It’s officially that time of year once again… the John Lewis Christmas advert has been released to the world this morning.
November is here, the festive season is right around the corner, the 2022 Manchester Christmas Markets officially start today, and now, after teasing it on social media for the past few days and after leaving people nationwide waiting with baited breath, department store retailer John Lewis has finally unveiled its 2022 Christmas advert.
And this year, the company has toned things down and taken it back to basics.
The release of the John Lewis Christmas advert comes hot off the heels of releases from competitors Tesco, Argos, Morrisons, and Aldi – as well as Asda, which many Brits have already claimed has “won Christmas” thanks to its use of classic footage from the iconic 2003 Christmas film Elf.
But with the rising cost of living crisis sadly continuing to make its impact felt nationwide, retailers are facing a tough battle for Christmas sales this year.
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So, John Lewis has decided to use its 2022 Christmas advert – which is titled ‘The Beginner’ – to shine a spotlight on what it has called an “often overlooked issue” – children in the UK foster care system.
The 90-second advert, which is set to a cover of Blink-182’s All The Small Things by US artist Mike Geier – which was actually recorded around five years ago, and hasn’t been commissioned by John Lewis especially for the advert as the retailer has done so in previous years – shows the man as he struggles painfully to master skateboarding in the build-up to Christmas.
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As the advert continues, we are left questioning the motive behind the man’s perseverance until the final scene.
The final scene then shows a social worker arriving at the man’s door with a young teenager named Ellie – who has arrived at her new foster home carrying her skateboard.
John Lewis said it understood that not all foster carers had the benefit of knowing who they would be looking after in advance, and that’s what the advert is aiming to highlight – with the retailer’s broader campaign also featuring “authentic voices of carers” and “young people with different experiences of a complex care system”.
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“We could have heavily gone for Christmas magic and fun but that didn’t feel the right thing to do this year with everything going on,” explained Holly Kicul – Senior Advertising Manager at John Lewis.
“It felt the right thing to use this platform we have to get this message out.”
She also added that the retailer wanted to have the usual laughter and sentiment that its Christmas adverts are known for, but “in a different way to what we do normally.”
The John Lewis 2022 Christmas advert has officially been released / Credit: John LewisIt shines a spotlight on an “often overlooked issue” – children in care / Credit: John Lewis
The release of the 2022 John Lewis Christmas advert also follows the launch of the John Lewis Partnership’s Building Happier Futures programme – which is aimed at providing young people in care with more career opportunities and chances to move into the workforce.
UK’s best and worst parcel delivery companies named following new research
Emily Sergeant
Some eye-opening new research has revealed the best and worst parcel delivery companies in the UK ahead of Christmas.
With the festive season fast approaching and many already in the process of Christmas shopping, Citizens Advice has released its annual parcel league tables, ranking the UK’s five major delivery companies in order from best to worst based on their overall performance.
From chasing missing parcels, and battling arduous complaints systems, to even having accessibility requests ignored, Citizens Advice found through its latest research that more than a third (37%) faced issues with their most recent delivery – which works out to roughly around 15 million people, a new record.
The research – which was carried out in a ‘snapshot’ one-month period – reveals that the rate of parcel problems remains at the highest levels seen in half a decade.
Now in its fifth year, the charity’s league table looks at the top five delivery companies by parcel volume and measures their performance against criteria to determine who is the best.
The criteria each company is measured against includes customer service, delivery problems, and how well they meet accessibility needs, such as people needing louder knocking or longer to answer the door.
This year’s parcel league table shows Royal Mail scored the highest with 3.25 out of five stars overall, while Yodel slips to the bottom with just two out of five stars.
UK’s top 5 parcel delivery companies
Royal Mail – 3.25 out of 5 stars
Amazon Logistics – 3 out of 5 stars
DPD – 2.5 out of 5 stars
Evri – 2.5 out of 5 stars
Yodel – 2 out of 5 stars
Citizens Advice found through its new research that accessibility was the worst performing area overall, and this is despite Ofcom’s new condition requiring firms to give disabled consumers the opportunity to report their accessibility needs.
