Iceland is giving pensioners in Greater Manchester vouchers worth £30 to help with food and essentials amid the rising cost of living crisis.
With inflation now at a 40-year UK high and the rising cost of living crisis continuing to make it its impact felt nationwide, Iceland has partnered with The Rothesay Foundation to launch a new voucher scheme aimed at supporting pension-aged people following the release of findings from a shocking new study.
According to The Rothesay Foundation, research by Age UK showed that 1.7 million pensioners were living in poverty in 2020/2021 – which is 15% of all pensioners.
On top of that, it’s thought that more than 770,000 pensioner households- either single people, or couples – are also missing out on Pension Credit payments too, which are worth around £1.5 billion every year.
So to help lessen the financial burden, the discount supermarket retailer has now launched the Summer Cheer campaign with over £1 million of funding from the Rothesay Foundation to provide pensioners with a voucher worth £30 that can be used to buy food and essentials.
It’s expected to help around 40,000 pensioners across the UK save on their shopping.
Iceland has partnered with The Rothesay Foundation to launch a new £30 voucher scheme / Credit: Iceland Foods
The voucher scheme is running up until 16 September, and additionally, it can be used in conjunction with the 10% discount for people over 60 that’s already available every Tuesday with valid ID.
Iceland’s Summer Cheer £30 voucher scheme will be available at 269 shops in 17 areas across the UK where there are said to be the “highest numbers of pensioners living in material deprivation in the country,” according to The Rothesay Foundation – and Greater Manchester has been highlighted as one of those areas.
“Since the launch of the partnership last Christmas, the cost-of-living crisis has taken hold of the UK, and now more than ever, people are struggling to access the food they need,” explained Richard Walker – Managing Director of Iceland.
“No one should ever have to worry about how they are going to eat or drink, and we hope that the support we can offer across the UK will help pensioners access and enjoy a worry-free meal during this difficult time.”
Research by Age UK showed that 1.7 million pensioners were living in poverty in 2020/2021 / Credit: Iceland Foods
Who is eligible? And how do I apply?
Those who are eligible to take advantage of the £30 discount voucher scheme up until 16 September are people of pension age who live independently or with a carer, and who rely solely on state pensions and benefits in the UK.
To claim the £30 voucher, those eligible should call the Summer Cheer hotline on 0800 098 7877 from 9am to 5pm between Monday and Friday.
Nearly a quarter of Brits are making cups of tea ‘all wrong’, new survey reveals
Emily Sergeant
A new survey has found that a staggering 127 million cups of tea are drunk in Britain each year, but apparently, a quarter of us are making them ‘all wrong’.
Nothing is arguably more British than a brew, right?
Whether you take it builder’s, milky, with sugar or sweetener, decaf, green, or even herbal, popping the kettle on and making a brew can be a sacred daily ritual for us tea-loving Brits, with everyone having their own personal tastes and preferences on how to make it the perfect cup.
But what is the correct way to make a cup of tea? Now that’s up for debate, but after finding out that nearly three quarters (72%) of Brits drink an average of four cups a day, Aldi has commissioned some new research to try and get to the bottom of it once and for all, and has polled the nation to discover what really does make the perfect cuppa.
Apparently, 78% of the population is so passionate about a good brew that they have to give exact instructions to someone if they offer to make them a cup.
A new survey has revealed that nearly a quarter of Brits are making cups of tea ‘all wrong’ / Credit: PickPik
English Breakfast tea was found to be the go-to choice of tea, with 67% of survey respondents calling it their favourite, but there does appear to be a bit of discrepancy when it comes to how to make it though – as 78% say they like to add the water first before letting the bag stew for two minutes to achieve the ultimate ‘toffee brown’ shade.
Almost half (49%) agreed that a splash of semi-skimmed milk should then be added to help bring the temperature down, and two in five (38%) prefer no sugar in their liquid gold… but that’s where the similarities seem to end.
According to Aldi’s research, almost a quarter (22%) of people are making their tea ‘wrong’ by putting the milk in first.
“It’s clear that tea remains a very important part of our lives, with the average Brit consuming a staggering 1,460 cups a year,” commented etiquette consultant, Jo Bryant.
“I’m with the majority, as I love a cup of English Breakfast tea, freshly-brewed for around two minutes, with a moderate amount of milk, and it’s always tea first, milk last – it is good manners when making someone else a cup of tea to check how they like it.
“Most people simply ask about milk and sugar, but it is better tea-making etiquette to also enquire about strength and any other preferences.
“Try to take the time to make perfect brews for friends, colleagues and family, and make sure you remember just how they like it for next time.”
Featured Image – Flickr
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Levi’s are the latest fashion brand to launch an Oasis collection
Danny Jones
In case you missed it amid the tidal wave of merch currently flooding our feeds and shops everywhere, global fashion brand Levi’s has become the latest label to launch an Oasis collection.
With the Live ’25 world tour now officially underway, it feels like not only are Oasis back on top, but that there’s a large-scale Britpop revival happening here in the UK and overseas.
In terms of fashion, the 1990s and early 2000s style has been steadily making its way into contemporary culture once again in recent years, but with seemingly every big name trying to hop on the marketing machine that is the Oasis reunion bandwagon, you can’t move for crossover.
Be they official collaborations like the one with Manchester City, adidas Originals; American fashion brand Abercrombie & Fitch bashing out merch, or a local t-shirt maker on Bury Market, that famous logo is absolutely everywhere – cue Levi’s latest launch:
Releasing just five or five main pieces (not including individual item variations), Levi’s Oasis gear has been kept pretty straightforward, simply relying on a less is more philosophy and the quality that the denim specialists are renowned for.
Nevertheless, there is an undeniably 90s feel to the approach.
As well as the standard Oasis band tee design, available in the brand’s main red, white and blue colour, as well as black, white and light blue – the Manchester City influences never stray too far, after all – there are a couple of other types of tee.
However, while we’re sure plenty of people might have a penchant for the parka, the undeniable star of the show for us is the Type II Trucker Jacket with the group’s name and ‘Live Forever’ stitched on the breast pocket.
Still, at £170, these sure-to-be collectors’ items don’t come cheap, and that’s not even the most expensive in the Levi’s x Oasis collection. Regardless, if you fancy treating yourself, you can find them here in Manchester and at the likes of The Trafford Centre.
Any of it pique your interest?
Don’t worry if not because, as mentioned, there is absolutely tonnes of Oasis clobber at various different price points all over the place at the minute.
Emily Sergeant -
8th August 2022 
