One of the greatest sporting stories of the last decade finally came to an end this weekend as Russ Cook, now known around the globe as the ‘Hardest Geezer’, officially completed his almost year-long run across the entire length of Africa. Yeah, all of it.
The 27-year-old athlete from Worthing in West Sussex has completed multiple endurance challenges in the past but none quite like this, completing a total of 385 marathons in 352 days and over 16,250 kilometres to run the length of the second-largest continent in the planet.
Having first embarked on his epic voyage back on April 22, 2023, and sharing the news of his challenge on social media, people haven’t been able to look away ever since and understandably so.
While his claim to be the first man to have carried out the feat in history has recently been contested by the World Runners Association (WRA), there can be no question as to how much of an inspiration his story has become for millions everywhere. And just look at what it meant – to everyone:
What an incredible bloke Russ Cook is. 👏👏@hardestgeezer has done it: he’s finally finished running the ENTIRE length of Africa. 🤯
But he still did – be it heavy downpours in the rainfoest, sandstorms out in the desert, the shock of snow in Algeria or just the gruelling heat of the equator regions, none of it mattered: he just kept going.
Bringing endless positivity to people’s timelines with his regular video updates whilst plugging away at the ridiculous daily mileage “on the ones and twos”, the simple conceit of a pretty pale ginger man running across one of the hottest stretches on Earth was plenty enough to keep tuning in every day.
There was a period where we’d wager the majority of Twitter (sorry, X), or at least 90% of British users anyway, were either checking in to see his latest progress or discovering the world of Hardest Geezer and his incredible challenge for the first time. Even 349 days in he was still pumping out the energy.
He might have been forced into a few days off through serious hospital-worthy injuries but he was never out for long.
Socials have been filled with countless people revealing how they’ve been inspired by his story Russ Cook’s mindset of never giving up.
One person wrote: “Keep telling myself when I’m out doing half marathons each weekend in preparation for a marathon and the legs are screaming, ‘Hardest Geezer wouldn’t give up. I’m not either’. An absolute genuine inspiration.” As someone training for his first Manchester Marathon, I can attest to that.
Another added: “In a world that can often feel overwhelming and full of challenges, finding inspiration in the hardest geezer has been a game-changer for me. Russ’ unwavering determination, resilience, and commitment to personal growth has reshaped my mindset and personal development.
A lot of those hopping on the bandwagon can’t even resist the familiar format of his vlogs either.
My first 5km in weeks here in the south of Sri Lanka; it really hits home what kind of monumental feat @hardestgeezer is doing DAILY by conquering 70+ kilometres per day running the length of Africa for the past year nonstop.
Civilians, influencers and people from all walks of life and starting to put the yards in.
It’s also worth reiterating that he’s taken on challenges like these for the right reason. In addition to reiterating that running has been a salvation for him following struggles with mental health, drinking and gambling, the entire ‘Project Africa’ undertaking was all done in aid of The Running Charity.
As well as raising awareness of the living conditions as he travelled through 15 different developing countries, from the moment he set off from Cape Agulhas in South Africa until now, he’s managed to raise around $870,000 (roughly £700k) for the extremely worthy cause.
The non-profit, which works with homeless young people and Sandblast, a cultural arts charity that helps those displaced from around the Western Sahara region, was set up back in 2012 and Russ’ has now helped the raise record amounts through nothing other than running.
Nothing short of remarkable.
Final day vibes, 352 days, 16,000+km, 385 marathons and counting. Russ Cook, you are an inspiration. You have raised so much, have inspired so many, and we cant wait to see you! pic.twitter.com/02wUygxEob
— The Running Charity (@Running_Charity) April 7, 2024
Hardest Geezer has become an inspiration to millions now taking up running and has been for nearly a whole year.
A lot of this could be in our heads but it also just feels like we’re seeing more and more runners all over the city and Greater Manchester as a whole as well; we can only guess that a similar uptake in running as a reinvigorated fitness trend is happening in other parts of the world too.
We even feel like we’ve seen more people wearing Hoka, the running-based sports apparel that officially sponsored and supplied Hardest Geezer with his essential kit, in the year since he began pounding the pavements and plains of Africa.
No, we’re by no means saying this was entirely down to this one insane ginger bloke and utter running machine but it’s certainly helped put them even more firmly in the public consciousness — again, the lion’s share of the money went straight to charity.
@hoka have very kindly given us a brand new pair of Bondi 8's to give away along with this signed pair that I started the mission with.
His mind-blowing multi-marathon challenge and insane feat of physical endurance might be over, but the journeys he has spawned as a result are only just starting.
