experience that combines the authenticity of the sport with modern luxury,” commented Nick Holmes, who is a PGA Professional and the Director of Golf at TeeClub, ahead of the venue opening this autumn.
“Whether you’re a beginner looking to learn, a corporate group hosting an event, or an experienced golfer, TeeClub will provide the tools, technology, and atmosphere.”
Danny Jones -
23rd July 2024 
