A new campaign is being launched to stop no-shows at restaurants – which cost the hospitality sector a devastating £16bn per year.
Statistics show that 25 per cent of people who book tables online do not turn up for their reservations.
The new #NOMORENOSHOWS campaign, launching on Thursday (July 16) has been designed to halt this from happening as restaurants and bars struggle to get back on their feet.
Hospitality has had to make numerous sacrifices to reopen in the current climate, cutting capacity to ensure social distancing measures and serving limited menus with fewer staff.
According to hospitality recruitment consultancy, Sixty Eight People, just a small number of no shows may now be the difference between business success or failure.
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Antonia Lallement from Gusto Italian has joined forces with this organisation to unveil the #NOMORENOSHOWS campaign in Greater Manchester; aiming to spread awareness and change behaviour.
Abi Dunn, founder of Sixty Eight People, explained: “Our beloved hospitality industry is fighting for its life after the catastrophic events of the last three months. We are slowly getting back on our feet but let’s be blunt – with already reduced capacity we simply won’t survive if the current level of no shows continue.
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“British people tend to feel embarrassed about cancelling. We want to say it’s OK to cancel, in fact you’re helping us out! In no other area of business is it acceptable to renege on a contract in this way. We have to change the way people behave and the notion that no shows are acceptable.
“Greater Manchester is a metropolis of bars, dining, coffee hang outs, gastronomic delights and nights to remember. Please help them all stay open!”
The movement starts with a social media ‘thunderclap’ on Thursday 16 July at 10am and hopes to reach as many potential customers across the region as possible – making the process of cancelling tables in advance “as natural as leaving a tip for good service.”
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Hospitality leaders, operators and employees will be posting the #NOMORENOSHOWS tile on Instagram, calling on their own network of customers, family and friends to share the image, too.
The #NOMORENOSHOWS encourages customers to embrace a simple philosophy:
The campaign has already gained support from the region’s hospitality leaders, including CEO of Northern Restaurant & Bar Manchester, Thom Hetherington.
Thom said: “A ‘one-size fits all’ approach of deposits or similar won’t work for every restaurant, and the brilliance of this campaign is that it isn’t prescriptive, it leaves spaces for individual operators to put their own processes in place.
“‘No showing’ has to become socially and morally unacceptable behaviour amongst diners everywhere. It damages businesses and can cost peoples’ jobs, and no one should want to have that on their conscience.
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“With a large but close-knit hospitality industry, including some very powerful voices, I think Manchester is perfectly placed to lead the charge with a campaign for no more no shows.”
Sacha Lord, Night Time Economy Adviser for Greater Manchester is also behind the campaign.
“We already know how tight margins are with restaurants, but sadly over the last couple of weeks, many operators are reporting no shows on bookings,” he commented.
“With the sector already on it’s knees, we need to support the industry and help wherever we can.
“If you want to cancel your booking, that’s totally fine, but please let the restaurant know, the earlier the better, so that they can rebook your table.”
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Recent viral tweets from well-known Manchester operators have also emphasised the need for action.
Anyone wishing to show their support for the sector and receive the tile and message ahead of Thursday should email [email protected] or DM any of Sixty Eight People on Twitter, Facebook or Instagram.
The Manc is helping local businesses and venues get back on their feet after lockdown with our #BuzzingToBeBack campaign – offering as much support and exposure for Manchester hospitality as possible.
Read more about what we’re doing for the industry here.
Eats
Marco Pierre White praises Manchester restaurant serving ‘the best pizza’ he’s EVER had
Danny Jones
Legendary chef Marco Pierre White has given his verdict on where he thinks does THE best pizza not just in the UK but perhaps in the entire world, and it’s right here in Manchester
Rudy’s, Nell’s, Double Zero and now this – we really are spoilt for slices in 0161, aren’t we?
Pierre White, who was not only the first Brit to ever win three Michelin stars but the youngest person to achieve the feat in history, recently visited the restaurant in question and was more than happy to share his bold claims, dubbing it “the very best I’ve ever had in my life”.
That’s saying quite something, not only from one of the most famous chefs in the world, but given his own family heritage. He even saw fit to sign the menu and write the man in the kitchen a thank-you note.
