Sky Sports have reportedly made the decision to cancel British TV and sporting institution Soccer AM after nearly three decades on the air.
The iconic football and comedy talk show which first aired in 1995 and enjoyed huge popularity throughout the 90s and early 2000s is set to end at the end of this season (its 28th) with just 10 episodes left, as per an exclusive report by The Sun.
According to a source who revealed details to the outlet, Soccer AM will be axed at the end of the 2022/23 season due to low ratings and viewing figures, which have both gradually decreased over time — as has the running time, which went from 240 minutes to just 90 in more recent years.
The insider went on to claim that the decision has come as “a complete bombshell” to those involved with the programme, with “morale at an all-time low”.
Staff on the show were reportedly told of the cancellation on Tuesday, with their last episode airing on Saturday, 27 May, the day before the end of the Premier League season, at which point they will be made redundant.
ADVERTISEMENT
Issuing a response to the news, a Sky Sports spokesperson said: “Soccer AM has played an important role in our coverage of football for the past three decades, and we continually adapt to the evolving needs of our customers.
“We now go into a period of consultation to discuss the proposed changes with our people. We are unable to provide more detail while these consultations are underway.”
ADVERTISEMENT
As for current presenters John Fendley and former footballer Jimmy Bullard, who have been at the helm of the show since 2019, the two are said to have been left “fuming” by the decision. Figures from within Sky and around the footballing world have been paying tribute to the programme.
Just heard that @SoccerAM is finishing at the end of the season. I had 14 years of going through Premier League & @EFL clubs dressing rooms. Training with Clubs for features & basically having a laugh 😂 Fun part of my time at Sky 🤣 pic.twitter.com/7FbqUonB2f
Soccer Am ending at the end of the season 😔 I remember rushing downstairs as a kid to watch Lovejoy & Helen every week. The shows changed over the years but I still enjoy watching. Great memories and thankfully I’ve got my hat trick ball ⚽️ pic.twitter.com/fXIIwLtoWk
The show began with Russ Williams and long-time host Helen Chamberlain presenting back in 1995 before the latter was joined by veteran TV personality Tim Lovejoy just a couple of years later, with the two going on to become the most famous pairing in the show’s history.
As well as recurring comedic guest ‘Tubes’ (Peter Dale), some of the most famous guests you can think of made their way through Soccer AM‘s doors down the years, including the likes of Oasis, Dwayne ‘The Rock’ Johnson, Kevin Hart, Dave Bautista, umpteenth footballers and countless others — you name ’em.
ADVERTISEMENT
However, the show was not without its controversies and reflected a very different time and admittedly outdated part of British culture, to say the least.
Perhaps the most infamous serial segment of the show was its ‘Soccerette’ feature, which saw attractive young women walk into the studio and asked how old they were as men cheered “great age!”
The show obviously had to evolve over time but sadly its viewership continued to dwindle, no matter how much affection there was back in its heyday.
Speaking to Mirror Sport back in May 2022, leading figure Bullard admitted “it’s hard trying to refresh a show every single week with all the new material”, but that he still found it a privilege to be trusted with reinventing a show that is still “the start of a lot of people’s mornings on a Saturday.”
It was certainly far from perfect and pretty problematic at times, but it still played a huge role in the lives of many British people and young football fans’ formative years.
Alex Sanderson summons Rudyard Kipling as Sale Sharks scrape into the semi-finals
Danny Jones
Director of Rugby Alex Sanderson referenced the famous Rudyard Kipling after Sale Sharks managed to book their place in the playoffs of this year’s Gallagher Premiership following a nail-biter of a fixture against Exeter Chiefs.
The Sharks sealed their spot in the semi-finals with a 30-26 win over the Chiefs on Saturday night, with a trio of tries, a singular pen and calmness when it came to conversions proving just enough to make it to full time.
Speaking on the narrow score at Sandy Park, Sanderson himself applauded that same composure during his post-match duties, casually quoting Kipling ahead of the next big game.
Writing on social media after nerves had just about settled, the club simply said: “Apologies for raising the heart rate, Sharks Family… but Saturday we go again.”
Beginning with an expression of that same defiant spirit that has seen them across the line on so many occasions, the 45-year-old told TNT Sports, “We got another Monday in us.”
The Sale Sharks coach went on to add: “So if you can keep your head, when everybody else is losing theirs – I think that’s the old Rudyard Kipling poem – you’re in such a better place on the back of that, knowing what we can fix from the Leicester game and what we can do better from today.”
It’s not every day you hear sportsmen calling up the poetic words of the beloved British-India writer, but it certainly impressed plenty of supporters, though Sanderson has always been popular among fans for his candour and charisma in interviews.
Ultimately, it was Rekeiti Ma’asi-White, Bevan Rodd, Luke Cowan-Dickie and George Ford that the Greater Manchester outfit had to thank for the electrifying finish
You can see how much it meant, clear as day…
Not done yet…
Thank you for your support Sharks Family, it’s truly appreciated!
Sale Sharks will now take on Leicester Tigers (who the local side finished just behind in third place following the result against the Chiefs) in the Premiership semis as they look to get revenge for previous painful meetings
Are you feeling hopeful, Sharks Family?
You can see the full highlights from Sale Sharks’ tense victory over the Exeter Chiefs down below.
Alex Sanderson channelled Rudyard Kipling and Sale scrapped like true Sharks.
Luxury Manchester gym Blok confirms permanent closure after weeks of uncertainty
Daisy Jackson
Blok Manchester has announced its permanent closure, weeks after the doors to the premium fitness facility mysteriously closed.
Around a fortnight ago, members began to arrive to their classes to find the gym on Ducie Street locked up and a forfeiture notice on the door – but at the time, Blok said that it was fighting to reopen.
Sadly, in an email sent to members today, its founder has confirmed that the studio is now permanently closed.
Blok – which has several very successful sites down in London – said that its relationship with its landlord has ‘broken down to a point where trust has been lost’.
The gym wrote that it’s been left with ‘no workable way forward’.
They said: “BLOK Manchester was a space built by our loyal and dedicated community. Whether you joined us for one class or one hundred, we are deeply grateful. You helped create something genuinely special in an incredible city.”
In the immediate future, they said they’ll be supporting the team of fantastic trainers who worked here, as well as looking after members.
Members will be contacted within a few hours with options and refunds owed.
Blok Manchester has announced its permanent closure. Credit: The Manc Group
CEO and founder Ed Stanbury said: “While this marks the end of a chapter, we don’t see it as the end of our story in Manchester. We’re already speaking with developers about potential future sites and remain committed to returning to the city when the time is right.
“Thank you for being part of our story so far. Let’s shape the future of wellness. The mission continues.”
Commenting on Blok’s Instagram post – its first in almost a fortnight – people have been sharing their sadness at the closure of its Manchester site.
One person wrote: “beautiful space, beautiful staff and beautiful community.”
Another said: “Sending love to all the instructors !! :(((( gutted”
Someone else commented: “THE BEST CLASSES. I’m gutted.”
Danny Jones -
22nd March 2023 
