People walking into work this morning might have noticed something rather out of the ordinary looming large over Manchester’s commuters. Ever seen a ‘sunlight billboard’ before?
The clever idea drummed up by ad giants Saatchi & Saatchi, in partnership with supplement brand Solgar, is the latest effort to try and help people combat SAD (seasonal affective disorder). Yes, it’s real.
Said to be at its worst on so-called ‘Blue Monday‘ – apparently the most depressing of the year – Saatchi and Solgar have teamed up to create these unique sunlight billboards, designed to help simulate the effects of sunshine on passers-by.
Given the time of year, the cold temperatures and customary Manc weather, it can be tough to feel your best self throughout the day, but hopefully, these specially constructed billboards can help.
Credit: Supplied
These giant golden-hued screens do exactly what they say on the tin; as explained in the caption written in the middle of the signs, “basking in the light from this billboard can help boost your serotonin”.
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Manchester isn’t the only place these sunny SAD screens are popping up either: there’s one in the capital’s Westfield Shopping Centre and several in Birmingham as well.
Made using Ocean Outdoor technology, who have digital advertisement boards all around the UK, most famously the iconic Piccadilly Lights in London, these screens are much more than your usual advertising space.
While many people speculate over how real Blue Monday is — there are plenty of other days in the winter that combine the post-Christmas lull with low light, rubbish weather, stretched finances and that overall back-to-work funk — seasonal affective disorder is very real.
Affecting around two million Brits every year, varying from mild in most cases to more severe among those suffering from depression and other mental health issues, the cyclical condition is also said to be four times more likely to occur in women.
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With the way the country is right now, i.e. soaring energy bills and a cost of living crisis, you’d be forgiven for feeling down by default, so it’s good to see companies showcasing uplifting campaigns during this difficult time of year.
Moreover, it turns out us Mancunians could do with them more than most, as we’re reportedly already pretty low energy during the month of January, specifically.
All that being said, for today only, Monday 16 January (a.k.a. Blue Monday), you can make the most of these UV light-emitting billboards. Think of them as giant SAD lamps, like the ones you can buy for your home or the office — or, you know, a much smaller and squarer version of the sun.
Switching on at 4pm when it starts to get dark and lasting until 8pm, locals can stand in front of these sunlight billboards as they emit healthy levels of lux to boost their serotonin and, hopefully, lift their spirits. They’re absolutely free and probably one of the best uses of ad space we’ve ever seen.
We’re sure Blue Monday will brighten up for you in no time.
95% of Mancs apparently want the city to be ‘cashless’, new study reveals
Emily Sergeant
An eye-opening new study has found that only 5% of Mancs still use cash as their preferred method of payment nowadays.
It comes as no surprise that cash is less of a ‘king’ nowadays than it used to be, but now a new report by global financial technology company SumUp has suggests that only 5% of people in Manchester prefer to pay with cash, while 59% choose debit and credit cards, so that leaves one question… is Manchester on its way to becoming a cashless city?
To discover how payment preferences are evolving, SumUp conducted a nationwide survey to gather insights from UK consumers about their payment habits.
The company was particularly intrigued to not only discover payment methods people prefer, but what their concerns around certain payment methods, alongside how they feel about businesses that don’t accept digital payments.
95% of Mancs apparently want the city to be ‘cashless’ / Credit: Mylo Kaye (via Unsplash) | Pexels
Firstly, before we go any further, it’s important to note that almost two thirds (63%) of Manchester residents said they have changed the way they make payments over the past year.
Unsurprisingly, debit and credit cards remain the top choice for the majority of Mancs, with over half (59%) saying it was their preferred method of payment, followed by mobile payment methods such as Apple Pay and Google Pay at 24% – which is likely thanks to their ease of use and the ability to have multiple cards on one device.
While a third (31%) of Mancs said that they ‘don’t mind’ cash and still opt to carry it for situations where digital payments aren’t an option, a growing number of people in the city are feel that digital payments are more favourable, with 25% thinking that businesses should adapt to modern payment methods and whilst 28% finding it ‘inconvenient’ when a business doesn’t accept digital payments.
A further 11% of people even say that cash-only businesses wouldn’t be an option they’d consider, and would actually avoid them wherever possible.
Only 5% use cash as their preferred method of payment / Credit: Rawpixel
When it comes to concerns around digital payment methods, where do Mancs stand then? Well, the survey found that a third (33%) of people are worried about their reliance on technology, especially being unable to pay if their phone dies, for example, while an additional 32% of people are concerned about security risks such as hacking, fraud, or stolen card details.
Among other things, 26% of survey respondents also said they worry about the privacy aspect of digital banking and the tracking your data.
“While debit and credit cards continue to dominate as the preferred payment method, it’s clear that cash is slowly declining in use, particularly among younger generations,” Corin Camenisch, who is the Marketing & Growth Lead at SumUp, commented on the report.
“Looking ahead, we can anticipate a rise in innovative payment methods like digital wallets, especially as younger consumers increasingly embrace the convenience and flexibility they offer.”
Featured Image – Pavel Danilyuk (via Pexels)
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Met Office predicts UK is set for ‘hotter than average’ summer
Emily Sergeant
The Met Office is predicting that the UK is set for a ‘hotter than average’ summer this year.
Fresh off-the-back of the news that 2025 is already the hottest spring on record, with a recorded 630 hours of sunshine from 1 March until 27 May, beating out the previous sunniest spring in 2020 by just four hours, the Met Office is now predicting that the UK is on the verge of a summer that’s ‘hotter than usual’.
According to its three-month outlook, the Met Office has predicted that it’s 2.3 times more-likely than ‘normal’ that it will be hot in the UK between 1 June and 31 August.
The average temperatures during those months are set to range from 10-17°C.
🌡️ ☀️ The UK has recorded its warmest and sunniest spring on record, according to provisional Met Office statistics.
Spring 2025 is now the 4th sunniest season overall for the UK, with only 3 summers sunnier since 1910.
Details in release below, or read this short thread 👇🧵
After it was revealed that this has also been the UK’s driest spring in more than a century, meteorologists are warning Brits that there could heatwave conditions could be reached at various times throughout the summer.
The release of the long-range forecast – which gives an indication of possible temperatures, rainfall, and wind speed over a period as a whole – comes after temperatures soared to 8°C (46F) above the average for this time of year this Saturday just gone (31 May).
It is important to note, however, that the Met Office thinks these predicted temperatures are similar to those in recent years, and it does not guarantee ‘prolonged’ hot weather.
The Met Office is predicting that the UK is set for ‘hotter than average’ summer this year / Credit: Mylo Kaye (via Unsplash)
The Met Office said in a statement: “While the current three-month outlook shows an increased chance of a hot summer, the temperature signals for this summer are similar to those for recent years and consistent with our warming climate.
“The increased chance of hotter than average temperatures is not a guarantee of prolonged hot weather or heatwaves, but it does mean that heatwave conditions could be reached at times.
“However, it’s important to bear in mind that an increased chance of hot conditions could also reflect a mix of hot and cool days, warm nights, or less extreme levels of warmth rather than continual heatwave conditions specifically.”
Danny Jones -
16th January 2023 
