McVitie’s is launching a new range of ‘luxury’ chocolate Digestive biscuits and they’re hitting shelves at supermarkets across the UK next week.
The humble Digestive biscuit is having a bit of a ‘luxury’ glow-up.
Leading British snack food brand McVitie’s announced the brand new biscuit range, aptly named the V.I.Bs, or the ‘Very Important Biscuits’, on social media this week and fans are already very intrigued.
The three new flavours are – Classic Caramel Bliss,Heavenly Chocolate Hazelnut, and Luscious Blood Orange.
The Classic Caramel Bliss is described as the “ultimate combination of golden baked biscuit, topped with a generous layer of delicious chewy caramel and finished off with a thick coating of McVitie’s iconic silky-smooth milk chocolate”; the Heavenly Chocolate Hazelnut has “agenerous layer of Heavenly Chocolate Hazelnut flavour chewy caramel at the heart of this golden baked biscuit, finished off with a thick coating of McVitie’s iconic silky-smooth milk chocolate”; and the Luscious Blood Orange mirrors the Hazelnut option, only with a “generous layer of Luscious Blood Orange flavour chewy caramel” instead.
Emma Stowers, Brand Director at McVitie’s, has called the V.I.Bs the manufacturer’s “finest biscuits to date”.
This isn’t the first Digestive biscuit upgrade we’ve seen in 2020 either as McVitie’s introduced a ‘Best of British’ range earlier on this year, which combined nostalgic flavours such as Cherry Bakewell, Marmalade on Toast and Strawberries & Cream, with the iconic biscuit.
The McVitie’s V.I.Bs will initially be available from Asda stores next week on 12th July, retailing at an RRP of £1.79 per 750g packet, and then a later nationwide rollout across other major supermarkets is set to follow in August.
If you are looking to treat yourself and get your hands on the new range, it’s advised to check the opening times of your local Asda branch before making any trips and you can do so via the store locator here.
To find out more about the V.I.Bs Digestive range, head on over to the McVitie’s website here.
News
New data reveals a third of Brits admit to secretly sneaking off work early on a Friday
Emily Sergeant
Surprising new data has revealed that a third of Brits admits to secretly sneaking off work early on a Friday.
After a long and tiring week, most of us would love the chance to clock off work a little earlier than usual on a Friday, but for a lot of workers, this isn’t always a possibility – and for some, they even have to work longer at the end of the week to make sure everything has been finished off and tied up before the weekend arrives.
But since there has been a noticeable rise in remote working and working from home, a new survey has revealed that working attitudes have changed.
Virgin Media has released new broadband data that reveals a drop in traffic on Friday afternoons during the summer months – with as much as an 8% dip between 3-5pm compared to the winter, as remote workers clock off early.
A third of Brits admit to secretly sneaking off work early on a Friday / Credit: Glenn Carstens-Peters | Robin Worrall (via Unsplash)
The Friday traffic drop-off comes from Virgin Media’s broadband network analysis, which it says is a ‘reliable indicator’ of the connectivity habits of the British public.
Alongside the network data, Virgin Media also asked Brits about their work policies and working habits ij a bid to fully understand the trend.
Nearly a third (30%) of Brits say they have a formal early Friday finish in place during the summer, but despite almost half of UK adults (48%) saying they’re not authorised to finish early on a Friday, 32% have admitted to regularly logging off with or without official permission.
Surprising new data has revealed Brits’ working habits / Credit: Chuttersnap (via Unsplash)
Many Brits have also confessed to working ‘on the move’ on a Friday afternoon too.
15% admitted to having worked from the train station as the weekend creeps nearer, as well as 14% from the park, 10% from the pub, and many as 30% of 18-24-year-olds worked from the car while travelling for the weekend.
“Our network traffic analysis is revealing changing workplace habits in real time as the nation takes advantage of long summer Fridays,” commented Jeanie York, who is the Chief Technology Officer at Virgin Media O2.
“We’re continuing to boost our fixed and mobile networks so whether Brits are working from their local park, or finishing their work at home, we’re ready to keep them connected.”
Featured Image – Israel Andrade (via Unsplash)
News
Tiny Manchester pub brilliantly condemns ‘alarming rise’ in hate speech
Daisy Jackson
A micropub in Manchester city centre has spoken out about an ‘alarming rise’ in hate speech.
The Victoria Tap, a tiny little boozer at Manchester Victoria train station, strongly condemned any racist, homophobic or sexist conversations taking place in its venue.
The pub said ‘there is absolutely no room for it’ within its walls.
In a statement – which has been met with praise from customers and followers – they added that anyone bringing hate speech to the pub ‘can let the door kick you on the way out’.
The Victoria Tap wrote: “We’ve noticed an alarming rise in racist, homophobic and sexist slurs/comments/conversations lately and we just want to say that there is absolutely no room for it here.
“This is a safe space for everyone.
“If you, or someone in your group, want to disturb this philosophy, you can let the door kick you on the way out.”
The Victoria Tap has brilliantly condemned ‘alarming rise’ in hate speech
Praising their statement, one person wrote: “Great to read this. There is NO place for this. All public spaces should be welcoming.”
Another said: “Pubs should be welcoming environments for people of all walks of life. There’s no room for misogyny, racism or discrimination of any kind. Those who espouse those thoughts need a good hard look in the mirror.”
Someone else commented: “That’s how I see the Vic Tap. Great place for a safe quiet pint. Keep up the great work guys as it’s a fantastic venue.”
The Victoria Tap opened at Manchester Victoria back in 2023, completely transforming a space that was previously a bin store.
As well as its cosy interior, it has a small beer garden which overlooks the tram tracks in and out of the train station.
It’s operated by the same team behind the Piccadilly Tap and the even newer Oxford Tap.
We know exactly where we’ll be heading for our next pint now. Good work, Victoria Tap.
Emily Sergeant -
8th July 2020 
