Today, ITV bosses have announced plans to axe its children’s channel CITV after nearly four decades on the airwaves.
The channel, which is famous for shows such as My Parents Are Aliens, Art Attack, Sooty and Jungle Run, is set to be removed from TVs later this year.
Bosses have confirmed that CITV will go offline in the autumn, whilst revealing plans to replace it with a new online-only streaming service called ITVX Kids.
The new dedicated children’s streaming service is expected to go live this summer, airing content aimed exclusively at children aged six to 12. As a result, the CITV broadcast channel will come to a close.
The free-to-air channel was first founded on 3 January 1983, first airing as a block of programmes on the network before relaunching in 2016 as its own dedicated channel.
Over the years, it has hosted some beloved shows including Neil Bucchannan’s Art Attack and Zzzap!, as well as a number of popular animated series including Mr Bean, Thunderbirds Are Go, Teen Titans Go!, and Inspector Gadget.
An ITV spokesperson said that the decision to axe CITV came in response to the changing ways children and their parents access content, after BARB viewing data showed viewing figures for kids TV channels have declined by -62% since 2019.
ITV has also reassured parents it will maintain its LittleBe pre-school segment on ITVBe as well as offering some children’s content in the early mornings on ITV starting from September 2023.
Announcing the news, ITV said: “As a consequence of this new streaming approach, and responding to the changing ways children and their parents are increasingly accessing content, the CITV broadcast channel will close in early Autumn, once the new streaming destination for kids has been rolled out across platforms and devices, over the summer holidays.
” However, ITV will maintain the LittleBe pre-school segment on ITVBe and will offer some children’s content in the early mornings on ITV2 from September with strong cross promotion to ITVX.”
Craig Morris, Managing Editor of ITVX, said: “We’re really excited to launch this dedicated destination for kids on ITVX, which will be home to a wealth of content including new series, recognisable brands and existing favourites for a range of ages, all in one child-safe area, with editorial curation to guide viewing.
“The wealth of content will be available to stream for free, with the option for parents to choose ad free viewing, through a subscription to ITVX Premium.”
Everton are reportedly already hoping to sign Jack Grealish from Manchester City permanently
Danny Jones
Everton FC are reportedly already considering signing Jack Grealish on a permanent deal after an impressive start to his spell on loan from Manchester City.
The former Aston Villa talisman has struggled to remain in the starting XI under Pep Guardiola since joining the club in 2021, but since arriving on Merseyside, he’s already been a difference-maker in every match for the Toffees thus far.
Grealish has not only registered four assists in just two starts for Everton but also won the very first player of the month award in the Premier League this season for his contributions.
Safe to say he’s fast made a big impact over in Liverpool – hence why it is now thought that manager David Moyes wants to make his transfer permanent.
Becoming just the 10th Toffee to ever win the accolade, the Birmingham-born creator is now thought to be the primary transfer target, despite the summer window having only recently closed.
He writes that despite the deal between Everton and Man City already including a £50 million option to buy next summer, that number is “not fixed and is more a consequence of accounting than a set price.”
The England international still has two years on his contract in the blue half of Manchester, but the previous valuation (which is half the amount City paid for him in a then record fee for a British player), so it is believed that he could be signed for an even better cut-price offer as his deal runs down.
Put it this way, it looks like the supporters would do just about anything to keep him at the Hill Dickinson.
Jack Grealish giving his shirt to an Everton fan after their brilliant win away at Wolves today.
Bascombe goes on to explain, however, that his salary considerations could be a significant obstacle. Grealish is estimated to be earning approximately £12m a year, which is almost certainly too rich for Everton’s blood.
Taking that into account, it’d be a case of whether or not the Brummy forward would be willing to accept a much lower wage to depart the Etihad Stadium for Everton long-term; alternatively, waiting for him to become a free agent in a few transfer windows’ time would also be an option.
What about you, Blues: would you like to see Jack Grealish stay and fight for his place under Guardiola, or would you understand/support him making his Everton permanent?
Interestingly, there could be yet more shuffling of the pack in the middle of the park for Pep, as a forgotten man is apparently going to be given another chance to revive his City career…
Kalvin Phillips is reportedly set to be reintegrated into the Manchester City squad
Danny Jones
Long-exiled Manchester City player Kalvin Phillips is reportedly on the verge of being reintegrated into Pep Guardiola’s squad this season.
The ex-Leeds United star, who signed for the Blues back in 2022, has still only made just 16 appearances for the club, but could now be eyeing up a potential renaissance.
Man City have made plenty of signings this year, but with a number of outgoings and several injuries in key positions, it looks like there could be an avenue for the one-time England international to fight his way back into the team.
As per Telegraph Sport‘s Mike McGrath, Kalvin Phillips is set to be reintroduced to City’s 25-man Premier League selection; the question is, can he make it into a first-team XI?
🚨 EXCLUSIVE: Kalvin Phillips has chance to resurrect career at the Etihad Stadium after failed loan spells with Ipswich and West Ham
According to McGrath, Phillips will be “given a chance to resurrect his career at the Etihad Stadium” with the meat and potatoes of the 2025/26 campaign still yet to get properly underway.
Now 29, the Yorkshireman is well and truly within the crucial ‘prime’ years as an athlete, and after such an extended period on the sidelines, he’ll be more motivated than anyone to get his career back on track.
The central defensive midfielder – who was formerly considered a key cog in the middle of the park for Leeds – has spent two loan spells away from the Etihad, but neither really worked out for the undeniably talented footballer.
Having joined West Ham for the latter portion of the 23/24 term and spending the last 12 months on loan at struggling Ipswich Town, his time at both clubs was pretty forgettable, punctuated by little more than a couple of unfortunate red cards and more time on the bench.
Speaking to Sky Sports fairly recently, he confessed that the last couple of years have been very difficult and was visibly emotional discussing his struggles since moving to Man City.
It’s also worth noting that Guardiola himself has admitted to feeling “so bad” for Kalvin Phillips’ situation – perhaps why he now looks like he could be given a second chance.
CDM-wise, Rodri and Nico González are considered the go-to options, but Stockport-born Rico Lewis and Mateo Kovačić have also been used in the role.
Once again, although Man City face somewhat of an injury crisis ahead of the Manchester derby this weekend, any prolonged absences could at least see an opportunity arise for the forgotten man.
What do you make of Kalvin Phillips’ chances of being restored to the Manchester City squad and maybe even putting himself back into national team contention ahead of the World Cup?
Georgina Pellant -
10th March 2023 
