Shoppers have been calling out for Primark to offer an online service for as long as the retailer has been a feature of UK high streets.
But now, it’s finally set to become a reality.
While we sadly still won’t be able to shop online just yet, it’s still great news for fans of the ever-popular fashion chain as Primark is soon to launch a new website where shoppers will be able to see what products are available to buy in their local branch before they arrive in store.
Primark’s current website shows a preview of its latest products, but it doesn’t give full details about what is actually in stock.
This has often left shoppers having to use social media to get a sneak peak of what new ranges are in store, but the launch of the new website will mean that as well as being able to see the retailer’s new clothing lines, customers will also be able to find out which stores are stocking their top picks.
According to the Mirror, we’re still no closer to being able to actually shop at Primark online though, as the retail chain has remained adamant that this isn’t in its plans.
This is despite continuous calls from consumers throughout the COVID-19 pandemic.
In its latest trading update released today, Primark – which currently has 376 stores across Europe, including 189 branches in the UK – said the new website will launch in 2022.
“The improved functionality of the website will allow us to showcase a much larger proportion of the Primark range and provide to customers range availability by store,” a spokesperson for Primark confirmed.
Featured Image – Primark