Nike has issued a statement addressing the ongoing goalkeeper kit controversy after the brand refused to sell replica shirts of Mary Earps’ kit and other female shot-stoppers for the Women’s World Cup this year.
2023’s tournament might now be over, with the Lionesses just narrowly missing out on lifting the trophy in their first-ever World Cup final, but the public outcry for the sporting giant to stock and sell women’s keeper kits this year is ringing out clearer than ever.
Earlier this year, England women’s star and Manchester United’s no. 1 Mary Earps called out Nike for once again choosing not to produce women’s goalkeeper kits after insisting that she was told progress would be made following the same issue during Euro 2022.
Up until now, the company has refused to comment on the situation publicly but following Earps‘ heroic penalty save in the final and having won the Golden Glove, they have finally broken their silence — and it hasn’t exactly gone down that well…
What weasley corporate bullshit this statement is. Hey Nike – here's a phrase for you craven dopes. Just Do It. https://t.co/3LrzhXrXrW
Issuing the update on Sunday, the statement read: “Nike is committed to women’s football and we’re excited by the passion around this year’s tournament and the incredible win by the Lionesses to make it into the final.
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“We are proudly offering the best of Nike innovation and services to our federation partners and hundreds of athletes. We hear and understand the desire for a retail version of a goalkeeper jersey and we are working towards solutions for future tournaments, in partnership with Fifa and the federations.
“The fact that there’s a conversation on this topic is testament to the continued passion and energy around the women’s game and we believe that’s encouraging.”
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However, the reaction has very much been a case of “not good enough”, with people commenting, “This really is the most pointless statement by Nike”, “They should have just said ‘we fucked up, we are sorry'” and one person even quipping: “So committed to women’s football, Nike didn’t even bother to spellcheck its statement”.
If you didn’t believe there were already countless people all over the country clamouring for a Mary Earps shirt, you can make no mistake about it after this incredible moment:
The truth is, Lionesses shirt sales went through the roof ahead of the final and indeed throughout the tournament, not to mention Earps’ sadly non-existent kit being one of the most searched for online over the past few months.
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As the 30-year-old said at the time, “I can’t really sugar-coat this in any way, so I am not going to try. It is hugely disappointing and very hurtful”, adding, “What you’re saying is that goalkeeping isn’t important but you can be a striker if you want.”
It goes without saying that there are so many men, women and kids alike that would give anything to be able to wear their favourite player’s shirt and it is saddening to see Nike still failing to fix it, especially for all those little girls who admire players like Mary Earps and dream of growing up to become a goalkeeper.
That being said, it looks like Nike has clearly heard the feedback and may be looking to reconsider its ‘financial strategy’ in time for the next tournament. We can only hope they do the right thing sooner rather than later.
Featured Image — Lionesses/FIFA Women’s World Cup (via Twitter)
Sport
Former Man United coach under Sir Alex Ferguson joins Stockport County in director role
Danny Jones
Former Manchester United coach René Meulensteen, who famously worked under Sir Alex Ferguson, has been appointed to a new role at Stockport County FC.
Joining the club in an unprecedented position – the terminology for which has definitely sparked some speculation – the Dutch coach arrives at Edgeley Park during a period of big changes across the board.
Not only serving under Sir Alex, but also having managed Fulham for a spell and helping steer Iraq to their first World Cup since 1986 this summer as assistant, he brings a varied pedigree to SK3.
Announcing the news on Monday evening, Meulensteen has already set about his introductions to the squad and the rest of the coaching staff this week.
Starting out as a Skills Development Coach in Man United’s youth academy, helping develop reserve players on their way into the senior setup, he then went on to work at Danish side Brøndby, over in Russia, as part of the Australian national team, and, of course, a second stint at Old Trafford.
With this being a brand-new role not only for Stockport County but one boasting a unique title which presents plenty of questions, it will be interesting to see just how much on an imprint he can have on the first team.
In Sporting Director Damien Allen’s words, “This appointment represents another important step in delivering our long-term vision, reinforcing our commitment to creating an elite football department and developing players and coaches capable of competing at the highest levels of the game.”
Writing on X, the 62-year-old is clearly relishing the opportunity to carve out a path through this unique new role.
Moreover, the reaction to his name being now tied to the club has been one of excitement and optimism given his CV and well-documented career history.
Just shows the ambition at this club, you've worked with some of the worlds best & can't imagine the wealth of knowledge & experience you're bringing with you, its a pleasure to have you on board
Speaking on his arrival, new Hatters boss Jimmy McNulty – who is set to embark on his debut season as manager of the club after leaving Rochdale AFC this summer – said: “It is a genuine pleasure to be adding a coach of René Meulensteen’s calibre to our coaching team.
“Having operated at the very highest level, guided elite players, and gained invaluable experience across diverse footballing cultures in both domestic leagues and major international tournaments, he brings a tremendous breadth of wisdom and perspective to our coaching team.
“This brilliant addition adds another layer of strength to our coaching collective, and I am delighted René has decided to join our County team.”
Featured Images — Stockport County (press shot)/The Manc Group
Sport
Marc Skinner leaves Manchester United Women after half a decade
Danny Jones
Manchester United Women’s team boss Marc Skinner has officially left the club after half a decade at the helm ahead of the upcoming WSL season.
Spending five fairly fluctuating years in charge of the women’s Red Devils side, to put it mildly, the 43-year-old departs after having led MUWFC to their only ‘major trophy’ in the modern era with their FA Cup win back in May 2024.
Multiple outlets have claimed that Skinner had been pushing for more backing when it came to recruitment, especially with so many teams levelling up and spending a significant amount in the Women’s Super League – and that’s just in this transfer window alone.
Conversely, a good chunk of the former Birmingham and Orlando Pride manager’s tenure involved saying goodbye to big and/or key players who have served the team well, including Alessia Russo, Katie Zelem, Hannah Blundell, Leah Galton, Millie Turner, Melvine Malard and Lucia Garcia.
Meanwhile, under INEOS, United have brought in very limited reinforcements of late – recently reiterating that they wanted to turn to the youth ranks instead, according to reports – and the divisive ownership have been heavily criticised for their treatment of the women’s squad and facilities.
As The Athletic journalist Carl Anka put it on X, it feels like “All change at the club”, adding that “you could feel Skinner was getting frustrated over the relative lack of investment in the team.
Joining the countless reactions online, one user said, “Thanks for the memories but it was time to move on”, while another even went so far as to add, “The best decision done ever.”
This was the moment Manchester United women’s team won their first ever major trophy under Marc skinner’s regime.Thank you Skinner❤️ pic.twitter.com/kiMRVd5Md0
Im not his biggest fan, but to give him some slack, the Club are paying players poorly, selling his best players and not replacing them. Can't compete in the transfer market either. He must be able to see that the only way is downhill.
Issuing a passionate response in the comments under the official United post confirming the parting of ways, another supporter wrote: “Fans may have seen so many things wrong with him. But he was an incredible guy, THANK YOU for everything, Marc.
“You gave me so many memories supporting this great club, gave me so much of your time. Made me feel like me again. I will support you always in your next steps.”
So he clearly has had some detractors of late, but there are still plenty of people who have remained behind even during difficult times; whether or not claims of him offering his resignation or counter arguments that he was ‘eventually going to be sacked’ come out in the wash, only time will tell.
Danny Jones -
21st August 2023 
