People walking into work this morning might have noticed something rather out of the ordinary looming large over Manchester’s commuters. Ever seen a ‘sunlight billboard’ before?
The clever idea drummed up by ad giants Saatchi & Saatchi, in partnership with supplement brand Solgar, is the latest effort to try and help people combat SAD (seasonal affective disorder). Yes, it’s real.
Said to be at its worst on so-called ‘Blue Monday‘ – apparently the most depressing of the year – Saatchi and Solgar have teamed up to create these unique sunlight billboards, designed to help simulate the effects of sunshine on passers-by.
Given the time of year, the cold temperatures and customary Manc weather, it can be tough to feel your best self throughout the day, but hopefully, these specially constructed billboards can help.
Credit: Supplied
These giant golden-hued screens do exactly what they say on the tin; as explained in the caption written in the middle of the signs, “basking in the light from this billboard can help boost your serotonin”.
Manchester isn’t the only place these sunny SAD screens are popping up either: there’s one in the capital’s Westfield Shopping Centre and several in Birmingham as well.
Made using Ocean Outdoor technology, who have digital advertisement boards all around the UK, most famously the iconic Piccadilly Lights in London, these screens are much more than your usual advertising space.
While many people speculate over how real Blue Monday is — there are plenty of other days in the winter that combine the post-Christmas lull with low light, rubbish weather, stretched finances and that overall back-to-work funk — seasonal affective disorder is very real.
Affecting around two million Brits every year, varying from mild in most cases to more severe among those suffering from depression and other mental health issues, the cyclical condition is also said to be four times more likely to occur in women.
With the way the country is right now, i.e. soaring energy bills and a cost of living crisis, you’d be forgiven for feeling down by default, so it’s good to see companies showcasing uplifting campaigns during this difficult time of year.
Moreover, it turns out us Mancunians could do with them more than most, as we’re reportedly already pretty low energy during the month of January, specifically.
All that being said, for today only, Monday 16 January (a.k.a. Blue Monday), you can make the most of these UV light-emitting billboards. Think of them as giant SAD lamps, like the ones you can buy for your home or the office — or, you know, a much smaller and squarer version of the sun.
Switching on at 4pm when it starts to get dark and lasting until 8pm, locals can stand in front of these sunlight billboards as they emit healthy levels of lux to boost their serotonin and, hopefully, lift their spirits. They’re absolutely free and probably one of the best uses of ad space we’ve ever seen.
We’re sure Blue Monday will brighten up for you in no time.
Manchester City dedicate derby win to late and beloved boxing blue, Ricky Hatton
Danny Jones
Manchester City players past and present, club members and fans alike have paid tribute to the late, great boxer, Ricky Hatton, following his shock passing this weekend, honouring him with a fitting derby day win.
Safe to say there’ll be a blue moon all over Greater Manchester this week.
The tragic news about Ricky Hattonwas sadly announced just hours before the 197th Manchester derby at the Etihad Stadium on Sunday, 14 September, with the entire ground observing a ‘minute of appreciation’ before kick-off.
Manager Pep Guardiola looked visibly emotional when the camera panned to him applauding his memory in the crowd, and there were plenty of other tributes to ‘The Pride Hyde’ spotted both the home and away ends, with several famous City faces taking to social media after full-time to share their own.
Our pre match display funded as ever by you the fans. We’re planning a Ricky Hatton tribute for Burnley. pic.twitter.com/l67gyyjSTK
Perhaps one of the most moving tributes came from Guardiola himself, who has always immersed himself in local Manc culture beyond just football, so it was no surprise he felt the sorrow in the stands.
Speaking to the media in his post-match duties, the Catalan coach and former athlete himself said: “I’ve been here for ten years, [seen/heard] a lot of minute [silences/applauses], and I don’t remember one so, so intense like today.
“I want to say thank you so much to the Man United fans because they behaved and applauded. I know he was a World Champion in boxing. It was a special, special moment. There are no words that can contain the pain that the family can feel right now for this loss, but we are close.
“I know how much of an incredible Man City fan [he was]. He lived the bad moments and the good moments in the last 10/15 years. I know for the fans how close he was [held]. The moment of applause was unbelievable.
“It was an experience I will always remember because I felt in every applause of every person in the stadium the gratitude for what he has done professionally and being a massive, massive City fan.”
Once again, he wasn’t the only familiar sports personality, blue or otherwise, who made it known how much he was admired by those in and around the region of Greater Manchester.
Both Manchester United legend Roy Keane and ex-Man City defender Micah Richards joined the Sky Sports panel in discussing his legacy as a local sporting icon.
Rest in peace to a legend and a mental health hero.
Everyone involved paid tribute to Ricky Hatton as City claimed the win over United.
Such a sad day for combat sports. Sad day for Great Britain. Sad day for Manchester. I remember as a young boy staying up late to watch his legendary career. The original people’s champion, one of us. Rest in peace Ricky Hatton 💔 pic.twitter.com/2phiyCEneM
Featured Images — Sky Sports (screenshot)/SamboD (via Flickr)/Man City via (X)
News
Warrington-born Adolescence star Owen Cooper becomes youngest ever male Emmy winner
Emily Sergeant
Owen Cooper has made history.
The Warrington-born actor who burst onto the scene as a newcomer in the Netflix smash-hit drama series Adolescence, starring alongside other big names like Stephen Graham, Erin Doherty, and Ashley Walters, has become the youngest winner ever in any male acting category at last nights Emmy Awards 2025.
He took home the award for Best Supporting Actor in a Limited or Anthology Series.
Youngest Emmy winner ever in any male acting category.
At just 15 years old, Cooper beat out his fellow co-star Ashley Walters for the award, as well as other renowned actors like Javier Bardem, Peter Sarsgaard, and Rob Delaney.
Adolescence, if you haven’t had a chance to watch it yet, is a four-part limited series about a 13-year-old boy who is accused of murdering one of his classmates – with each episode remarkably being filmed in one unflinching and continuous shot.
The truly gripping story unfolds in real time as the main characters search for answers in the wake of a shocking tragedy.
Who is actually responsible? Why did it happen? And could it have been prevented?
Adolescence gained universal critical acclaim when it debuted on Netflix earlier this year / Credit: Netflix
Cooper was a complete screen newcomer starring as the young boy Eddie Miller, accused of murder, and the show tells the story of how a family’s world is turned upside because of it.
Taking to the stage to accept his award last night, Cooper – who began taking weekly acting lessons with The Drama Mob here in Manchester – said: “[The win] is just so surreal. Honestly, when I started these drama classes a couple years back, I didn’t expect to be even in the United States, never mind [at The Emmys].
“So I think tonight proves that if you listen and you focus and you step out your comfort zone, you can achieve anything in life.”
Elsewhere on the night, Adolescence cleaned up as a whole.
Co-creator and star of the show, Stephen Graham, took home the Best Lead Actor in a Limited or Anthology Series award, as well as a Writing award alongside co-writer Jack Thorne, while Erin Doherty claimed the Best Supporting Actress accolade in the same category, and director Philip Barantini won the Best Director award.