An artificial grass business in Oldham has been ordered to take down a huge advertising billboard after people complained it was ‘offensive, harmful and irresponsible’.
The advert for Great Grass MCR featured a woman wearing ‘only thong-style underwear’ laying on the lawn, alongside the strap line ‘Get laid by the best’.
The massive poster just off the M60 also featured the words ‘ARTIFICIAL GRARSE EXPERTS’.
Complaints made to the Advertising Standards Agency said that the ad ‘objectified and sexualised women’.
The ASA decided to uphold complaints made about the latest Great Grass MCR poster, saying that it ‘was sexually suggestive and would be seen as presenting the model as a sexual object’.
A previous Great Grass billboard. Credit: Google Maps
The ruling states: “The ASA considered that those who saw the ad would understand that it featured a woman. The model was dressed only in underpants and was lying on her front on the grass which exposed her buttocks.
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“Large text above the image stated, “ARTIFICIAL GRARSE EXPERTS”. We noted that the word ‘grass’ was spelt incorrectly to include the word “arse”. We considered that was likely to be understood by readers to be a reference to the model’s buttocks and had the effect of making that exposed part of her body the focus, thereby drawing attention to the ad.
“The ad also stated, “Get laid by the best”. We considered “get laid” would be understood by readers as a slang reference to sexual intercourse. We considered that text, together with the model’s pose and state of undress, was sexually suggestive and would be seen as presenting the model as a sexual object.
“We acknowledged that while sunbathing, people might recline on a lawn wearing revealing clothing. However, we considered that in the context of the ad, in particular the references to “arse” and “get laid”, the model was portrayed as a sexual object, rather than someone who was sunbathing.
“For those reasons, we concluded that the ad objectified and stereotyped women as sexual objects, was irresponsible and likely to cause serious offence.”
Great Grass said that ‘Get laid by the best’ is a slogan they’ve used for years, and added that only three complaints were made about an advert seen by thousands.
The ruling also added: “Great Grass also said that to assume that the person featured in the ad was a woman was wrong and offensive to the transgender community.”
The ASA continued: “Vision Advertising, the media owner, said that Great Grass had been using the slogan ‘Get laid by the best’ on their marketing material for many years, and it meant that they believed they were the best at laying artificial grass.
“They said the image of the person sunbathing on their new lawn was not offensive as that was something that most people would do.
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“They did not believe that the ad objectified and sexualised women and they also said that identifying the person in the ad as a woman was debatable and a matter of opinion.
“Vision Advertising confirmed they had received no complaints.”
Featured image: ASA
News
Police seize 17 dogs after 6-year-old girl is injured during attack in Carrington
Emily Sergeant
17 dogs have now been seized by police after a six-year-old girl was injured during at attack in Carrington this past weekend.
Shortly before 2:40pm on Sunday 26 March, officers from Greater Manchester Police (GMP) were called to an address on Ackers Lane in Carrington in Trafford after receiving reports that a child had “suffered injuries caused by dogs”.
The child, a six-year-old girl, was taken to hospital shortly after police arrived at the scene, and remains there “in a stable condition”.
GMP first confirmed that four adult dogs and nine puppies were seized by officers on Sunday, and were taken away by specialist partners.
Four more dogs were then seized yesterday, bringing the total to 17.
With investigations ongoing, GMP has confirmed that a “vehicle of interest” has been recovered and searched, as well as three people having been arrested on suspicion of owning a dangerous dog – but they have each since been released on bail.
Enquires are still continuing to locate individuals the force believes “have responsibility for the dogs”.
Police seize 17 dogs after 6-year-old girl is injured during attack in Carrington / Credit: Google Maps
Detective Inspector Matthew Dixon, of GMP’s Trafford district, called it “a fluid investigation”, and added that: “So far we have recovered 17 dogs and made three arrests, as well as a vehicle of interest – however, the investigation is very much ongoing.”
Greater Manchester Police says it has referred itself to the Independent Office for Police Conduct (IOPC) over the incident.
Anyone with information on the incident is asked to contact police quoting log 1612-26/03/23.
Featured Image – Google Maps
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Manchester United reject offers for Mason Greenwood as rep says he ‘should be allowed to move forward with his young life’
Danny Jones
Manchester United have reportedly rejected a number of offers for Mason Greenwood as the club continues their internal investigation into his behaviour.
The club have reportedly received a number of offers for the young forward from Turkish teams in recent weeks and months while Greenwood has been suspended from playing or training. He has yet to return to the sport after charges of attempted rape, controlling and coercive behaviour and assault occasioning actual bodily harm were dropped.
The charges handed down in January 2022 were ultimately dropped last month when key witnesses withdrew, more than a year on from the incident that was widely circulated on social media.
Now, following a behind-the-scenes feature by The Athletic and ‘new material’ leading the Crown Prosecution Service to drop the case for the foreseeable, it seems United are now the only party still investigating Greenwood, with his own team and figures around the club pushing for a resolution.
▪️ Police spoke to #MUFC about Greenwood during lockdown ▪️ Senior staff offered guidance but no specialists brought in ▪️ Man United have rejected offers from Turkish sides as internal investigation continues
— The Athletic | Football (@TheAthleticFC) March 27, 2023
Speaking to Laurie Whitwell as part of the piece, one of Greenwood’s representatives argued that there is “no real substance” to the allegations, them “a mix of old news, speculation, half-truths and completely untrue claims.”
He went on to say, “Mason is 21, he has been cleared and should be allowed the opportunity to rebuild and move forward with his young life.”
Another source is also said to have told the outlet that the youngster has been fundamentally changed by the experience, insisting that he “would run through a brick wall” to be back playing at United.
As for the club’s stance, it remains to be seen what their final decision on his future will be, but it was reported earlier this month that a potential return is still “firmly under consideration” and his number 11 shirt has not yet been vacated as many would have expected if he was set to move on.
His potential ‘phased return’ could include everything from therapy to a TV interview.https://t.co/DTisidvpRr
On the other hand, the article goes on to detail questions surrounding Greenwood’s conduct and general attitude during his relatively short time as a senior player too, the suggestion being that he was slacking in training because “he knew he was a good player”.
His attendance at Carrington is said to have been raised as an issue on more than one occasion and then-manager Ole Gunnar Solskjær often covered for training sessions and games he missed after failing to turn up to the team hotel for “unexplained absences”.
Another source who watched him play aged just 16 also went on to reveal that Bradford-born academy product “wasn’t shy about telling someone they were s***”, apparently even calling out Cristiano Ronaldo as “dead [finished]” when he was still at Real Madrid.
Greenwood played over 100 senior games for United and was widely considered one of the brightest young prospects in England, let alone the club, but the career trajectory he looked to be on is widely different from the problematic position he finds himself in now, regardless of any offers from abroad.
Daisy Jackson -
16th November 2022 
