Iceland is giving pensioners in Greater Manchester vouchers worth £30 to help with food and essentials amid the rising cost of living crisis.
With inflation now at a 40-year UK high and the rising cost of living crisis continuing to make it its impact felt nationwide, Iceland has partnered with The Rothesay Foundation to launch a new voucher scheme aimed at supporting pension-aged people following the release of findings from a shocking new study.
According to The Rothesay Foundation, research by Age UK showed that 1.7 million pensioners were living in poverty in 2020/2021 – which is 15% of all pensioners.
On top of that, it’s thought that more than 770,000 pensioner households- either single people, or couples – are also missing out on Pension Credit payments too, which are worth around £1.5 billion every year.
So to help lessen the financial burden, the discount supermarket retailer has now launched the Summer Cheer campaign with over £1 million of funding from the Rothesay Foundation to provide pensioners with a voucher worth £30 that can be used to buy food and essentials.
ADVERTISEMENT
It’s expected to help around 40,000 pensioners across the UK save on their shopping.
Iceland has partnered with The Rothesay Foundation to launch a new £30 voucher scheme / Credit: Iceland Foods
The voucher scheme is running up until 16 September, and additionally, it can be used in conjunction with the 10% discount for people over 60 that’s already available every Tuesday with valid ID.
ADVERTISEMENT
Iceland’s Summer Cheer £30 voucher scheme will be available at 269 shops in 17 areas across the UK where there are said to be the “highest numbers of pensioners living in material deprivation in the country,” according to The Rothesay Foundation – and Greater Manchester has been highlighted as one of those areas.
“Since the launch of the partnership last Christmas, the cost-of-living crisis has taken hold of the UK, and now more than ever, people are struggling to access the food they need,” explained Richard Walker – Managing Director of Iceland.
ADVERTISEMENT
“No one should ever have to worry about how they are going to eat or drink, and we hope that the support we can offer across the UK will help pensioners access and enjoy a worry-free meal during this difficult time.”
Research by Age UK showed that 1.7 million pensioners were living in poverty in 2020/2021 / Credit: Iceland Foods
Who is eligible? And how do I apply?
Those who are eligible to take advantage of the £30 discount voucher scheme up until 16 September are people of pension age who live independently or with a carer, and who rely solely on state pensions and benefits in the UK.
To claim the £30 voucher, those eligible should call the Summer Cheer hotline on 0800 098 7877 from 9am to 5pm between Monday and Friday.
IKEA is launching its own online marketplace full of second-hand furniture
Emily Sergeant
IKEA has announced it’s launching its own online marketplace full of second-hand furniture.
Just like the ever-popular Facebook Marktplace, the IKEA second-hand marketplace is a dedicated space where pre-loved IKEA products can find a new home.
In bid to make affordable second-hand home furnishings easily accessible, the new online platform will enable customers across the UK to connect with one another directly, so they can buy and sell pre-owned IKEA items locally.
Designed specifically for IKEA products, the marketplace will provide everything shoppers need in one place.
The Swedish retailer is already known and loved for its ‘functional’ and ‘affordable’ home furnishings, all produced with care for people and the environment, but the launch of the new IKEA second-hand market place will make it just as easy to pass on an old favourite as it is to find a new one.
IKEA is launching its own online marketplace full of second-hand furniture / Credit: Supplied
“At IKEA, we are always looking for new ways to make life at home even better and help our customers discover products they love,” a spokesperson for the retailer said.
“With the launch of IKEA second-hand marketplace in the UK, we’re taking a meaningful step toward creating a destination that simplifies access to pre-owned IKEA furniture.
“Our goal is to make passing on beloved IKEA pieces as seamless as possible.
“We’re creating a trusted and vibrant space to make it quick and easy for our IKEA Family members to trade directly with one another. We want the process for buying and selling pre-owned IKEA products to be simple, accessible and rewarding.”
Detailed information regarding the official launch and how customers can get involved will be made available in the coming months.
Featured Image – Supplied
Trending
Stockport actress Aimee Lou Wood set to star in new BBC adaptation of Jane Eyre
Emily Sergeant
Stockport-born actress Aimee Lou Wood is set to lead a new BBC adaptation of Jane Eyre, it has been reported.
It was announced earlier this year that Working Title are producing a new TV adaptation of Charlotte Brontë’s classic novel, Jane Eyre – which will be led by The White Lotus and Sex Education star in the titular role – and Deadline has now exclusively revealed that the BBC has joined the production as the broadcaster.
The new TV adaptation has been penned for the screen by Miriam Battye – an award-winning writer best known for her work on HBO’s Succession.
Published all the way back in 1847 and set across a number of fictional Northern England settings, the classic novel explores the moral and emotional development of orphan Jane Eyre as she searches for love, independence, and social equality in the 19th century.
EXCLUSIVE: Deadline hears that 'The White Lotus' and 'Sex Education' star Aimee Lou Wood is attached to star in a new TV adaptation of Charlotte Brontë’s classic novel Jane Eyre.
Emmy nominee Wood will play the indomitable heroine in the buzzy adaptation which we understand is… pic.twitter.com/ETBRaPJanN
Throughout the novel, Jane overcomes a harsh and unloving childhood and goes on to find work as a governess at Thornfield Hall, before falling in love with her moody master, Mr Rochester, and discovering a dark secret in his attic.
The novel is widely considered to be ahead of its time due to how it approaches topics of class, sexuality, religion, and feminism.
Jane Eyre has been the subject of a number of adaptations of the years – most notably the last major TV version being in 2006, also for the BBC, and a 2011 film starring Mia Wasikowska and Michael Fassbender – but there hasn’t been any in 15 years now, and 2027 marks the 180th anniversary for the iconic story.
Aimee Lou Wood is also riding high at the moment after her Emmy, SAG, and Golden Globe nominations for Season 3 of The White Lotus, and after having also been cast as George Harrison’s wife, Pattie Boyd, in Sam Mendes’ four Beatles biopic movies, all set to be released in 2028.
As of yet, further information on when and where the new adaptation will be being filmed is yet to be released, and there is no indication of air dates either.
The BBC is expected to reveal more details in due course, so stay tuned.
Emily Sergeant -
8th August 2022 
