Aldi has launched an adult’s breakfast club for lower income families who are having to skip meals to ensure their children can eat.
After the budget supermarket retailer’s new research has sadly revealed that almost half (44%) of parents from lower income families being forced to skip meals to make sure their children have enough food to eat as the rising cost of living crisis continues, Aldi has launched a new breakfast club especially for adults.
Breakfast is widely known to be one of the most of important meals of the day, but it’s also the most common one to miss, according to Aldi’s research.
The research revealed that 47% of parents are now said to be experiencing more financial pressure to feed the family compared to six months ago – with almost two in three admitting they are likely to go hungry so their little ones don’t have to.
This has also led to a third of parents buying less food, with some of the biggest cutbacks including key breakfast items like butter, milk, and cereal.
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Aldi launches ‘adult’s breakfast club’ for families skipping meals so their kids can eat / Credit: Aldi UK
Aldi’s new ‘Adult’s Breakfast Club’ has been set up with the help of its charity partner, Neighbourly, ahead of the Easter school holidays, as this is often when “parents are under increased pressure to feed the entire family”.
The supermarket chain will donate 10 tonnes of healthy cereal and 5,000 gallons of milk and milk alternatives to foodbanks and schools across the country.
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With an estimated 2.1 million adults in the UK now using foodbanks, Aldi’s Adult’s Breakfast Club is aiming to help the 37% of parents who simply can’t afford a full shop to feed themselves and their family, and therefore choosing to either skip meals entirely, give children half of their meal, or make larger portions for their children than themselves.
“We believe that having access to healthy food should be a right, not a privilege,” Aldi UK’s Corporate Responsibility Director said of the scheme launching.
“The thought that parents are having to skip meals to ensure their children can eat is terrible.
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“Our partnership with Neighbourly to donate surplus food from our stores helps to support the communities where we operate, but we want to be able to help parents too, and we hope the Adult Breakfast Club will help provide everyday breakfast essentials to parents who otherwise would be going without.”
The supermarket chain will donate 10 tonnes of healthy cereal / Credit: Aldi UK
Steve Butterworth – CEO of Neighbourly – said parents skipping meals to ensure their children can eat shows the “real-world effects of the cost of living-crisis”.
“Creating a dedicated Breakfast Club to ensure these parents are getting the nutrients they need and deserve is a brilliant initiative, and one we hope will make a tangible difference in our community,” he added.
ITV confirms release date for new single parents dating show dubbed ‘middle-aged Love Island’
Emily Sergeant
ITV has confirmed that its brand-new dating series for single parents is officially a thing, and it’s hitting our screens later this year.
It had long been rumoured that ITV had a somewhat Love Island-inspired spin-off series geared more towards those looking for love in the middle of their lives in the works, with reports hotly-tipping it to hit screens soon first surfacing back in July of last year – but nothing was actually set in stone at that point.
Then it was revealed back in January that, after months of speculation, all the rumours were true, as the broadcaster was actively casting for contestants and calling on single parents across the UK to get their applications in.
Already having been dubbed “middle-aged Love Island”, but previously called the working title of The Romance Retreat, ITV explained when it first put out the casting call that the new series would see a group of “vibrant single parents” from across the UK all meet under one roof, and that it was set to be the only dating show where they can search for love in a safe space.
Now, coming up to six months after that initial casting call, ITV has confirmed that the long-awaited series is finally set to hit TV screens later this autumn.
Given the new official title of My Mum, Your Dad, and hosted by legendary TV presenter Davina McCall, ITV took to social media yesterday to reveal that the “secret is finally out”.
Teasing a little more information about the new show, ITV explained: “My Mum, Your Dad is a brand-new series following a group of single parents looking for a second chance at love. They’ve been nominated by their grown-up kids, but what they don’t know is that their kids are watching their every move, playing matchmaker and holding cushions over their faces as they watch the shenanigans.”
An exact release date for the show is expected to be announced by ITV in due course, so you’ll need to keep your eyes peeled.
Featured Image – ITV
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Matty Healy delivers perfect reply to being called a ‘slack-jawed f***wit’ by Noel Gallagher live on stage
Danny Jones
Matty Healy is once again poking the beehive and after being called a “slack-jawed f***wit’ by Noel Gallagher, The 1975 frontman delivered the perfect comedic response to his comments.
Healy was on stage in Dublin on Wednesday, 7 June, essentially warming up for himself after American singer Caroline Polachek had to pull out of the show, playing an hour of additional 1975 songs that didn’t make it onto the headline setlist.
A much more informal set than the main show — just Matty, a guitar, a keyboard his laptop and a little help from bandmate Jamie Squire — he spent lots of time chatting with the crowd and at one point, addressed the Manc music legend’s recent roasting.
The former Oasis songwriter and guitarist was sitting down with The Spin when the interviewer asked what he made of Matty Healy’s comments that he and brother Liam should “stop marding” and get back together — to which Noel said: “Oh, that slack-jawed f***wit… He needs to get over how shit his band is and split up.” Bit harsh but the 34-year-old seemed to take it in stride and had his own cold comeback.
Clearly enjoying having riled up the 56-year-old, Healy fired back by saying “The difference between me and Noel is I do a series of interviews to promote an album, whereas he does an album to promote a series of interviews”.
As one person posted in the comments, “I’m not the biggest 1975 fan but he’s absolutely mugged him off here”, and a lot of people tended to agree.
Healy did assure the cheering crowd that he and the band all “love Noel Gallagher” and claimed that they even “asked Liam to open up for [them] but he was busy” — we would have paid good money to see that happen.
Nevertheless, we’re certainly enjoying this hilarious little spat between the two and whatever you make of the two of them, they sure. Also, Matty’s right, the Gallagher bros should just get over it already and give the people what they want: an Oasis reunion. One day, we can always pray.
Emily Sergeant -
28th March 2023 
