Today, ITV bosses have announced plans to axe its children’s channel CITV after nearly four decades on the airwaves.
The channel, which is famous for shows such as My Parents Are Aliens, Art Attack, Sooty and Jungle Run, is set to be removed from TVs later this year.
Bosses have confirmed that CITV will go offline in the autumn, whilst revealing plans to replace it with a new online-only streaming service called ITVX Kids.
The new dedicated children’s streaming service is expected to go live this summer, airing content aimed exclusively at children aged six to 12. As a result, the CITV broadcast channel will come to a close.
The free-to-air channel was first founded on 3 January 1983, first airing as a block of programmes on the network before relaunching in 2016 as its own dedicated channel.
Over the years, it has hosted some beloved shows including Neil Bucchannan’s Art Attack and Zzzap!, as well as a number of popular animated series including Mr Bean, Thunderbirds Are Go, Teen Titans Go!, and Inspector Gadget.
An ITV spokesperson said that the decision to axe CITV came in response to the changing ways children and their parents access content, after BARB viewing data showed viewing figures for kids TV channels have declined by -62% since 2019.
ITV has also reassured parents it will maintain its LittleBe pre-school segment on ITVBe as well as offering some children’s content in the early mornings on ITV starting from September 2023.
Announcing the news, ITV said: “As a consequence of this new streaming approach, and responding to the changing ways children and their parents are increasingly accessing content, the CITV broadcast channel will close in early Autumn, once the new streaming destination for kids has been rolled out across platforms and devices, over the summer holidays.
” However, ITV will maintain the LittleBe pre-school segment on ITVBe and will offer some children’s content in the early mornings on ITV2 from September with strong cross promotion to ITVX.”
Craig Morris, Managing Editor of ITVX, said: “We’re really excited to launch this dedicated destination for kids on ITVX, which will be home to a wealth of content including new series, recognisable brands and existing favourites for a range of ages, all in one child-safe area, with editorial curation to guide viewing.
“The wealth of content will be available to stream for free, with the option for parents to choose ad free viewing, through a subscription to ITVX Premium.”
Nearly a quarter of Brits are making cups of tea ‘all wrong’, new survey reveals
Emily Sergeant
A new survey has found that a staggering 127 million cups of tea are drunk in Britain each year, but apparently, a quarter of us are making them ‘all wrong’.
Nothing is arguably more British than a brew, right?
Whether you take it builder’s, milky, with sugar or sweetener, decaf, green, or even herbal, popping the kettle on and making a brew can be a sacred daily ritual for us tea-loving Brits, with everyone having their own personal tastes and preferences on how to make it the perfect cup.
But what is the correct way to make a cup of tea? Now that’s up for debate, but after finding out that nearly three quarters (72%) of Brits drink an average of four cups a day, Aldi has commissioned some new research to try and get to the bottom of it once and for all, and has polled the nation to discover what really does make the perfect cuppa.
Apparently, 78% of the population is so passionate about a good brew that they have to give exact instructions to someone if they offer to make them a cup.
A new survey has revealed that nearly a quarter of Brits are making cups of tea ‘all wrong’ / Credit: PickPik
English Breakfast tea was found to be the go-to choice of tea, with 67% of survey respondents calling it their favourite, but there does appear to be a bit of discrepancy when it comes to how to make it though – as 78% say they like to add the water first before letting the bag stew for two minutes to achieve the ultimate ‘toffee brown’ shade.
Almost half (49%) agreed that a splash of semi-skimmed milk should then be added to help bring the temperature down, and two in five (38%) prefer no sugar in their liquid gold… but that’s where the similarities seem to end.
According to Aldi’s research, almost a quarter (22%) of people are making their tea ‘wrong’ by putting the milk in first.
“It’s clear that tea remains a very important part of our lives, with the average Brit consuming a staggering 1,460 cups a year,” commented etiquette consultant, Jo Bryant.
“I’m with the majority, as I love a cup of English Breakfast tea, freshly-brewed for around two minutes, with a moderate amount of milk, and it’s always tea first, milk last – it is good manners when making someone else a cup of tea to check how they like it.
“Most people simply ask about milk and sugar, but it is better tea-making etiquette to also enquire about strength and any other preferences.
“Try to take the time to make perfect brews for friends, colleagues and family, and make sure you remember just how they like it for next time.”
Featured Image – Flickr
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Levi’s are the latest fashion brand to launch an Oasis collection
Danny Jones
In case you missed it amid the tidal wave of merch currently flooding our feeds and shops everywhere, global fashion brand Levi’s has become the latest label to launch an Oasis collection.
With the Live ’25 world tour now officially underway, it feels like not only are Oasis back on top, but that there’s a large-scale Britpop revival happening here in the UK and overseas.
In terms of fashion, the 1990s and early 2000s style has been steadily making its way into contemporary culture once again in recent years, but with seemingly every big name trying to hop on the marketing machine that is the Oasis reunion bandwagon, you can’t move for crossover.
Be they official collaborations like the one with Manchester City, adidas Originals; American fashion brand Abercrombie & Fitch bashing out merch, or a local t-shirt maker on Bury Market, that famous logo is absolutely everywhere – cue Levi’s latest launch:
Releasing just five or five main pieces (not including individual item variations), Levi’s Oasis gear has been kept pretty straightforward, simply relying on a less is more philosophy and the quality that the denim specialists are renowned for.
Nevertheless, there is an undeniably 90s feel to the approach.
As well as the standard Oasis band tee design, available in the brand’s main red, white and blue colour, as well as black, white and light blue – the Manchester City influences never stray too far, after all – there are a couple of other types of tee.
However, while we’re sure plenty of people might have a penchant for the parka, the undeniable star of the show for us is the Type II Trucker Jacket with the group’s name and ‘Live Forever’ stitched on the breast pocket.
Still, at £170, these sure-to-be collectors’ items don’t come cheap, and that’s not even the most expensive in the Levi’s x Oasis collection. Regardless, if you fancy treating yourself, you can find them here in Manchester and at the likes of The Trafford Centre.
Any of it pique your interest?
Don’t worry if not because, as mentioned, there is absolutely tonnes of Oasis clobber at various different price points all over the place at the minute.
Georgina Pellant -
10th March 2023 
