Excuse me, but it looks like we might have a new favourite festival on the cards: Country 2 Country – and it’s very rare we gig in London and enjoy ourselves anyway near as much as we do up North, but now we’re already dreaming of just how good C2C Manchester could be.
In fact, scratch that, we know it is.
Billed as Europe’s biggest country music festival, there really isn’t anything quite like it here. Yes, there’s Buckle & Boots Festival closer to home, but there’s nothing in the folk and country world on this kind of massive scale, unless you go all the way to see the actual CMA Fest over in the US.
London’s also been lucky enough to host some very big names at BST Hyde Park too, but this fully-fledged arena weekender, complete with an outdoor festival hub, town square, trading post, a barn full of line-dancers, and SO much more, celebrates every single part of that culture.
By day, the aim is to make a little country town, complete with shops, food, drink and music aplenty. (Credit: Audio North)
But… We think the North can do it better.
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So too did some of the acts and punters as well, by the way; we spoke to several people on-site who’d made the trip from all over because it was closer than Glasgow, Belfast or Berlin.
Up-and-coming British country rock artist, Bronnie – who was literally hours away from a move across the pond to pursue her dreams of living the cowgirl turned music artist experience down in the Southern states – said simply: “There’s always this feeling like there’s more fun to be had up North”
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Moreover, the friends she’s already made over in America’s ‘Music City’, she says, have claimed that “the vibes are just better”, apparently. Not to sound too biased, but we obviously couldn’t agree more.
However, with the news that C2C is coming to Manchester city centre and Northern England for the very first time, people are already hopping mad at the idea of a Manc debut.
That’s to say that what The O2 in London isn’t special and will always be to most punters, we just know full well that our particular region is going to take to this new annual event like a duck to water.
A lot of the people we spoke to kept repeating the same: that working class connection, simple but relatable imagery, the pure poetry you’ll find not only in Nashville but creative cousins like Manchester.
The Broadway strip in Austin may be the spiritual home of this kind of music, but we Greater Mancunians lay claim to plenty of genres and some of the biggest artistic traditions ourselves.
With that in mind, we are convinced we’re going to leave a lasting impression when our inaugural Country 2 Country Festival comes to the AO Arena next year.
Our line dancing might leave a little to be desired, but we’ve got a whole year to work on it, not to mention plenty of time to dive even further into the UK’s growing country music obsession.
You can see more pictures from our 2026 C2C gallery down below.
Country fashion was everywhereThe official CMA Spotlight Stage was one of the bestNo one shyed away from a partyKruse Brothers were one of our favourite from the weekendAlana Springsteen was incredibleAnd by the evening, it’s a proper hedonist hoedown… (Credit: The Manc)
Beyond The Music moves to MediaCity for the first-time ever
Danny Jones
Greater Manchester arts festival and conference Beyond The Music is back for 2026, but this time it will be heading to MediaCity for a Salford debut.
The long weekender is still a relative newcomer when it comes to the Manc events calendar, but it’s quickly gathered plenty of repute not just in the North West but within the industry as a whole.
Holding just its third edition later this year, Beyond The Music ’26 is set to be the most ambitious yet, spread across the three days and promising an impressive lineup both in terms of live performers, but also speakers, industry experts and wider activities.
With MediaCity and dock10 hosting their inaugural Beyond The Music, it’s another big win for the second city, with Sports Personality of the Year sticking over Salford way for the foreseeable future, along with other events like the Professional Footballers’ Association (PFA) Awards moving to the Quayside.
Much of the BBC’s World Cup coverage is also being hosted at their Salfordian studios and main Northern base this summer, too.
Given that so many big annual dates have now made the switch to central Manchester – the BRITs and the MOBOs, just to name two recent examples – you could say it only makes sense to spread things out across the surrounding boroughs and their equally rich heritage.
Not that you should need reminding, but Salford isn’t just part of the region: it’s a city all of its own right that boasts an immense amount of pride over what is nothing short of a sterling musical history.
As for the 2026 Beyond The Music programme, besides both the local artists and more international creatives than ever, there’ll be keynote conversations, industry showcases, and wider networking opportunities for anyone looking to immerse themselves deeper in this world.
You’ll have to wait a little while longer for a full live music lineup, but watch this space…
Mayor Andy Burnham and friends help launch Beyond the Music at MediaCityUK (Credit: Mark Waugh)
Sarah Pearson, Co-founder of Beyond The Music, said in an official statement: “Beyond The Music’s mission is to seize this moment, to come together and drive meaningful and lasting change in the music and content industry.
“It’s undeniable that the impact and importance of music and content are stronger than ever, but this is not reflected in their perceived value.
“The ethical and economic infrastructure of the music and content industries demands urgent attention and bold reform… It is our responsibility to protect creativity in order to ensure it doesn’t just survive but thrives. Things may feel difficult, but they are still possible.”
Mayor Burnham added: “Greater Manchester has always been at the forefront of cultural innovation, and Beyond The Music is a vital opportunity for the sector to come together and address the challenges and opportunities facing music and content creation…
“With its move to MediaCity and a bigger-than-ever programme, Beyond The Music is helping to cement our city region’s place at the centre of the creative economy.”
Taking place between 7-9 October 2026, you can register for early bird tickets right HERE. Roll on an even more extensive festival season than ever.
Unknown Mortal Orchestra at the Albert Hall Manchester – groovy, hazy and effortlessly cool
Clementine Hall
Unknown Mortal Orchestra at the Albert Hall proved exactly why they’ve built such a cult following over the past decade.
Formed in 2010 by frontman Ruban Nielson, the band first broke through with their scrappy, lo-fi self-titled debut and since then, they’ve become known for their signature blend of psychedelic rock, funk, and warped pop.
I first saw the band back in 2023 at Glastonbury, and yes sorry I am one of those annoying people that bring it up all the time.
They’re the perfect band to close your eyes, sway your head and tap your foot to – and that’s exactly what the crowd were doing in unison last night at the Albert Hall.
Image: The Manc Group
From the second they stepped on stage, there was no rush – just that signature hazy groove met with enough stage lights to sink a ship.
You could barely see them on stage, but that made it even cooler. And you can only imagine how gorgeous the Albert Hall looked with hundreds of spotlights in different colours whizzing all over it.
Early tracks simmered and pulled us in before the band stretched out into crowd pleasers like ‘Multi-Love’ and ‘Hunnybee’. What an absolute tune by the way.
Image: The Manc Group
There wasn’t much crowd interaction but, again, there didn’t need to be. They let the music do the talking and by treating us to some of the most epic guitar solos we’ve ever heard (no, seriously), we’ll forgive them for not talking to us.
Each song melted into each other as the band oozed effortless charm and talent throughout the almost two hour set, which is no mean feat.
Of course, a sea of phones shot up for ‘So Good at Being in Trouble‘, their most popular track which prompted a harmonious audience singalong. Not very harmonious by me, admittedly.
It was a fantastic ending that left the audience feeling united by the laidback brilliance of Unknown Mortal Orchestra, and I hope they don’t leave it too long to come back this time.
Danny Jones -
17th March 2026 
