Manchester is preparing for huge queues of ‘sneakerheads’ to descend upon the city centre as a local fashion label Drama Call is set to release a limited run of limited edition tram-inspired trainers in partnership with Adidas.
The UK fashion scene continues to ‘Head North’.
Yes, that is the name given to this exciting new collaboration between streetwear brand Drama Call, who have gone viral on numerous occasions with their exclusive drops, and one of the most iconic names in sports apparel on the planet.
In truth, these shoes would have been snapped up in an instant regardless, but there’s something about a Manchester designer teaming up with a global clothing brand to create a product so distinctly like Manc like a pair of trainers inspired by our tram network that just tickles our fancy.
Credit: Adidas x Drama Call (supplied)
You’re looking at Adidas’ Superstar II model the ‘Drama’ edition: a creative twist on an old-school classic design inspired not only by Drama Call’s growing streetwear aesthetic but, more specifically, a retro look at Manchester’s Metrolink trams.
The Superstar II ‘Drama’ features teal accents that pay homage to the city’s classic tram design – long before the yellow of the modern era, let alone the Bee Network, and is the follow-up to their previous crossover shirt with both Adidas and Manchester United.
For this first release in what is set to be a multi-drop collab collection, you can see Drama’s unmistakable star-shaped logo reimagined on the Originals mainstay shell-toe, as well as an updated heel tab, tongue, sole and a silver hangtag
There are even nods to the insignia in the small star-shaped slits found between the trademark three stripes which help with breathability.
You can see these features up close and in greater detail down below:
Credit: Supplied
Speaking on their latest crossover, Adidas said: “This partnership between adidas Originals and Drama Call demonstrates the true power of collaboration.
Born from our shared love and deep-rooted heritage within British culture, the Superstar II ‘Drama’ expertly blends the best of Drama Call with an icon of adidas Originals design, adding even more stars to our shell-toe for 2025.”
As for Drama Call founder, Charlie Bows, he added: “We can’t wait for people to Head North and get their hands on the Superstar II ‘Drama’, a shoe that combines Drama Call’s Mancunian roots with an iconic adidas Originals silhouette.
“We wanted to do our city justice and pay homage to the place that has grown and sculpted us, so we placed the map of Manchester on the under-sole of the shoe, allowing your feet to always be rooted in the city.
“We decided to completely re-create the shoe box to look like the old tram we would get on as kids growing up in Manchester, representing a simpler and easier time. The graffiti artwork on the side of the shoe was done by a close friend of mine who I grew up skating with, to really bring it round full circle.”
Like what you see? Well, you’ll have to have a fair bit of luck on your side if you want to get your hands on them as we don’t even know how many shoes are up for grabs.
A limited run of the Superstar II ‘Drama’ will be available exclusively on Saturday, 22 March at Adidas Originals and Drama Call’s ‘Head North’ pop-up which will be located just a short walk from Manchester’s Piccadilly Station.
These tram-inspired trainers will be available for £110.00 a pair, from 65 Ducie Street from around 1pm. They’re not the only thing up for grabs either (see down below).
Given that hordes of fans line up to try and get their hands on the latest Drama Call release whenever a new piece is about to drop, you can expect so serious queues around Piccadilly and a few viral videos capturing the chaos, we’re sure.
The first new tenant of the old Debenhams department store on Market Street has been confirmed
Danny Jones
The first new resident of the Rylands Building on Market Street in central Manchester has been revealed, and it’s a foodie one.
Set to be the maiden opening inside the old Debenhams department store, which closed after more than three decades back in 2021, Rylands’ debut won’t be for another year or so, but it will soon welcome Mancs with an increasingly popular food hall operator making its way up north.
Simply called Market Place, the ever-growing brand is fast becoming a well-established name, with four venues in the capital already and a fifth coming soon.
Rylands will be their first location outside of London, and with 1,300 sqm of space at their disposal, Market Place Manchester is set to make a significant splash on the high street.
A look at Market Place Peckham.A rough idea of what the Manchester branch could look like.
Developers managed to green-light plans for the Grade II-listed building last November, sharing the first details and glimpses of their vision for the instantly recognisable city centre spot, including a whole new rooftop terrace.
