Viral fitness brand Gymshark continues to go from strength to strength as they are now set to open a brand-new shop at The Trafford Centre next year.
One of the most well-known gym-wear brands on the planet right now, the company started by a student in the confines of his garage and bedroom back in 2012 is now opening just their third-ever brick-and-mortar location in the ever-busy shopping mall as their ‘IRL’ presence grows.
While it began as an online-only brand and will remain one of the most popular digital retailers for athletic apparel, with more than 10 million customers and a following of nearly double that amount on social media, it’s a pretty safe bet this store will be a welcome addition to The Trafford Centre.
Scheduled for a summer 2025 opening, this will be Gymshark‘s first location in the North so, naturally, they simply had to pick Manchester.
Gymshark Women is its own sub-brand.A glimpse at one of their two existing London locations.(Credit: Supplied)
Set to open a 7,500-square-foot unit on Upper Peel Avenue, the new Gymshark site will become home to all of their high-quality activewear, featuring a vast range of sizes, colours and styles to suit all.
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There is also set to be a number of exclusives available only at the Gymshark Trafford Centre.
Building on an already strong and long-standing relationship with the city – with Manchester hosting one of the first-ever community meet-ups in the city during their early days and greeting thousands of gymgoers to Manchester Central in 2023 at its first post-Covid event, Lift MCR – it’s a natural marriage.
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Having also recently opened a small space in Selfridges in Trafford Centre to great acclaim, General Manager of Wholesale and Retail, Hannah Mercer, says: “We’re a Brummie brand, but we look to Manchester as something of a big brother with its heritage for graft, discipline and authenticity.
She goes on to add: “It’s why we’ve had so many wonderful moments in the city […] whenever we’ve landed here, it’s been incredible. We’ve also done so much in Manchester because we know how passionate the community here is about the gym and fitness […] In short, we love Manchester and can’t wait to open our doors to our Northern community next year.”
When taking into account their ever-growing workforce and group of influencers and/or sponsored athletes, not to mention they now reach a total of 230 countries, it’s fair to say this will be a very popular arrival to the nearby shopping complex.
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Simon Layton, Centre Director at Trafford Centre, said of the announcement:“Gymshark is an impressive British success story with a global following, so we’re excited to welcome their first Northern, standalone store right here at Trafford Centre.
“With the activewear and athleisure market continuing to thrive, we’re confident that Gymshark will prove to be extremely popular with our visitors.”
As founder Ben Francis reiterates with every evolution of the company, “Gymshark isn’t a sports brand or an athleisure brand, it’s a gym brand. [It] prides itself on being the brand for creating the tools to help everyone achieve their very best in the gym, not just from the clothing it sells, but from the community it has built around it.”
Featured Images — Gymshark press images (supplied)
Shopping
JD are giving away 400 free iced drinks at Trafford Centre this weekend
Lydia Mastrolonardo
JD has just launched a brand-new in-store cafe at the Trafford Centre, with a huge iced drink giveaway planned for its opening weekend.
iced. opened earlier this week and we couldn’t be more chuffed they’ve chosen Manchester as their third UK location.
The cafe is set to supply a range of matchas, coffees, teas, shakes and some delicious sweet treats to choose from while you shop – as if we needed any further encouragement to do some retail therapy.
iced.’s menu contains some of our favourites, including banana bread matchas, white mocha clouds, and strawberry cream shakes.
JD are giving away 400 free iced drinks at Trafford Centre this weekend / Credit: The Manc Group
What better way to browse the latest fashion, sports, and lifestyle brands than with an iced matcha in hand?
To celebrate, iced. are offering a free drink to each of the first 200 customers each day this weekend.
Simply head on inside JD Sport in Trafford Centre, to claim a free drink of your choice this Saturday 15 and Sunday 16 August, while stocks last.
iced. will be open on Mondays to Fridays from 9am-10pm, Saturdays from 9am-9pm, and Sundays from 11:30am-6pm.
Featured Image – The Manc Group
Shopping
Manchester Storm announce partnership with USAsports including NHL pop-ups and more
Danny Jones
Manchester Storm have announced a landmark new deal with USAsports, a dedicated home for British fans of North American sporting disciplines and global merchandising suppliers, which will see various exciting events this upcoming season.
Confirming the collaboration ahead of the pending 2026/27 campaign, this crossover will involve everything from special pop-up events to player sponsorships and much more.
USAsports specialise in officially licensed NHL, NFL, NBA and MLB clothing, and while you may have seen the odd jersey here and there at various Greater Manchester locations, they are now gearing up to work with Manchester Storm to deliver better exposure.
Whether you’re just a die-hard member of the Storm Shelter or an ex-pat who still follows an NHL franchise overseas, kit collecting and the fascination surrounding limited edition team jumpers is a big part of ice hockey fandom and culture not just here in the UK but around the world.
Sharing their own announcement, they wrote: “Manchester Storm are thrilled to announce a new partnership with USAsports for the 2026/27 Motorpoint Elite Ice Hockey League (EIHL) season as the club embarks on an exciting new chapter at the AO Arena.
“As part of the partnership, USAsports will sponsor a Manchester Storm player throughout the season and deliver multiple NHL Pop-Up Shop events at Storm home games during the forthcoming campaign.”
On the subject of sponsorship, commercial entities are the only people who will be given the opportunity to back big players this term, as Storm are once again bringing back their ‘own-and-loan’ scheme.
Speaking on working closely with their new partners, the club’s General Manager, Ryan Finnerty, added: “We’re delighted to have USAsports on board for the 2026/27 season.
“Their passion for the fan experience really stood out to us, and their NHL Pop-Up Shops throughout the season will be a fantastic addition to game days at the AO Arena.
“We’re looking forward to working together throughout what promises to be a very exciting season.”
As casual fans here at The Manc, we’ll admit that watching the growing buzz around the resurgent ice hockey team, especially ahead of their Manchester city centre ‘homecoming’, has got us amped to dive deeper into the sport when it gets back underway next month. We’re not the only ones, either…
Danny Jones -
30th September 2024 
