Co-founders Steven Bartlett and Dominic McGregor have announced today they are to step down from their roles at Social Chain after six years.
CEO Bartlett and COO McGregor were just 20 and 21 respectively when they became founding members of the Manchester-based social media publishing and marketing company that has since grown to over 750 staff globally and has revenues forecast to hit $200 million this year.
Announcing his stepping down across social media this morning, Steven Bartlett said: “Social Chain was conceived on a small desk in the backroom of the uni I had just dropped out of in Manchester. I was 20, full of wild dreams, and I believed we could take on the world.
“What started as a crazy and sometimes ridiculed idea, in the mind of a few drop-out underdogs, at a time when people didn’t believe in the potential of this new thing called social media.
“As I write this, at 27, we have more than 700 Social Chainers around the world, a world-beating team, we went public last year, we are the best at what we do, and we’ve just posted record numbers. The company is showing unbelievable momentum and I remain Social Chain’s biggest fan, supporter, and believer.
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“I owe an unpayable debt of gratitude to my team, past and present – if it wasn’t for you, my board, our chairman, (and mum and dad), I would be nothing.”
Twitter – Steven Bartlett
In a post to LinkedIn today, Dominic McGregor added: “I’m deeply proud of everything we’ve achieved, the relationships we’ve made and the lessons learned,”
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“Social Chain is a very special company, the growth we’ve seen over the last six years has been quite frankly phenomenal, we recently posted record numbers, and based on some of the exciting things I’ve seen over the last year, the future promises to be even brighter than the past.
“This business has been my rock, even when I faced difficult times in my personal life. The purpose it gave me, and the people I worked with got me through – they gave me something to fight for and without it, and without them, I wouldn’t be the person I am today.”
LinkedIn – Dominic McGregor
The pair has overseen exponential growth throughout the past six years at Social Chain.
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The journey may have started with humble beginnings in Manchester, but Social Chain now has bases in London, Berlin, New York and Munich, and works with global brands such as Amazon, Coca Cola and Apple.
It claims an owned media reach of over 2 billion views a month.
Last year, the company merged with German online retailer Lumaland AG to become The Social Chain AG and list on XETRA and the Düsseldorf Stock Exchange, and it recently announced the largest acquisition in its history by taking a 51% stake in A4D Inc – a Southern Californian digital performance marketing agency.
It has been confirmed that Wanja S. Oberhof – currently Co-CEO of Social Chain AG – will retain his position as CEO upon Bartlett’s standing down.
You can find out more about Social Chain AG via its website here.
Business
Get Baked owner offers lifeline to hospitality staff after sudden closure of Almost Famous
Danny Jones
The owner of viral sweet treat brand, Get Baked, has given a potential lifeline to local hospitality staff in Manchester following the sudden news of Almost Famous’ nationwide closure.
Confirmation that the Northern foodie favourites and dirty burger pioneers would be shutting down all of their sites across the country hit the likes of Manchester, Leeds and Liverpool like a freight train on a truly sad Monday mourning.
Although countless customers expressed their condolences online and bid farewell to the more than decade-old institution, the question of what is/will happen to their numerous staff was quickly put to the forefront.
With Almost Famous employees informing The Manc that they had been given no notice of the immediate closure and some still being owed wages, many have sadly found themselves in a crisis. Step up, Leeds-born baker and businessman, Rich Myers.
Yes, Yorkshire’s very own ‘Mr Sprinkles’ – who is slowly building a small but solid and superbly sweet dessert empire in the North – dropped a comment underneath our announcement post and kindly slid into our DMs to help get the word to those who need it most.
With Get Baked’s first-ever Manchester store set to open this year, Myers and his team are on the lookout for staff to make sure it hits the ground running.
That being said, upon learning of AF’s gutting closure, Myers messaged: “Hi everyone. We are opening a new site in NQ on February 28th, and want to do what we can to help any ex-AF staff get into new employment.
Although Get Baked is now planning to move to a different location in Manchester city centre, the opening date is still edging ever closer and we literally cannot wait.
The brand’s original home in Headingley has become internet-famous for its viral take on the legendary ‘Matilda cake’.
It’s unclear as to whether Get Baked have vacancies beyond Manchester but it’s still well worth expressing your interest if you don’t mind a job switch that revolves around sweet instead of savoury.
As for those who have unfortunately been let go by the long-standing burger joint, we sincerely hope that as many of them are snapped up by other local hospitality businesses as possible – and fast.
Almost Famous has been hit with a fair amount of criticism following the mass shutdown; reflecting on this and a raft of recent closures, one person wrote: “I feel sorry for the hospitality industry as a whole and Manchester. But not for AF if they treat their staff with such contempt!
A former employee added: “As a staff member who hasn’t received any direct communication from the business about the immediate redundancy of my contract and no payment of owed wages – the ‘top priority’ comment doesn’t exactly ring true.”
Featured Images — Get Baked (via Instagram)/The Manc Group
Business
Manchester United’s Old Trafford regeneration project backed by UK government
Danny Jones
Manchester United have officially received government backing for the redevelopment of their stadium and the wider regeneration of the surrounding Old Trafford area.
One of the first things that co-owner Sir Jim Ratcliffe and his INEOS Group made a priority after acquiring their minority stake in the club was to bring the home ground up to standard and it looks as though that rather large task is now moving in the right direction.
With Chancellor Rachel Reeves dubbing the Old Trafford Regeneration Project as “a shining example” of the Labour plans to promote economic growth, Man United now have the full blessing of the government ahead of the real work beginning.
Liaising with the Greater Manchester Combined Authority and Trafford Council specifically to bring plans to fruition, the Old Trafford area as we know is set to be transformed significantly, with a new ‘Wembley of the North’ being the key component of the project.
ℹ️ The Old Trafford Regeneration Project has been backed by the government.#MUFC
The backing of the government means that beyond the club simply paying to redevelop the stadium itself, this will allow for other aspects such as improved transport infrastructure, housing and new businesses to be created as part of Old Trafford’s regeneration.
It’s also worth noting that no public money is on the table at present, with Ratcliffe, the Glazers and co. expected to foot the bill for all facets.
Reacting to the official statement by the UK Treasury, CEO Omar Berrada said: “The delivery of a world-class stadium can be the catalyst for major regeneration of an area of Greater Manchester which requires new investment to thrive again.
“We cannot achieve that wider aim on our own, which is why we welcome the announcement by the Chancellor and the ongoing support of the Mayor of Greater Manchester and Trafford Council.
If we work together, there is a once-in-a-lifetime opportunity to create a landmark project around Old Trafford that the whole region can be proud of.”
This might not be Man United’s home forever. (Credit: The Manc Group)
As for the Mayor of Greater Manchester Mayor himself – who was appointed as a key figure on the Old Trafford Regeneration Taskforce – Andy Burnham went on to add: “With our devolved powers we’re mobilising the whole Greater Manchester system to lock in growth for the next decade and reap the rewards for our city-region and UK plc.
“We look forward to working with the Government on moving freight away from the site around Old Trafford to new locations to open up capacity for our rail network and unlock massive regeneration potential”, he continued, insisting that it will lead to “benefits across the whole of the North.”
Although it still remains unconfirmed whether or not the existing Old Trafford structure will be renovated – which would see an increased capacity of around 87,000 – or whether an entirely new 100k-seater stadium will be built instead, though the most recent fan survey seemed to favour the latter.
Emily Sergeant -
17th August 2020 
