It has been confirmed that Manchester-based online fast fashion retailer Missguided has appointed administrators in attempts to save the brand.
The multi-channel fashion retailer – which sells clothes primarily aimed at 16-35 year old women, and had its headquarters based in Stretford before moving to Trafford Park in 2015 – was founded by Nitin Passi back in 2009 when he was just 26, and it grew grew into one of Britain’s biggest online-led fashion retailers alongside ASOS and fellow Manchester-based fast fashion brands, Boohoo and Pretty Little Thing.
But now, Missguided has asked Teneo Financial Advisory to sell its business and assets.
It comes after the business was issued with a winding-up petition by clothing suppliers, who are owed millions of pounds.
Teneo said Missguided will continue to trade while it looks for a buyer.
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Gavin Maher from Teneo said there was “a high level of interest from a number of strategic buyers”.
The Manchester-based online fast fashion retailer was founded in 2009 / Credit: Missguided
He added in a statement: “As we continue to see, the retail trading environment in the UK remains extremely challenging [and] the joint administrators will now seek to conclude a sale of the business and assets, for which there continues to be a high level of interest from a number of strategic buyers.”
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The company employs around 330 staff members, with The Guardian reporting that about 140 jobs are thought to be at risk, and the publication citing a source as saying that more than 80 people had immediately been made redundant.
Reports suggest that rival and larger online fashion retailer, Boohoo – which bought a number of collapsing high street brands during the COVID-19 pandemic – had been in talks to buy Missguided in a prepack administration deal, and JD Sports and ASOS are also thought to have shown some interest, but a deal was not made.
The fashion retail company moved its HQ to state-of-the-art offices in Trafford Park in 2015 / Credit: Google Maps
In efforts to pinpoint why Missguided was on the brink of collapse, industry professionals and marketing experts said not only were some rival brands better, cheaper, and faster, but that shoppers now care more about sustainability and less about fast throwaway fashion.
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Julie Palmer – a partner at insolvency firm Begbies Traynor – also told the i newspaper that the cost of living crisis means shoppers are cutting back on spending on non-essentials like the fast fashion Missguided offers.
She said: “While Missguided boomed when we were locked down with no opportunity to spend wages going out, the harsh realities of post-pandemic life are becoming clear.”
The company has now asked Teneo Financial Advisory to sell its business and assets / Credit: Missguided
Ms Palmer added: “Rising inflation and worries about the potential for a recession mean that people just aren’t willing to spend on what they don’t need.
“Hopefully a buyer will see the potential in this company that means its suppliers continue to find an outlet for their products.”
Featured Image – Channel 4
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Street parties and Red Arrows fly-over planned for four-day VE Day 80th anniversary celebrations
Emily Sergeant
Street parties and fly-pasts by military aircraft including the famous Red Arrows are planned for the 80th anniversary of VE Day.
Victory in Europe (VE Day) – which takes place on 8 May each year, and marks the Allied victory in Europe – resulted in millions celebrating the end of the war in 1945, with street parties, dancing and singing all across the country.
And now, 80 years later, similar events and celebrations are set to take place.
The commemorations set to take place over four days at the start of May will pay tribute to the millions of people across the UK and Commonwealth who served in the Second World War, telling the stories of those who fought, the children who were evacuated, and those who stepped into the essential roles on the Home Front.
On 8 May the nation will come together to mark the 80th anniversary of VE Day
— Department for Culture, Media and Sport (@DCMS) March 5, 2025
The early May bank holiday on Monday 5 May will see the beginning of the events to mark VE Day 80, with events planned including a military procession, flypast of current and historic military aircraft, and the return of the poppies to the Tower of London.
Also on bank holiday Monday is when street parties, barbecues. and community get-togethers are being encouraged to be held by communities across the country to echo the celebrations 80 years ago.
The Government has also issued a nationwide call for families to ‘delve into their lofts’ and discover their own stories from the Second World War.
On actual VE Day itself, on Thursday 8 May, a service will take place at Westminster Abbey that the Government says will be both an ‘act of shared remembrance’ and a ‘celebration’ of the end of the war.
Street parties and a Red Arrows fly-over is planned for 80th anniversary celebrations of VE Day / Credit: Vicki Burton (via Flickr)
All the planned events will conclude with a concert at the historic Horseguards Parade, with more than 10,000 members of the public expected to attend, and well-known stars of stage and screen and military musicians set to perform.
“80 years ago, the freedoms we enjoy today were defended by our remarkable Second World War generation,” commented Defence Secretary John Healey MP as the planned celebrations were announced.
“Our duty today is to safeguard the British values they sacrificed so much to uphold.
“As we mark 80 years since the end of the Second World War, our grateful nation looks forward to joining our brave Armed Forces and veterans to reflect, rejoice and remember.”
Featured Image – Jason Garcia (via Flickr)
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Manchester has been named one of the UK’s top car theft ‘hotspots’
Emily Sergeant
Manchester has unfortunately been named one of the UK’s top car theft ‘hotspots’, according to a new analysis.
In recent months, Greater Manchester has been earning itself some rather impressive new titles, with wins across areas such as property prices, arts and culture, and so much more… but when you win some, it seems like you also lose some.
That’s because a data analysis of car theft statistics across the UK in 2024 has sadly seen Manchester named in the top 10 ‘hotspots’.
Although motor thefts were found to have decreased by 6% in the previous year, there was still a whopping 61,343 cars reported stolen to the Driver and Vehicle Licensing Agency (DVLA) in 2024, which marked the third-highest annual total in the past decade.
The number of car thefts in 2024 was actually more than twice the number recorded in 2015.
Manchester has been named one of the UK’s top car theft ‘hotspots’ / Credit: Wikimedia Commons
Analysis of the data from This is Money and MailOnline, as shared by the RAC, highlighted that East London was the worst affected area in the UK, but Manchester wasn’t too far behind.
Manchester took the third spot on the top 10 list, with a total of 912 cars reported stolen in 2024 alone, while some of the other northern cities on the ranking include Leeds and Sheffield.
It comes as no surprise, however, that at the top of the list is the capital of London, with a shockingly-high 8,145 cars stolen last year.
Top 10 UK car theft ‘hotspots’ 2024
London – 8,145
Birmingham – 3,220
Manchester – 912
Leeds – 901
Sheffield – 899
Coventry – 862
Wolverhampton – 616
Leicester – 533
Walsall – 521
Bristol – 506
According to the analysis, there are several ways that criminals are choosing to steal cars nationwide, with one of the most popular being key cloning, where a thief creates a copy of a car’s key fob or key to gain access to the vehicle.
This technique is particularly common with modern cars that use keyless entry and push-to-start systems, which communicate with the car through radio signals.
Emily Sergeant -
31st May 2022 
