Warburtons and Morrisons have teamed up to give away thousands of free crumpets to anyone who ‘asks for Ellen’ this Easter holidays.
After first introducing the initiative to huge success back in July of last year during the school summer holidays, Bolton-born bakery Warburtons has decided to join forces with supermarket chain Morrisons once again to relaunch the ‘Ask for Ellen’ initiative this Easter, and serve up a whopping 100,000 crumpets for free.
It means that anyone and everyone who ‘asks for Ellen’ at one of the 395 Morrisons Cafes across the UK will be given toasted crumpets with butter and jam, completely for free with “no questions asked”.
The offer will be available all day every day of the Easter holidays, while stock lasts.
Warburtons and Morrisons are giving 100,000 free crumpets across the UK this Easter (Credit: Morrisons)
With 300,000 portions of free crumpets having already been provided as part of the much-needed scheme, and even more set to be given away over these next couple of weeks too, the ‘Ask for Ellen’ initiative aims to help “alleviate holiday hunger“.
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This comes after research revealed that over six million families notice an increase in their weekly shopping bill during school holidays.
This is the kind of retail and high-street news we like to hear.
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It also works to ease the additional financial strain often put on parents, carers, and guardians when children are not at school.
This latest ‘Ask for Ellen’ giveaway, which is running UK-wide from Monday, 25 March to Sunday, 14 April, comes as stark new research was commissioned by The Warburtons Foundation, and polled 2,000 parents of school-aged children.
The study detailed that over six million British families notice an increase in their weekly shopping bill during school holidays, with an overwhelming 82% of parents stating they have to spend more on snacks to “keep up with the demand” from their children too.
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Research also highlighted that, on average, children ask their parents for a snack three times a day during the school holidays and because of this, more than a third (35%) have to go shopping more often to keep their children satisfied.
When taking into account the ongoing cost of living crisis as well, initiatives like this are so crucial.
Anyone and everyone who ‘asks for Ellen’ will get free toasted crumpets with butter and jam. (Credit: Warburtons)
“With families continuing to feel the financial pinch as we head into the Easter break, we’re looking forward to providing a little support for those who might need it,” commented Jonathan Warburton, who is the Chairman of Warburtons,as the ‘Ask for Ellen’ initiative relaunches from Monday.
“We are expecting to serve a further 100,000 free portions of crumpets to families up and down the country as part of the scheme this Easter holiday too.”
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As well as running the ‘Ask for Ellen’ initiative, Morrisons is also continuing to provide its ‘Kids Eat Free’ promotion all day, every day, throughout the Easter holidays too, meaning families can get a free kids meal when purchasing an adult meal that costs £4.50 or more.
To get your free Warburtons crumpets this Easter, all you’ll need to do is head down to your nearest Morrisons Cafe and ‘ask for Ellen’.
Featured Images — Warburtons
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Adventurous Mancs needed to take part in next series of BBC’s Race Across the World
Emily Sergeant
Are you a fan of travelling? Got a bit of a competitive streak in your nature? Well, this might just be your calling then.
The BBC is, once again, casting for the next series of Race Across the World.
The BAFTA-winning hit show draws in thousands of viewers each week, and now producers are on the look-out for ‘intrepid duos’ of all ages who reckon they’re ready to take a step into the unknown, and embark on an epic race across land and sea for the next seried – and that includes Greater Manchester residents.
With applications for the next series of the massively-popular show now open, nomadic Mancs are being encouraged to take part.
On a limited budget and away from the luxuries of modern technology and conveniences, those lucky applicants selected to take part in the next series will get the chance to experience life in some of the world’s most beautiful and remote locations.
Adventurous Mancs are needed to take part in the next series of Race Across the World / Credit: BBC
Navigating their way across thousands of miles, they’ll travel through spectacular scenery and dynamic cities, visit ancient wonders, learn local customs, and take part in time-honoured traditions.
But, as producers are keen to point out, ‘the physical journey is only half of the story’. That’s because, as the contestants take on the challenge of travelling across the world, the greatest thing they’ll discover along the way could actually be about themselves and one another.
Putting out a UK-wide casting call on the BBC website this week, producers Studio Lambert wrote: “We are now accepting applications for the next series of Race Across the World. This experience is open to all, whether you’re a seasoned traveller or total novice.
“We want to hear what undertaking a trip like this would mean to you, and with a cash prize at stake, what lengths you would go to to win.”
Fancy it then? Applications for the next series of Race Across the World are now open for anyone over 18 years of age, with a deadline date of 29 March 2026, and you can find out more information and apply via the BBC website.
VAR audio requested as Nottingham Forest prepare complaint after Man City defeat
Danny Jones
Nottingham Forest have requested that the VAR audio from their game against Manchester City be released, as they are considering launching a formal complaint following the defeat.
Forest hosted Man City at home this past weekend and went on to lose 2-1.
However, Sean Dyche’s side are said to be ‘extremely unhappy’ with some of the refereeing decisions made by first official, Rob Jones, on the day.
As a result, they are now asking the Professional Game Match Officials Limited (PGMOL) to share some of the conversations between on-pitch officials and the VAR team at Stockley Park in West London.
"I'm scratching my head and I can't believe it!" 😳
Sean Dyche wasn't happy with the officiating in their loss to Man City 😬
As you can see, Dyche initially said that “there’s no point” in pushing the refs on their performance, as he feels they usually only “get in trouble”, but it looks as though his employers have advocated for him.
Nottingham Forest had a problem with the final call in a number of instances during the festive fixture on Saturday, 27 December, but none more so than in one key moment.
The manager and his coaching team felt that Rayan Cherki’s 83rd-minute winner should have been cancelled out following a foul by Nico O’Reilly on Morgan Gibbs-White in the preceding corner, which may have prevented Cherki from scoring another decisive finish.
Dyche also argued that another City defender, Ruben Dias, was due a second yellow card and therefore dismissal from the pitch for a challenge after the break, but there was ultimately nothing doing.
You can see the collision here:
"I do have sympathy for Sean Dyche… it is a second yellow card!"
Ref Watch discuss whether Ruben Dias should have been sent off against Nottingham Forest. pic.twitter.com/dxTYmGsEqZ
According to Sky Sports News, Nottingham have already requested more information from the refereeing body, with this not being the first time they’ve felt hard done by.
As they put it, the hope/belief is that raising the issue could help “start a broader discussion around officiating this season.”
What do you make of Forest’s concerns against Manchester City, and do you think they’re worthy of launching an official complaint against the PGMOL and Premier League?
You can see the highlights from the game and perhaps decide for yourself down below.
Emily Sergeant -
21st March 2024 
