Manchester United have just released their new third kit for the 2024/25 season and the shirt itself looks to be going down a treat, but the new advert featuring none other than actor Barry Keoghan has proved to be the real star of the show.
The white adidas Originals kit actually debuted a day prior to the lengthy ad being rolled out, but United had already shared a teaser of Keoghan, a lifelong fan, last week after reports he had been picked for the lead role back in June.
Designed around the central feature of the familiar flag used by the Red Army and various other supporters’ groups around the club, the shirt and the retro tracksuit that has been released alongside it both revolve around adidas’ trademark three stripes and that iconic colour scheme: red, white and black.
Running for nearly two and a half minutes, it channels the magic of iconic footy adverts like Nike’s Joga Bonito, those noughties Pepsi ads, the best of Man United’s kit launch videos down the years, only with all the nostalgia of 90s Manchester scene. Safe to say people have fallen in love with it.
Regardless of whether you’re a Red or not, you have to admit it feels like a real throwback and the cameos alone make for a great watch.
ADVERTISEMENT
Filmed around the old Cliff Training Ground in Salford – where the team used to train before moving to Carrington – there’s all manner of references to the club’s history, and the filmic quality to the whole thing makes it feel like something pulled straight out of the era itself.
As Irish reporter Gavan Reilly wrote on X: “Barry at Fergie’s desk. The three lads sitting atop the dugout. Linesman Jaap. Mainoo and Robson. Højlund and Irwin. Amad’s celebration. Garnacho’s grimace. Luke Shaw (probably) getting injured giving fistbumps. A magnificent piece of work.”
The outpouring of positive reactions online is endless; one person wrote: “Everything about this is class with the 90s feel to it and ‘Born Slippy’ [by Underworld] in the background over the commentary is chef’s kiss, while another joked: “If United can get Barry Keoghan to actually dress well, they can absolutely win a quadruple this season…”
A third person added: “Last big advert was Roy Keane, this time Barry Keoghan. The Irish lads are doing well out of Man United. I like the ad. Pulling on the history of the club.” We could go on but you get the gist – fans love it.
You couldn’t put it better than the consensus has on social media, with, “They always drag you back in with stuff like this”, “Reminds you why you love football and why you love this club. Sensational”, and many other comments to this effect to be found in the replies.
United and several other big clubs such as Real Madrid, Arsenal, Juventus and more will be wearing special adidas Originals kits featuring the classic trefoil logo this season, but we dare say very few will be showing there’s off there’s with an advert starring Barry Keoghan.
Mixing nostalgia and football will always be a winning formula and even Manchester City revealed their throwback 99-inspired away kit earlier this month, but like any kid who watched the old-school campaigns on the telly, adverts like these always stay with you.
Featured Images — adidas/Manchester United (screenshots via YouTube)
Sport
Antoine Semenyo has officially joined Manchester City
Danny Jones
Yes, Man City have got their man and further bolstered their offensive options, with Bournemouth star Antoine Semenyo having officially joined the club.
Having emerged as one of the Premier League’s hottest properties over the past couple of years, Antoine Semenyo has gone from not only being an extremely prolific winger, but beyond a flavour of the month, with multiple teams expressing their interest in recent months.
That being said, despite being linked with local rivals Manchester United, current champions Liverpool and an already heavily staffed Chelsea side, MCFC have now won the race to sign Semenyo – one they seem to have been leading since the start.
Finally unveiled by club media on Friday, 9 January, Semenyo was pictured for the first time in the sky blue strip.
It was long after that the first reports of the deal being ‘agreed in principle” surfaced online, and it became clear that no other suitors stood a chance of snatching him away from the Etihad Stadium.
Semenyo’s release clause was set at £65 million, which is approximately the same figure they sold former striker Dominic Solanke to Spurs for, but inevitable add-ons and bonuses were likely to set a rough club record fee in terms of player sales.
Penning a five-and-a-half-year deal, the 26-year-old’s contract will take him through to at least 2031, with the London-born Ghanaian international still yet to hit his peak.
Frightening stuff for Premier League defenders, to say the least.
Sharing a message with his new fan base via the full club statement, Semenyo said: “I am so proud to have joined Manchester City…
“They have set the highest of standards, and it’s a club with world-class players, world-class facilities and one of the greatest managers ever in Pep. I have so much scope for improvement, so to be at this club, at this stage of my career, is perfect for me. It’s a real privilege to be here.
“My best football is yet to come, I am sure of that. And City are in a great position – still involved in four competitions. I really feel I can help them have a strong second half of the season. The Etihad is my new home. I can’t wait to play in front of the fans here, and I hope to show everyone what I can do.”
Happy with the business, Blues? And as for you neutrals, do you think it’s the right next step for him?
Watch Semenyo’s first full interview as a Manchester City player.
Manchester United fans planning another major protest amid more upheaval around the club
Danny Jones
Manchester United supporters look set to stage another high-profile demonstration in protest against the INEOS Sports ownership group.
This is the latest response to the club’s continuing struggles, and not just the first proper organised mobilisation of the year, but the first since the most recent major march last spring.
Following the sacking of ‘manager’ Ruben Amorim, despite co-owner Jim Ratcliffe and his board of executives insisting that the Portuguese head coach (that distinction proving to be a crucial detail), the local sporting giants are once again starting from scratch and looking for another replacement boss.
With that in mind, militant fan group The 1958 announced their most recent protest ahead of a home fixture next month in a rather bold fashion…
As announced we protest against this dysfunctional co-ownership before Fulham.
Yep, neither Amorim, Erik ten Hag, Ole Gunnar Solskjær, nor any face even remotely associated with Old Trafford/Carrington is safe from an AI parody.
As for The 1958 group’s actual protest plans, speaking via the BBC this week, the supporters’ trust has confirmed that they will be making a vocal statement outside the stadium on Sunday, 1 February.
Travelling Reds already made their thoughts known with a very blunt, provocative and somewhat controversial banner in the away end at Turf Moor for the 2-2 draw against Burnley.
With Man United approaching a third-round FA Cup tie against Brighton and two big games in the form of a Manchester Derby at home and a trip to Arsenal, they have decided to choose the Fulham game at Old Trafford to stage the march.
Despite admitting that the results under Amorim were no way near good enough, they insist that the – most notably the overarching and Glazer family shadow ever looming over the organisation.
Further details around the actual timings and locations are still yet to be shared by the organisers, but you can expect this to be a well-attended, large-scale event.
Often convening at The Tollgate pub near regular matchday tram stop, Trafford Bar, before walking down Talbot Road towards the ground itself, we imagine Reds will then descend upon the Theatre of Dreams in their thousands.
In case you didn’t already surmise from the video itself, Ratcliffe and co. will be no doubt the subject of the usual chants, as well as more banners and flags.
What do you make of the latest plans, Man United fans?
Nothing will ever be quite as bold as the infamous Old Trafford break-in from 2022 (Credit: The Manc)