BrewDog is giving away free pints of lager in its bars across the UK for three days this week.
The brewery’s co-founder James Watt said that he wants to spread some ‘positivity and good vibes’ with the giveaway.
He posted on LinkedIn that he hoped to say ‘thanks to everyone who follows me on here and everyone who supports what we do at BrewDog from both a beer and a sustainability perspective’.
Anyone who shows James’ QR code will be able to claim a free pint of either Lost Lager or Lost AF in any Brewdog bar across the country.
In Manchester, the Scottish company has a huge bar (and hotel) on Fountain Street as well as bars on Peter Street and Oxford Road.
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James wrote: “Have a beer on me. Instead of posting about our business today I thought I would buy you all a beer instead.
BrewDog is giving away free beer this week. Credit: BrewDog
“I wanted to say thanks to everyone who follows me on here and everyone who supports what we do at BrewDog from both a beer and a sustainability perspective. It is really appreciated. 🍻🌎
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“The world can be a pretty crazy and negative place at the moment, so I wanted to try and spread some positivity and good vibes.
“Save the picture below and scan the code in any UK BrewDog bar to have a Lost Lager on me today, Tuesday or Wednesday this week.
“Craft beer is all about bringing people together so tag a friend below who needs to join you for that beer!
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“We love Lost Lager, we hope you guys do too. Have an amazing day everyone!”
The hugely popular BrewDog brand faced public scrutiny early this year when Watt was accused of inappropriate behaviour by colleagues in a BBC Disclosure documentary – allegations that he says are ‘totally false’.
At the time, Allan Leighton, chairman of BrewDog, said: “Any allegations of impropriety are taken extremely seriously. James has provided full assurance that the BBC’s claims are not accurate and are based on rumour and misinformation. Where a complaint was raised in the US, these were fully investigated by an external third party and found to be without substance.
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“James has committed to making improvements to his management style and he will continue that development under my mentorship. He has expressed considerable regret if his manner has in any way made crew feel uncomfortable – that is clearly not his intention and goes specifically against the collaborative culture we want to build.”
Brewdog’s beer hotel in Manchester has closed with immediate effect
Daisy Jackson
The ‘beer hotel’ operated by Brewdog in Manchester has closed with immediate effect, as part of the Scottish brewery’s £33m sale.
A whopping 38 Brewdog bars around the UK have closed, resulting in hundreds of job losses.
As well as the beer hotel known as DogHouse in Manchester, which was home to a large bar and rooftop terrace, the Oxford Road brewpub known as the OutPost has also closed.
The DogHouse Hotel on Fountain Street had a range of boutique bedrooms, fitted with features like beer fridges in the shower, beer taps in the room, guitars, record players, and pet beds.
Just 11 pubs have been retained in the rescue deal, including the Brewdog bar on Peter Street in Manchester city centre.
The brewery has been bought by US beverage and medical cannabis company Tilray for £33m, a sale which includes its UK brewery operations, brand, and a handful of pubs.
Yesterday, Brewdog announced all of its bars would be closed for the day to enable staff to attend staff meetings.
Administrators confirmed yesterday that 484 jobs had been lost in the sale, with 38 bars closing.
Unite, the union which represents thousands of hospitality workers, said it is ‘appalled’ at how Brewdog staff have been treated during the sale.
Unite general secretary Sharon Graham said: “This is a devastating day for Brewdog workers. Nearly 500 lost livelihoods while yet another corporate deal is stitched together behind closed doors.
“Brewdog workers built this brand. They deserved respect. Instead, they were treated as disposable pawns. Unite will not rest until our members have legal and financial justice.”
Unite national lead for hospitality Bryan Simpson said: “The way in which senior management have conducted themselves throughout this sales process has been nothing short of a national disgrace – with workers being given no information about the company’s plans or their futures.
“For the CEO to tell workers that they were redundant with immediate effect, on a conference call with only 25 minutes notice, has echoes of P&O and is deplorable. Unite will be ensuring that our members receive everything they are legally entitled to.”
Brewdog was founded in 2007 by friends James Watt and Martin Dickie.
Joe & The Juice to open even MORE locations in Manchester city centre
Daisy Jackson
Joe & The Juice is set to launch yet more juice bars and coffee shops in Manchester city centre.
The viral brand used to have a spot in town within the former Debenhams building, but vanished from Greater Manchester when the department store folded.
But its comeback has been remarkable since reopening in town last year, with the number of Joe & The Juice locations now at an all-time high.
And there are even more on the way…
Bright pink hoardings have appeared on a corner unit on Princess Street, right off St Peter’s Square, teasing a new Joe & The Juice cafe in the city centre.
The unit has been empty for at least 10 years, despite being in such a prime part of the city centre.
Plans were also revealed last year for the Danish-based brand to open within the reopened Sunlight House on Quay Street.
Joe & The Juice is coming to St Peter’s Square in ManchesterJoe & The Juice on Cross Street
The new additions will bring the number of Joe & The Juices in Greater Manchester to five, adding to their existing portfolio of Cross Street, Manchester Airport T2, and the Trafford Centre.
The brand is known for its signature menu of juices, smoothies, health shots, coffees and matchas, plus its viral Scandi-inspired sandwiches like the Tunacado.
With more than 300 juice bars and coffee shops around the world, Joe & The Juice’s pink branding has become a familiar site globally since its launch in 2002.
An exact opening date for the new St Peter’s Square Joe & The Juice hasn’t been revealed yet, but the signs promise it’s ‘coming soon’.
Daisy Jackson -
24th October 2022 
