Heinz has created its own Christmas dinner in a tin – and we don’t know whether to laugh or cry.
Comprised of pigs in blankets, “big chunks” of turkey, Brussel sprouts, sage and onion stuffing, roast potatoes, red cabbage, gravy, and cranberry sauce, the company has – seemingly unironically – crammed one of the best meals of the year into a depressingly compact, 400g aluminum tin.
The canned Christmas dinner is being marketed by Heinz as an answer to the food shortages the UK is currently experiencing, with a brand spokesperson championing it “a winner”.
Listed for sale online only, it has been released as a limited edition of just 500 cans – with the company already hinting it could roll it out in greater numbers next year if it proves a hit with shoppers.
Given that it’s already sold out online since going live this morning, that may well end up being the case.
ADVERTISEMENT
Brand representative Anke Von Hanstein said: “It is made for those with a big love for hearty festive flavours and tastes just perfect with a slice of warm crusty bread.
“Any soup that includes pigs in blankets and roasties is a winner in our eyes.”
ADVERTISEMENT
Technically more of a soup than a proper Christmas dinner, the Christmas Dinner Big Soup is priced at £1.50 per can and contains two servings.
Its roll-out has definitely caused some amusement online, but it also points to a darker reality as Christmas approaches, living costs rise and the fear of empty shelves becomes a reality – with many supermarkets already using cardboard cutouts to conceal the numerous gaps caused by pandemic and Brexit-related shortages.
Of course, who knows – it could always catch on and the country could discard its beloved roast dinners in favour of a tin of canned soup. It seems like anything goes these days.
ADVERTISEMENT
It’s not the first time such an aberration to our favourite meal has appeared, either.
In 2013, Chris Godfrey developed a Christmas dinner in a can for GAME – a ‘nine-layer feast’ made especially for “gamers who can’t tear themselves away from their new games and consoles on Christmas Day.”
Starting with a scrambled egg and bacon layer for breakfast, it was followed by lunch (mincemeat pies, turkey and potatoes, gravy, bread sauce, cranberry sauce, Brussel sprouts or broccoli with stuffing, roast carrots and parsnips).
The can then ended with dessert, made up of a Christmas pudding and a custard layer.
The ‘Christmas tinner’ fast became a meme, even earning its own subreddit.
ADVERTISEMENT
One of the most famous memes read: “the thing about Britain is this could be a joke but it could also be real.”
Well, we’re certainly through the looking glass now.
Trending
Stockport County’s Christmas dinner in a cup returns for 2025 as part of new festive food range
Danny Jones
We can’t believe it’s rolled around again already, but with the festive period well underway and the big day just a few weeks away, Stockport County have brought back their viral ‘Xmas dinner in a cup’for 2025.
Better still, the County Courtyard has seen some new Christmas specials added to its food menu, too.
The local football club are absolutely flying in League One at the moment, having spent plenty of time at the top of the table already and still well and truly contesting those promotion/play-off spots.
If you’re a Stopfordian, that’s plenty of cause for celebration right there, but with the Christmas dinner in a cup also up for grabs once more, the holiday season literally couldn’t taste any better right now.
For those who’ve never seen it before, it’s exactly what it says on the tin – well, cup: a little Sunday dinner in a County-branded takeaway coffee cup, complete with a healthy pour of gravy and pretty much all the trimmings you could hope for.
Yes, including sprouts, because all of you who still don’t touch them need to grow up already.
Currently priced at just £4.50, not only does it contain virtually all the major food groups (barring the customary matchday pints, of course), it might just be one of the healthiest and best value-for-money bits of footy scran around – certainly in Greater Manchester, anyway.
But, as mentioned, that’s not all this year; Stockport are also serving up the new festive hot dog and even a ‘leftover Christmas curry’ in a bowl, which might even be more warming on a cold night at Edgeley Park than the Xmas dinner in a cup or clinging onto a flask of Bovril.
Anyone else craving that curry with a cheeky bit of bubble and squeak now?
It’s also worth noting that you’ll only be able to get one of those on Boxing Day, by the way, when the Hatters host Lincoln City in the league.
As for the rest of it, County fans can get their hands on this seasonal scran for the first time this year at the weekend when Dave Challinor’s side take on Barnsley at 12:30pm, and two of the three specials will then be served at home every game over the holiday period.
Speaking of random Christmas food creations, there’s another limited-time-only and potentially divisive example that we’ll also be sampling this December…
Aldi has launched the world’s first lickable pigs in blankets wrapping paper… for some reason
Emily Sergeant
Aldi has launched its latest Christmas creation, and this one’s arguably wackier than anything else it’s brought out before.
There’s absolutely no denying that pigs in blankets are a staple of festive feasting, with millions of the little delicacies consumed throughout the UK each Christmas, but have you ever wished you could turn the taste of those pigs in blankets into a lickable wrapping paper to wrap all this year’s gifts in? Yeah probably not… Aldi‘s made it though.
It’s anticipated that more than 561 million pigs in blankets are going to be eaten over the festive period, new research has found, which is an average of 10 per person.
But if you just can’t bare to leave the taste of pigs in blankets behind, Aldi’s new wrapping paper is set to give shoppers a fun and tasty twist when it comes to gift-giving.
The limited-edition wrapping paper is inspired by Aldi’s very-own range of pigs in blankets, and is described as capturing the smoky, savoury flavour and smell of the festive treat, with stickers that peel back to reveal a truly unique ‘lickable’ experience.
Aldi has launched the world’s first lickable pigs in blankets wrapping paper / Credit: Simon Jacobs/PA Wire (via Aldi UK)
Not only does the novelty wrapping paper taste and smells like pigs in blankets, it also looks the part on presents too with its pastel pink design, festive holly, and snowflake patterns.
“Pigs in Blankets are a highlight of the festive season… so we wanted to create something special to celebrate the Christmas classic,” commented Julie Ashfield, who is the Chief Commercial Officer at Aldi UK, as the new creation launches.
“This unique, lickable wrapping paper is the perfect way to spread extra joy on Christmas Day.”
Want to get your hands on it then? Unfortunately, it won’t be as simple as popping to your nearest Aldi store and picking up a roll, as with a creation as unique as this, there’s only going to be limited stock and a special shopper competition to win it.
To be in with a chance of winning, you simply need to email [email protected] with your full name before the deadline at 11:59pm on 1 December.
Georgina Pellant -
1st November 2021 
