A Manchester clothing brand has accused Primark of ripping off its designs, taking to social media to air its frustration after the high street shop released a copycat hoodie.
In a now-deleted Instagram video, local clothing retailer Hikerdelic compared a Primark ‘Explore Nature’ kid’s hoodie to one of its original designs and then highlighted how both the logos and overall aesthetic are nearly identical.
Hikerdelic’s logo features its brand name set into a grassy hill, below a pink and yellow sun with rays stretching outwards.
Primark’s design also features wording set into a grassy hill below a beaming sun, albeit this time the message reads ‘Explore Nature’ and the colour scheme is ever so slightly different using purple and coral instead of pink and yellow.
Hikerdelic’s original logo (left) and the Primark veresion (right). / Image: Hikerdelic
Hikerdelic was first founded by Proper Magazine’s Mark Smith and Neil Summers in Stockport five years ago, and the logo in question is of sentimental value – being the first that the team ever designed in partnership with artist Daren Newman.
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Taking to Instagram to vent over the similarities, the caption underneath the Ancoats-based brand’s video read: “We’ve been sitting on this for a while. From time to time we find stuff out there similar to ours, but usually it’s just a case of people being influenced by similar things. It’s hard to be 100% original.
“This though, from a corporate behemoth we’re all familiar with, is a step too far, in our opinion. We’d be tempted to turn the other cheek and get on with doing our thing normally.
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“Sometimes though, when someone kicks sand in your face you’ve got to let them know it’s not really on. At the end of the day it’s a business that makes hundreds of millions a year in clear profit. They don’t need to step on toes.”
The post continued: “This was the first logo we worked with @daren_newman on, and although we’ve got plenty more in our armoury, it’s the one that we began with. It’s not just us who are affected but talented independent illustrators too.”
“We all know everything new is inspired by something that has gone before and it can be difficult to stay original, however it’s clear to see this is something different to that and the response on our Instagram has backed that up.”
Feature image – Hikerdelic
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Arrest made after 14-year-old boy found in critical condition on Market Street
Daisy Jackson
An arrest has been made after a teenage boy was found unresponsive on Market Street in Manchester city centre.
Detectives believe that the boy, 14, was approached by seven males who stole a designer jacket from him.
Following the altercation, he went into cardiac arrest and was rushed to hospital in a critical condition.
Thankfully, the teenager is continuing to recover well.
Detectives from Manchester City Centre Criminal Investigation Department confirmed that an 18-year-old male was arrested yesterday, Thursday 20 February.
He has been arrested on suspicion of robbery and remains in police custody.
Detective Inspector Mark Astbury of GMP’s City Centre Criminal Investigation Department, said: “We hope the victim can continue his recovery following what must have been a terrifying ordeal for him.
“Officers are fully investigating all aspects of this shocking incident that has left a man with serious injuries in hospital.
“Our work doesn’t stop here, we are continuing to investigate this incident and information from the public plays an incredibly important role in our investigations and I ask that the community keep talking to us and keep sharing their concerns with us so our teams can act.”
If you have any information, contact GMP 101 or 0161 856 4305 quoting log 2854 of 16/2/25.
Comedy is being prescribed instead of antidepressants as part of UK trials
Emily Sergeant
Trials are currently underway to see if comedy could be an alternative to antidepressants as a way to reduce NHS costs.
UK tech company Craic Health has secured important funding for its ‘comedy on prescription’ project that’s aimed at helping the Government work with the comedy industry, communities, and organisations on comedy-based social prescriptions in the hope that they can solve financial struggles within the NHS.
The groundbreaking scheme uses stand-up shows and workshops to help people who are isolated, lonely, and vulnerable.
Craic believes comedy is an ‘untapped opportunity’ to improve health and wellbeing, and has a goal to make comedy easier to access, so that it can help communities experience its mental health and social benefits.
To achieve this, the company has started trialling Comedy-on-Prescription experiences in the UK – starting in London, with the potential for expansion – which includes things like curated comedy panel game show events and workshops, and general stand-up comedy shows at some of the capital’s world-famous venues.
Comedy is being prescribed instead of antidepressants as part of UK trials / Credit: Wikimedia Commons
“Mental health issues like loneliness, isolation, and stress are more common than ever,” the company explains.
“So much so that it’s projected that by 2030, mental health problems, particularly depression, will be the leading cause of mortality and morbidity globally, [but] in this challenging world, comedy stands out as a universal language that breaks barriers.
“Research shows that comedy and laughter have powerful effects – they bring people together, create positive connections, and make life more enjoyable.”
Craic Health says that social prescribing, of which Comedy-on-Prescription is a part of, is all about inclusivity, which makes it making it suitable for people of all ages, backgrounds, and abilities.
Its focus is on personalised support, tailored to individual needs and preferences.
Georgina Pellant -
30th January 2023 
