Shopping
Shoppers shocked to spot Easter chocolate on UK supermarket shelves before new year
"He's not even been born yet."
A handful of UK supermarkets have already started stocking the shelves with Easter chocolate, and shoppers are losing their minds over it.
We may be in the middle of the so-called ‘twixmas’ period right about now, with Christmas Day almost seeming like a distant memory, our minds casting forward to the new year, and nobody really having any idea what day it is… but surely time hasn’t fast forward to spring already? Well, a walk around your local supermarket might have you thinking otherwise.
The immediate days following the big day itself is usually when we see shops slash the price of the remaining Christmas chocolate in a bid to try and shift it off the shelves, and it usually means you can grab yourself a bargain if you’ve still got some sugar cravings to satisfy.
But once again this year though, just like in years previous, it appears as though some supermarkets might’ve skipped this step all together and moved straight on to selling Easter chocolate.
He’s not even been born yet pic.twitter.com/Gqj5rgLaw1
— Liberty Jane Lester (@libertylester) December 16, 2024
Well, @Tesco – the man hasn’t even been born yet and we’ve already rolled out the Easter Eggs – this is consumerism at its best. Not even 2025 yet ffs . pic.twitter.com/VIZZE7Lskg
— ✈️ (@theburnxngwolf) December 24, 2024
Right. That’s Christmas done. Let’s crack on shall we? pic.twitter.com/ecrtYJPRC2
— Sim Crowther 🏂🏔️🇫🇷🇨🇭🇦🇹🇮🇹 (@CrowtherSim) December 27, 2024
Bags of Cadbury Mini Eggs, boxes filled to the brim with Creme Eggs, and lots of other Easter treats have been spotted on the shelves at several supermarkets nationwide, and it’s fair to say it’s left people a shocked and confused.
Many have been taking to social media to share their thoughts on the madness.
Sure, we all know us Brits do love to complain, but we can probably all agree that this time it’s warranted, right?
“It’s not even the new year and the Easter chocolate is out. Why?,” one person wrote on X, while another added on a similar note: “It’s happened already, the local stores have just put their Easter eggs out next to the Christmas gifts.”
We're in that special time of year where unsold Christmas chocolate is heavily discounted while Easter chocolates are starting to hit the shelves.
— Robbie 🌷 (@robbieg15_) December 28, 2024
I've managed to get through my Christmas chocolate in 2 days. Anybody know where I can buy an Easter egg.
— Sit down Locky (@LockySit) December 27, 2024
Some, on the other hand, seem to be a little more excited at the arrival of Easter chocolate and are even planning on “stockpiling” their favourites.
“Is it too soon to start stockpiling Easter eggs? That chocolate just hits different,” one person said.
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“Easter chocolate is the best,” another added on X.
Featured Image – The Manc Group