A recent London export, which only just launched in spring 2025, the 63-year-old chef, entrepreneur and TV personality says that Forbici is now his number one, stating simply: “Let the pizzas do the talking.”
Noting that he’s been all over the world and eaten at some of the most highly-rated venues in the world (especially given the fact that he is of Italian heritage on his mother’s side), including some of the most authentic you’ll find in the likes of Naples, Rome, and so on, he still seemed confident in his declaration.
Citing other famous names in the world of cooking, like Nancy Silverton of Pizzeria Mozza fame, as well as fellow TV chef and restaurateur Mario Batali, he says that the creative takes on Neapolitan ‘pies’ that master baker Davide Argentino is currently cooking up are nothing short of “delicious.”
Having first become famous down in the capital for its name, which simply translates as ‘scissors’ – also the chosen utensil given to diners for cutting up their pizzas – it proved a smash hit when it made its way up North, garnering massive opening day queues outside its restaurant on the corner of Cross Street.
Better still, you can now order it to take away, too… Game-changer.
Now, it goes without saying that we’re lucky enough to have many restaurants serving some of the authentic food from various regions all over Italy, not to mention a plethora of incredible pizza spots in the city centre and the wider boroughs.
It’s no exaggeration, therefore, to say that we struggle picking our absolute favourite from week to week at this point.
What we will say is that we bloody love Forbici, too, and are glad to see them getting so much recognition since arriving in the region.
You can get 25% off your bill when eating out at this well-known Italian restaurant with a secret code
Danny Jones
Fancy going out for tea but still trying not to spend too much money at this time of year? Well, Manchester, you can get 25% off your bill at an already affordable British restaurant chain by simply saying a special phrase.
This deal is only available this week, though, so we wouldn’t wait around.
We’ve all been there: you’re fed up of getting home after working and having to cook, so you start trying to justify ‘just one‘ night out, but it can be a real pull between enjoyment and ease versus trying to save those pennies – especially with the festive period looming.
Luckily, well-known Italian restaurant group Carluccio’s, who have a site right here in central Manchester, is offering a significant discount by simply asking for the bill in Italian. Simple as.
As a recognisable name on the UK high street, the authentic Italian eatery dates back nearly three and a half decades, the London-born deli and food shop going on to open its first-ever sit-down venue called Carluccio’s Caffè back in 1999.
In addition to their long-standing Manchester location in Piccadilly Station, the brand was also a shop-window establishment for the Trafford Centre, sitting front and centre as one of the first places to eat as you walked in the Orient entrance.
Now, as for how you access this welcome bit of money off your bill, it’s very straightforward and can be secured as fast as you can say “The bill, please”; well, actually, you need to ask for it in Italian, as it is this phrase that Carluccio’s has dubbed the ‘secret code’.
Following a study by language learning app, Preply, which recently carried out research into menu anxiety and struggling to make a decision when dining out, they’ve teamed up with Carluccio‘s to help push people to feel more confident ordering dishes not in their native tongue.
They found that almost half (49%) have felt embarrassed about not speaking another language, with one fifth of those surveyed lacking the confidence to try and pronounce foreign words, while one in six worried they’d be judged for getting it wrong.
Well, there’s no getting it wrong in this instance, as the Carluccio’s and Preply are giving you the specific keywords not only to ask for the bill in Italian – “Il conto, per favore” – but to unlock the bonus of a quarter off the final sum.
Anna Pyshna, spokesperson at Preply, says: “People may know how to say gnocchi in theory, but when the waiter’s standing there, confidence can vanish. We want to show that getting things wrong is part of learning and sometimes, even worth a discount.
“By turning a simple phrase into a real-world reward, we’re helping people take that first, brave step to speak up. It’s a reminder that the language learning process doesn’t start with perfection, it starts with the willingness to try.”
So, that really is it: dine at any of their restaurants across the country (including here in Manchester) and ask for the bill in Italian to get 25% off your bill; once again, the offer is only on until 9 November. You can find your nearest Carluccio’s location HERE.
The Manc -
14th July 2020 
