Manchester city centre has been chosen for the first-ever Pro:Direct Soccer concept store, which is set to be unveiled very soon.
While a specific opening date is yet to be announced, we now have a confirmed venue, which will be none other than the Arndale.
The world-famous online retailer first began experimenting with brick-and-mortar stores over a decade ago, with their LDN19 shop in the capital opening back in 2014, but now they’ve signed a new 10-year lease in the busy Manc shopping centre.
Set to open early in 2026, the flagship ‘PD:FC’ site promises to be “more than a store” and is purpose-built to celebrate all things football culture.
The hoardings are already up. (Credit: Supplied)
Due to take over a 9,180 sq ft unit spanning two floors, the new ‘Football Performance and Culture store’ is tipped as the first of its kind anywhere in the world.
Choosing Manchester due to its rich music, fashion, sporting and football heritage, most specifically, our home was seen as a natural destination for the new concept.
The debut PD:FC store is not only looking to offer a unique retail experience to our footy-obsessed city, but also deliver a site for innovation and cultural crossover.
As per an official press release, the brand says PD:FC “ensures every player finds the right fit, feel, and edge to allow them to ‘Play Better’”, adding that it will “curates the evolving world of football culture, harnessing the energy of the streets, the glory of stadiums, and the influences within game and beyond.”
‘PRO:DIRECT Sport PD:FC’ will be come just the latest in a recent trend of high-profile openings in the Arndale and neighbouring New Cathedral Street, with the likes of Sephora and Represent attracting huge opening day queues, not to mention fellow sport and activity brands, Arc’teryx, Alo Yoga and Trailberg.
Speaking on the announcement, PRO:DIRECT Sport‘s Chief of Brand, Sam Baldock, said: “Manchester is the beating heart of football culture – a city where the game’s history, passion, and future collide.
“Launching our new PD:FC concept here is about more than opening a store; it’s about creating a space that lives and breathes football and its culture.
“A place where players and fans can connect with the very best the sport has to offer. This is our home for the football-inspired community in the Manchester area – from the streets to the stadiums – and we can’t wait to welcome everyone through the doors.”
Featured Images — Pro:Direct (supplied)/The Manc Group
Sport
Manchester City issue statement as they reach agreement over ‘APT’ controversy
Danny Jones
Manchester City and the Premier League have agreed a settlement over their long, drawn-out APT rules controversy.
For starters, no: this is not to do with the outstanding 115 charges still alleged against the local side; that’s to do with FFP.
In case you weren’t aware of the latest with this story, after winning a watershed court case against the English top flight last October regarding ‘Associated Party Transactions’ (APT) – an outcome with the Premier League contested – Man City have now put the case behind them.
Updating supporters on social media this week, the club revealed that the situation has now been resolved and is essentially over.
Sharing the update on social media, they gave a brief overview of how the debate related to transparency surrounding sponsorship deals and commercial dealings was finally concluded.
A statement reads as follows: “The Premier League and Manchester City FC have reached a settlement in relation to the arbitration commenced by the club earlier this year concerning the Premier League’s Associated Party Transaction, and as a result, the parties have agreed to terminate the proceedings.
“This settlement brings an end to the dispute between the parties regarding the APT Rules. As part of the settlement, Manchester City accepts that the current APT Rules are valid and binding.
“It has been agreed that neither the Premier League nor the club will be making any further comment about the matter.
Although the decision was ultimately reached following extensive investigation by an independent commission, some are already speculating about what this could mean in terms of wider controversies surrounding the club. It’s also opened the door for them to resume partnerships already in the pipeline.
#ManCity have accepted the Premier League’s new ATP rules and have received assurances that they will not be treated differently when securing sponsorship with companies linked to their owners.
Manchester City are now able to complete a hugely lucrative, long-term deal with… pic.twitter.com/oqn9seWSbS
Conversely, the Premier League itself is yet to offer any public response of its own, with the assurance that the City Football Group (CFG) accepts that said APT Rules are “valid and binding” essentially being the final word.
Many fans have been quick to question online whether this has any impact on the aforementioned FFP saga (don’t forget City’s 115 charges were actually increased to 130 back in December), but very little is still publicly known about the latter.
The hearing itself technically began this time last year, but we have yet to actually find out what the result was, despite the 10-week process ending in December.
Meanwhile, that isn’t the only concern for die-hard Blues of late…
André Onana is set to leave Manchester United on loan as early as next week
Danny Jones
Manchester United goalkeeper André Onana is reportedly leaving the club as early as next week as he prepares to make a late move to mainland Europe.
It’s fair to characterise Onana‘s time at Old Trafford as fraught and divisive, to say the least, but now the Cameroonian keeper is set to leave Man United on loan for the rest of the season.
While most dealings had to be completed at the start of the month, Turkey’s own transfer window is still open for another few days, and now, the seemingly exiled shot-stopper is set to spend a potentially future-defining spell in the Süper Lig.
Preparing for his soon-to-be fully completed move to Trabzonspor, transfer expert Fabrizio Romano states that he will complete the deal next week.
As detailed by Romano, the 29-year-old former Ajax number one – who arrived as one of the first key signings under Erik ten Hag – has personally agreed to the terms of the switch.
It is a little surprise too, as the journalist claims that Onana will earn more money overall, with the Turkish team set to fully cover his United salary, plus the signing fee and bonuses, taking the overall package beyond his base wage of £120,000 a week.
Although both clubs have agreed to a season-long loan, with Trabzonspor promising more than his normal pay packet has been at Old Trafford, there is no loan fee or obligation/option to buy included.
Safe to say that not all supporters will be exactly sad to see him go, as despite some good moments in the shirt (including besting both David de Gea and Peter Schmeichel’s penalty save ratio early doors), his tenure in Manchester has been less ‘Theatre of Dreams’ has been far from it.
So much so, in fact, that in response to the news of his imminent departure, a compilation of all his unforced errors thus far was quickly shared online:
Once his medical has been completed and the final Ts have been crossed, Onana will be one of several statement outgoings from Man United this summer, with the likes of Marcus Rashford, Alejandro Garnacho, Jadon Sancho and Rasmus Højlund all leaving the club in the last couple of months.
While only Garnacho’s was a direct sale, Onana’s is the only other one of these loan deals which doesn’t necessarily imply a permanent move away as yet.
Either way, the ever-controversial keeper willneedto make the next 12 months or so very impressive if he has any hopes of standing between the sticks for United again, especially with Altay Bayindir now quickly returning to the second string with the arrival of Senne Lammens.
What about you, Reds – are you sad to see him go, and do you think this time away could see him revive his Premier League career?
Danny Jones -
18th August 2025 