There was also customer service failures, with almost half (47%) of the people who had a problem with their initial delivery going on to have further issues trying to resolve the problem.
Research found that the most common problems customers faced with their last delivery include the driver leaving before they had time to get to the door (29%), their parcel being left in an insecure location (24%), and parcels arriving late (24%).
The UK’s best and worst parcel delivery companies have been named / Credit: Evri (Press Picture)
“Ofcom has passed the parcel of responsibility for long enough,” commented Dame Clare Moriarty, who is the Chief Executive of Citizens Advice.
“We’ve been doing the work of the regulator for five years now by holding parcel companies to account and speaking up for consumers who are bearing the brunt of persistently poor service.
“Our league table has tracked parcel problems from warehouse to doorstep. We continue to see millions of people chasing lost parcels, having their accessibility needs ignored and hitting a brick wall when they try to complain.
“The question now is whether the regulator will take tougher action to improve the parcel market once and for all.”
Featured Image – Amazon (Press Picture)
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Tesco unveils Britain’s favourite Christmas meal deal – is yours on here?
Thomas Melia
Supermarket giant Tesco has announced brand-new data revealing Britain’s favourite Christmas meal deals.
But has yours made the cut?
Of course, Christmas is famed for its food, especially the Christmas dinner, but nowadays, the days leading up to the big day have also become filled with foodie feasts, and nothing proves this more than the popularity of the Christmas meal deal – something which Tesco, arguably, knows how to do better than anyone else.
Tesco has been actively tracking the nation’s everyday eating trends all year long, and now that the festive season’s here, shoppers favourite Christmas meal deals have been announced.
It seems meal deal lovers are eager to get into the Christmas spirit, with the best-selling main being the Tesco Turkey and Trimmings Sandwich.
Tesco has unveiled Britain’s favourite festive meal deal / Credit: Tesco plc | The Manc Group
This roast dinner-inspiredbutty has been purchased over 2.5 million times between October and December 2024, and it was so popular, in fact, that it was chosen almost three times as often as this year’s runner up – Tesco Jingle Brie Sandwich.
To pair with this much-loved sandwich is the classic Mccoy’s Flame Grilled Steak Crisps, which are championing the snack category overtaking last year’s champion, Egg Protein Pot, which finished third this year.
And if you’re wondering what beverage Brits are pairing with their lunchtime combinations, it’s none other than Coca-Cola 500ml.
This will come as no surprise to any avid meal deal fans, as this drink has worn the crown as the nation’s favourite drink, not just during Christmas but the whole of 2024 itself.
Tesco top 10 festive meal deal mains (October – December 2024)
1.
Tesco Turkey & Trimmings Sandwich
2.
Tesco Jingle Brie Sandwich
3.
Tesco Yuletide Half ‘N’ Half Sandwich
4.
Tesco Christmas Wrapped Up
5.
Tesco Festive Chicken & Trimmings Sub
6.
Tesco Ho-Ho-Hog Wrap
7.
The Gym Kitchen Chicken Bacon & Stuffing Sandwich
8.
Tesco Cracking Currywurst Sub
9.
Tesco Finest Festive Chicken & Bacon with Gravy Mayonnaise Dip
“Turkey isn’t just for the big day, our customers love bringing festive flavours to their lunchtimes even as early as October,” commented Sarah Bryer, who is the Product Development Manager for Tesco Meal Deal.
“With the crowd-pleasing Turkey and Trimmings Sandwich back again, this year’s line-up of Meal Deal mains has something to suit both traditionalists and those looking for something new with the addition of our Honey Ham, Red Leicester and Festive Chutney Sandwich, Finest Brie and Bacon Brioche Bagel, and Tesco Plant Chef Festive Feast Wrap.“
Emily Sergeant -
10th November 2022 
