You can swap your ‘extortionate’ England shirt for a free holiday

A £125 shirt or a week in Turkey... (Contains affiliate links)

Daisy Jackson Daisy Jackson - 22nd March 2024

A new amnesty is allowing people to swap their England shirt (the price of which has been labelled ‘outrageous’) for a literal holiday.

It means that England fans who have splashed out on the new kit could swap it – and our gloomy home nation – for the sunny climes of Spain.

The England shirt amnesty comes from package holiday experts On The Beach, who are targeting everyone who’s been upset by the launch of the new strip this week.

Fans have been criticising the price of the new England kit since Nike released it this week.

A replica England shirt will set you back £84.99 and the authentic ‘Dri-FIT Adv’ versions that the players wear are being sold at a whopping £124.99.


Many have also questioned the change to the St George’s cross on the collar of the shirt – it’s now a striped pattern of purples, blues and reds, rather than the usual solid scarlet (personally think it looks alright…)

Even Rishi Sunak and Sir Keir Starmer have kicked off about the flag, like there aren’t bigger projects for them to be working on right now.


Now On The Beach are joining the outraged people online and adding to the call for the strip to be changed.

And in the meantime, if you hate the new kit that much that you can’t bear to look at the one you’ve purchased, you can send it off to the holiday company and they’ll send you on holiday instead.

You can swap your 'outrageous' England shirt for a holiday in the On The Beach amnesty
You can swap your ‘outrageous’ England shirt for a holiday in the On The Beach amnesty. Credit: Nike

On The Beach is promising to swap the £124.99 shirts for a £250 holiday voucher, double the cost of the shirt, to spend on a trip.


They’ve highlighted a couple of holidays you can get for that price, including seven nights at the Club Munamar Beach Resort in Dalaman in Turkey (from £248pp) and the Alegria Maripins in the Costa Brava in Spain (from £235pp).

Zoe Harris, chief customer officer at On the Beach, said: “Along with millions of England football fans we can’t believe that the England flag has been changed on the nation’s strip.

“British holidaymakers watching the Euros abroad wear that shirt with pride, but we have no doubt that they’ll be wearing classic strips this summer and not this so called ‘playful’ update.

“So, we’re taking action. Anyone who has bought the shirt and wants to get rid can send us the strip and we will give them a £250 holiday voucher in return.”

Nike said that the update was meant to be a ‘playful’ change that would ‘unite and inspire’ fans for the Euro 2024 tournament.


Zoe Harris added: “I know many of our customers will be repping the retro shirts but if you have taken a punt on the new England strip and you’re disappointed with the unnecessary changes that have been made, we’re here to take it off your hands.”

If you own one of the new authentic England shirts, you can send it to On the Beach’s head office at: On the Beach, England Shirt Amnesty, 5 Adair St, Greater, Manchester M1 2NQ, along with your contact name, address and number.

Fans have until 7 April to send their official shirt in and On the Beach will contact those who have taken part to send them a £250 holiday voucher.

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Featured image: On The Beach