There’s a bakery in Ramsbottom that’s been making waves since it opened last year – but it’s not for cutting-edge bakes or trendy desserts.
Nope – at Loafi, it’s all about stripping things back to basics, with a properly northern menu of old-school bakes.
The bakery may be new, but the baking is not. You’ll find nothing but traditional favourites, including Eccles cakes, shortbread, and cornflake tarts.
And then as your eyes rove across the counter, you’ll land on the star of the show, and the one that’s got everyone (us included) travelling all the way up to Ramsbottom. The custard tart.
Loafi’s custard tarts are tall, like a pastry shot glass filled with just-set egg custard filling.
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You can get them classic, or in a Manchester tart format with coconut and raspberry jam, or catch occasional specials when they have surplus ingredients to spare (we got lucky with a lemon meringue custard tart).
None of us should be surprised to find that this bakery is excelling in this particular field, because the man behind it is chef-turned-baker Rich Sharples, who was previously the executive chef of Gary Usher’s Elite Bistros restaurant group.
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The lemon meringue custard tart specialTraditional bakes from LoafiThe custard tart and Manchester tart
One of those restaurants he was a mastermind of was Hispi, which is known across the region for its perfect wibbly-wobbly custard tart slices.
The custard tart at Loafi feels more nostalgic and approachable though, and the stream of customers pouring through the doors clear each tray within minutes of them landing.
Beyond that, you can pick up a whole host of bakery bits with proudly northern roots, like individual loaf cakes made with Irwell Works stout, and mini carrot and walnut cakes.
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There are others that will whisk you back to your childhood, such as a pineapple and brown butter upside-down cake, and a banana sponge with toffee and cream.
Plus expect treats such as bakewell slices, tiramisu roulade, and flapjacks.
A full spread of bakes at LoafiRich Sharples with the team outside LoafiA selection of butties at LoafiFresh loaves of bread
Loafi has a fabulous savoury offering too, like sausage rolls made with meat from Walmsley’s Butchers, and bacon butties on soft milk rolls.
Around four different sandwiches drop onto the counter at 11am every day, each of them guilt-free, fuss-free, and affordable. Rich believes that getting a butty for lunch shouldn’t feel like a special treat.
The fillings change regularly but are always local ingredients, prepared and made right in front of you, from cured hams and corned beef to coronation chicken.
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During the weekday, you can get this as a meal deal with a sandwich drink and a bag of crisps for £7.95.
There are proper cups of soup served with a wedge of sourdough too, which changes regularly – at the minute, Rich is utilising the stock from his potted ham to make a ham, lentil and tomato soup.
Loafi isn’t setting out to reinvent the wheelhouse, but rather to wind back the clocks to create a nostalgic, quality, Lancashire bakehouse. It’s being incredibly well-received already.
You’ll find Loafi in Ramsbottom – just follow the call of the custard tart.
adidas and JD are giving away FREE Nell’s pizza with a Manchester Marathon medal
Daisy Jackson
Manchester Marathon finishers will be able to reward themselves with free Nell’s pizza this weekend, thanks to a collaboration with adidas and JD.
The sportswear giants will be teaming up with one of the city’s top pizza spots to hand out the ultimate post-race reward at Kampus this Sunday.
It’s all to celebrate the launch of the new adidas EVO SL ATRs, a shoe that’s built with running miles in mind.
And there’ll be a chance to grab an exclusive t-shirt too, and have your official marathon finish time branded on-site.
adidas and JD are giving away FREE Nell’s pizza with a Manchester Marathon medal / Credit: Supplied
As well as a free slice of Nell’s famous New York-style pizza and a drink, Manchester Marathon finishers will be able to enter into a range of giveaways, with prizes including the EVO SL ART, adidas merch, and range of other prizes.
And you’ll be recovering with a slice in hand and a live DJ keeping the post-race energy high
All you need to do is show your Manchester Marathon medal at Nell’s at Kampus, to grab your free slice, and check out adidas and JD’s latest drop.
Friends and family are encouraged to join too – after all, all runners know a marathon isn’t possible without that support crew.
There are also a bunch of giveaways and more to look forward to / Credit: Supplied
Pizza slices will be handed out on a first-come, first-serve basis, so make sure your sprint to Nell’s is your fastest yet.
Thankfully, the adidas EVO SL’s are built for speed…
adidas x JD x Nell’s – Manchester Marathon event
Taking place on Sunday 19 April, from 12pm to 8pm
Free pizza slice and a drink when you show your Manchester Marathon medal (while stocks last)
Exclusive merch and great prize giveaways from adidas and JD
Plus photo moments, live DJs, and more
Find it at The Bungalow, Kampus, M1 3GL (next to Nell’s)
Sacha Lord set to back local hospitality again with money behind the bar of one Greater Manchester pub
Danny Jones
Local figure Sacha Lord is once again looking to help support Greater Manchester’s food and drink scene once again this spring by putting a total of £2.5k behind the bar of one lucky pub.
Well, let’s be honest, we’re about to be the real lucky ones.
It’s far from the first time that the Night Time Economy Advisor has done this, having previously put sizeable sums towards shared tabs on a few ocassions over the last few years.
Lining up his next handout for this coming early May bank holiday (perfect timing), it’s going to be a super and potentially very sloppy Sunday…
Tell me your favourite pub in Greater Manchester.
Bank Holiday Sunday 3rd May, I’ll be turning up and putting £2500 behind the bar.
Sharing the video above online earlier this week, the 54-year-old simply wrote, “Tell me your favourite pub in Greater Manchester. Bank Holiday Sunday, 3rd May, I’ll be turning up and putting £2500 behind the bar.”
The message is as straightforward as ever: “Support your local pub.”
Now obviously, the fact that people can reply with their go-to boozers and help influence the decision is one thing – something that has certainly always created an attraction each time he’s done this – but it’s also just a good way of marketing these watering holes to begin with.
Whether or not someone’s favourite public house tucked away in one of the 10 boroughs, or their bar of choice here in Manchester city centre, ends up being selected or not, it’s obviously great publicity having their names plastered on a notable social media account.
This is especially so when you see how much the post itself ends up being reshared and the overall exposure Lord ultimately lends them via creating such a big crowd discussion.
Here’s hoping we get proper beer garden weather over that long weekend.
It’s also worth noting that the further support stunts like this have helped garner support for other regional businesses – in particular, indies that are battling the cost of living crisis and so many other challenges within the sector – has proved crucial for some places to stay open to begin with.
A good example is the Thirsty Korean, who teamed up with the Altrincham-born entrepreneur to cover hundreds of bills back in 2023, and has now been able to expand into a larger venue down the road from their original Chorlton location.
The obstacles facing the hospitality industry remain varied and numerous, but gestures like this can go a long way to helping prop up those who need it.