Five golden tickets with massive prizes are being hidden in cakes in Manchester

Loaf MCR is taking inspiration from Willy Wonka.

Daisy Jackson Daisy Jackson - 28th November 2023

A Manchester cafe is giving away massive prizes in a Willy Wonka-style giveaway, with golden tickets hidden in its cakes.

Loaf MCR, which has sites on Oxford Street, Affinity Living, and in Selfridges Trafford Centre, will be hiding the golden tickets beneath its mini loaf cakes.

Anyone lucky enough to find one will win prizes including two tickets to see Jason Manford with a chance to meet him, a meal for four at Bundobust, and a Birthday Party Cake Package worth £200 from Loaf.

The golden tickets are going to be hiding underneath Loaf’s Willy Wonka-inspired special loaf, a super-chocolatey chocolate sponge with a smooth ganache centre and a white chocolate-infused buttercream.

The cake is then topped with colourful sweets inspired by Roald Dahl’s classic tale, like a swirly lollipop, fizzy sweets, popping candy and pink mushroom foams.


A golden ticket sticker will be hidden in five of the £4.50 loaf cakes between Monday 27 November and Sunday 10 December.

Loaf MCR wants to spread a little festive cheer as Christmas approaches and is offering Mancs five chances to win big.


As well as the three massive prizes already announced, there are still two top-secret rewards to be revealed.

Aiden Ryan, founder of Loaf MCR, said: “We love to play with nostalgia and Willy Wonka gives just that! We love that we can infuse Christmas with a little bit of magic.

“At Loaf, we believe in giving people great experiences, and what better way than to start the Festive season with a treasure hunt?


“We’ve partnered with some great Manchester businesses to make this happen!”

There’ll be a limited number of the special-edition Willy Wonka loaf cakes available.

Once all five golden tickets have been found, there’ll be one last chance to win ‘The Golden Key’, which will get you free coffee and cake from Loaf MCR for a year.

But you won’t be able to find the golden key through cake – this prize will be given to someone nominated by the community of Manchester, and will reward someone who deserves something special this Christmas.

Prizes including in the Loaf MCR Willy Wonka giveaway

  1. A Birthday Party Cake Package worth £200 from Loaf MCR, including 50 mini loaf cakes and a birthday cake.
  2. Ultimate Christmas Dinner for four at Bundobust, Indian street food and craft beer specialists, to taste their festive menu. (Yes, your first drink on the house too!)
  3. Two tickets to see Manchester’s favourite comedian Jason Manford live at the AO Arena and a meet and greet.
  4. Two more prizes to be revealed this week…

The Loaf MCR x Willy Wonka giveaway will run from Monday 27 November until Sunday 10 December.

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Featured image: The Manc Group