After the turbulent year of 2020, we don’t blame you if you’re ready to reinvent your style and feel happier within yourself for the year ahead.
But doing so can be a challenge in itself, especially with the shops being closed yet again due to the country’s third national lockdown.
But on the plus side, there are some hidden gems within Manchester’s fashion scene that are offering the hottest new styles to take on 2021.
It’s more important now than ever to support our local businesses, and these up-and-coming clothing boutiques are definitely ones to keep on your radar this year.
The Norah Store
We’ll definitely be seeing more slow fashion and eco-conscious alternatives make their way to the forefront in 2021, and one of the brands pioneering this in Manchester is The Norah Store.
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The team at The Norah Store moved into a new studio space between Christmas and New Year, promising lots of exciting launches including a new collection that we can expect to see in March.
From whimsical patterned socks to elegant dresses, this boutique is Manchester’s one-stop-shop for all of the latest styles that will be lifelong treasures in your wardrobe.
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Be Diddy
With many retail venues closed, finding outfits to fit your rapidly growing toddlers and children can be harder than ever.
But Be Diddy is a Manchester-based brand transforming the idea of old, tired hand-me-downs by curating an adorable collection of vintage garments for babies. You’d never be able to guess that these clothes are pre-loved!
All of their items are incredibly cute and cosy, leaving your toddler on top of the trends in a pair of Carhartt dungarees or a vintage jacket.
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They also offer a buy-back scheme which is a great way to return garments that your children have outgrown and try out some of their latest pieces and styles.
Their first clothing drop of 2021 is on January 15, so make sure you stay tuned on their Instagram page for a chance to bag some of these adorable creations.
Hoyden
While their boisterous and quirky clothing was a massive hit in Manchester, this year will see Hoyden get a complete makeover.
After deciding to leave their Afflecks store in favour of a home studio and discontinuing the previous product range, it’s clear that the brand will be completely reinvented in 2021.
Olivia Denny, the creator of Hoyden, is promising bigger and better things for this funky feminist boutique, but we will have to keep an eye out during 2021 as her vision is still completely under wraps.
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Nordic Muse
If you want to inject some simplicity and serenity into your home and wardrobe this year, look no further than Nordic Muse.
The brand has recently closed their doors and are moving into a new space on Tib Street in the heart of Manchester’s Northern Quarter – when the pandemic permits, that is.
This change in location is just one of many exciting things to come for Nordic Muse in 2021, so if you are in the market for some Scandi-inspired homeware or elegant jewellery, this is one to remember.
Jeneral Store
A splash of colour and brightness is definitely something we could use in our lives and wardrobes right now.
Jeneral Store is home to a decadent selection of vintage finds and handcrafted accessories in a cheerful colour palette that is perfect for the transition into spring (maybe it’s a bit early, but we’re certainly ready for some sunshine).
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After the difficult decision to close down their Depop and Asos Marketplace platforms due to their overwhelming popularity, Jen is now dedicated fully to growing the Jeneral Store website and creating some gorgeous items for our wardrobes.
If you’re like us and not ready to part with the scrunchies trend, this is an absolute must-see!
Style
Sephora confirms opening date for new megastore at Manchester’s Trafford Centre
Daisy Jackson
Beauty fans rejoice – Sephora has finally announced plans to open a store in Manchester, and soon.
The world-famous retailer, which stops luxury skincare and makeup brands as well as cult items, has secured a spot in the Trafford Centre.
This will be the third UK store for Sephora, which currently has two shops down in London, and its first trip up north.
And after a fair bit of teasing and plenty of rumours, they’ve confirmed that their next megastore will be right here in Greater Manchester.
Hoardings have appeared inside the Trafford Centre, plastered in Sephora’s black and white branding, around a unit next to AllSaints.
The signs read: “Manchester, you called it. Our first Northern store in 2024.”
Sephora says it will ‘redefine the beauty landscape in the North with an extraordinary product range that caters to the diverse needs of beauty enthusiasts’.
Cult brands stocked at Sephora include Huda Beauty, Charlotte Tilbury, The Ordinary, Glossier and Makeup by Mario.
Sephora wrote on Instagram: “You heard correctly — Sephora is coming to the TRAFFORD CENTRE, MANCHESTER.
“Get your shopping baskets ready as we’re on our way up north! More to be revealed soon, see you in 2024…”
The Trafford Centre shared: “You asked, we listened! The wait is over….your @sephorauk opens late Spring 2024.”
Sarah Boyd, managing director of Sephora UK, said: “We are extremely excited to bring Sephora to Manchester, one of the most vibrant cities for beauty in the UK.
“Expanding our presence beyond London is something that consumers have been screaming out for, and we are listening hard to them when deciding where to go next.
“The Trafford Centre, known for its iconic atmosphere and diverse retail offering, is the perfect location for our third store.”
Russell Loveland, managing director at Pradera Lateral – Trafford Centre’s Asset Managers, said: “This iconic beauty giant already has a cult following, and our own social media has been blowing up with enquiries from excited customers eager for Sephora to open.
“We are very proud Sephora chose the Trafford Centre for its next location, which will be its first store in the North of England, and know it will be a fantastic success and a great addition to our strong international brand lineup.”
One person commented on Sephora’s Instagram post: “This is the best news I’ve heard all year!”
Another said: “OMG ITS HAPPENING, STAY CALM”
And someone wrote on Trafford Centre’s post: “Omg omg can’t wait.”
Manchester’s Club de Padel claps back at ’embarrassing’ copycat ASOS product
Daisy Jackson
A local Manchester business has sarcastically pointed out the glaring similarities between a new t-shirt on ASOS and one of its own designs.
Club de Padel has a range of retro-inspired merch with UN:IK, a small independent streetwear brand also based here in Manchester.
Its collection of t-shirts, hoodies, tracksuits, hats and bags often feature a design of an illustrated padel ball (which to the untrained eye is basically a tennis ball) in motion.
But this week a t-shirt appeared on ASOS that also featured an illustrated padel ball in motion, just in a slightly different colour palette.
The ASOS version, which has now been removed from sale, also undercut Club de Padel’s price by £6.
Since Club de Padel took the ’embarrassing’ copycat product public on their Instagram page, ASOS has launched an investigation and taken it off their website.
The sports venture, based at Deansgate Square and the only padel club in Manchester, wrote: “Love the new designs ASOS, kinda reminds us of something though…
“Ah. Well that’s embarrassing… We’ve got a new line coming soon with UN:IK Clothing you’re just gonna love ASOS.
“In the meantime we made this for you @asos, save your design team a job.”
An ASOS spokesperson said: “We take intellectual property issues very seriously and have removed this product from sale while we investigate further.”
Of the Club de Padel and UN:IK collaboration, aka the real deal, UN:IK says it has ‘served up a staple for us, retro inspired leisure pieces with Manchester’s first ever padel club’.
Club de Padel in Manchester has gone public to poke fun at ASOS
They wrote: “Inspired by owners after a trip to Spain, Club de Padel has hit the city with a wave and the lifestyle brand we have created with them reinforces the fastest growing sport across Europe.
“Our classic vintage washes and oversized fits, working with independent designs as always on this local independent partnership. Don’t be afraid to the sport, we’ll guarantee you love it as much as these clothes.”