Currently earmarked for a late 2026 launch, the former department store (previously Paulden’s) consisted of seven floors but is now set for a four-storey extension that promises to be a massive and varied retail, leisure and business destination that makes the most of the expansive structure.
Not to be confused with the famous John Rylands Library – a much older, more gothic, historic and hallowed hall over on Deansgate – this task of ‘revitalising a Manchester icon’, to quote property firm AM ALPHA, is a huge undertaking.
In charge of the redevelopment since 2023, the group have been outlining a pretty complete overhaul, with plans to convert the upper floors into premium office space, and the creation of a retail arcade at ground level, on which Market Place Manchester will sit.
This particular Manc corner was a bustling food, drink and shopping complex for the longest time, but has been derelict and covered up by boards for what feels like forever, with urban explorers even roaming the large, abandoned building.
Credit: Supplied
Now, though, the new long-term 15-year lease agreement will see the latest food hall kick off a new era for Rylands, delivering socially focused venues and the range of flavourful, vibrant choices of scran that Market Place have become known for.
With sites in St Paul’s, Vauxhall, Peckham, Harrow and soon Baker Street – as well as their eventual Manchester outpost, of course – the chain is getting bigger and better, meaning its arrival in the North West is an exciting one.
AM ALPHA manager Paul Hodgkiss said in an official statement: “Manchester is a city with a vibrant cultural scene – the perfect environment for forward-thinking concepts like Market Place Food Hall…
“The early commitment to Rylands is no coincidence: it reflects the strength of our strategic and forward-looking approach to development. We are not just creating high-quality space – we are setting new standards for urban mixed-use concepts. Interest from further prospective tenants is strong.”
It was only last week that Greater Manchester’s latest market hall, Campfield Studios, said hello to the general public and with House of Social also opening this summer, among several other similar projects, soon you won’t be able to move for more social hospitality scenes like this:
Manchester Arndale is hosting FREE workshops to help you ‘rework, restyle, and recycle’ your wardrobe
Emily Sergeant
Is your wardrobe feeling a little bland? Need to make some changes, but your bank account isn’t quite on the same wavelength? This event is here to help.
Those looking for some new ways to get creative with their style and put a spin on the clothes they already have are invited to head down to Manchester Arndale this weekend, as the Reimagine Your Fashion event is set to be a fun hands-on weekend celebrating personal style, smart choices, and sustainable ideas.
Whether you’re into upcycling, love yourself a styling session, or you just fancy doing something different in the city this summer, there’s something for everyone to get stuck into this weekend.
You can expect creative workshops, curated fashion rails, live styling tips, and a chance to give your pre-loved clothes a second life.
Oh, and did we mention it’s all free to take part in? Perfect.
There’s a collection of free ‘REWORK’ workshops taking place over the two-day event on Saturday 5 and Sunday 6 July, where you can learn how to turn old into gold – from patchwork denim makeovers, to scrunchie making, custom tote design, and loads more.
There’s no need to be a sewing pro either, as the workshops are beginner-friendly and designed to be relaxed and creative with all tools provided, so all you have to do is bring along the clothing items you want to upcycle.
Manchester Arndale is hosting free workshops to help you ‘rework, restyle, and recycle’ your wardrobe this weekend / Credit: Priscilla Du Preez | Ashley Diane Worsham (via Unsplash)
At the ‘RESTYLE’ sessions, Rosie, who is the stylist behind Manchester Arndale’s summer campaign, will break down this season’s biggest trends and show you how to style what’s in store now, as well as being on-hand for styling tips and outfit advice.
And finally, there’ll also be a ‘RECYCLE’ station and drop-off point where you pass on your clean pre-loved clothes to two brilliant local charities doing vital work right here in Manchester – MASH, which supports women involved in sex work and those facing homelessness or gender-based violence, and Mustard Tree which works to tackle poverty across Greater Manchester.
“Your clothes could be someone else’s fresh start,” a spokesperson for Manchester Arndale said ahead of the event.
Reimagine Your Fashion is taking place at Exchange Court in Manchester Arndale on Saturday 5 and Sunday 6 July running from 12pm, and you can find out more information and the times of the free workshops online here.
Danny Jones -
21st March 2025 