Not to overegg the pudding, but having someone quite literally pushing the boundaries of what most would consider humanly possible has been so motivating not only for people like us but god knows how many others.
It’s been one of the inspirational things we’ve ever witnessed and we genuienly can’t wait for him to take a beyond well-deserved break and give that England shirt a wash and come home a hero in time to enjoy the Euros with the rest of the country.
Now get those feet up, lad, you’ve more than earned a year off filled with nothing but long baths, cold beers and lots of kip. You’ve got millions of us to takeover the running lark for a while.
Featured Images — Hardest Geezer (via X)/jordancore4 (via Instagram)
Sport
Benjamin Šeško quote resurfaces as Manchester United switch sole focus to pursuit of Slovenia star
Danny Jones
Slovenia striker Benjamin Šeško is now considered the primary transfer target for Manchester United for this summer window, as per multiple reports, and with the links only growing stronger as a quote relating to him and former RB Salzburg forward Erling Haaland has cropped back up.
Now on the books at the franchise club’s German counterpart in Leipzig, Šeško is one of the most highly sought-after talents in Europe at present, showing not only huge potential and a unique profile but already some impressive returns when it comes to goal contributions.
Although Haaland is ahead in terms of numbers, they do bear some resemblance in terms of height, physicality and speed for their size, and while they barely came across each other in the Red Bull setup – Šeško being loaned out to fellow Austrian side Liefering – they have drawn plenty of comparisons.
In fact, according to the 22-year-old himself, some feel he might just be “better” than the Norwegian phenomenon. At least that’s what some teammates and former colleagues are claimed to have said.
The retired defensive midfielder elaborated that Šeško was arguably the more natural all-round athlete, detailing that he has always been “smooth with the ball, very good technique, good finishing, and he jumps so high; very, very good with the head – it’s unbelievable.”
Aufhauser went on to add, however: “Erling was mentally a monster and better at the same age. This is the last five, 10 per cent that Benji has to get.”
It was also noted that while the emerging prospect may have just edged out the now fully-fledged Manchester City superstar in some departments at an early age, the big number nine always managed to find the back of the net more often.
He’s certainly kept that up in the years since then…
A 2022 quote from Šeško is all well and good, but Haaland has proved plenty of paper in just a few short years at the Etihad.
It’s also worth noting that the two attackers are not just pretty equally quick in a straight line, but both as tall as each other, clocking in at exactly 6ft 4in, with the Man City man barely three years his senior.
On the other hand, Šeško is known for keeping up multiple sports besides just football (basketball, in particular),
Besides their position, he told Amazon Prime Video Sport that he believes there is a lot of value not just in being sized up against the likes of Haaland but in trying to take cues from other pros in training, having also named a previous Red Devil himself as a key role model: one Zlatan Ibrahimović.
Most of this talk probably sounds all well and good to most United fans, but another key stumbling block in terms of a move for the budding young goalscorer is RB Leipzig’s supposed asking price, as the Bundesliga outfit is said to value him in the region of £70m.
Nevertheless, The Athletic now writes that INEOS and head coach Ruben Amorim are now solely focused on trying to sign Šeško, having previously narrowed it down to him and Premier League-proven Ollie Watkins.
Even if they get it done, the question is, will the confident forward suit English football as much as Watkins or dare we say Haaland – and furthermore, if they do, what might this mean for Manchester United’s current centre forwards?
Ruben Amorim and Rasmus Højlund both make stances clear on forward’s future at Man United
Danny Jones
Manchester United boss Ruben Amorim and striker Rasmus Højlund have both made their stances clear when it comes to the forward’s future, with question marks looming over whether or not he will stay at the club this season.
The Danish international opened the scoring in the Red Devils’ third pre-season fixture on their current US tour as they went on to beat Bournemouth 4-1 in their Premier League Summer Series clash.
Adding a glancing nod on the end of the man of the match, Patrick Dorgu’s cross, Højlund headed home the first, but also impressed with some key link-up play in transition, with Amorim arguing that Man United “are playing better because he’s playing better”, despite lingering links with a move away.
Speaking to various media outlets after the full-time whistle, the number nine made his feelings on the somewhat uncertain situation “very clear”, assuring that he wants to remain at Old Trafford and “fight for [his spot] whatever happens.”
Reiterating that he just wants to “keep working hard” and “stay focused” on the job at hand, the ex-Atalanta marksman admitted that the pressure of being the main and sometimes only goal threat when arriving at the ‘Theatre of Dreams’.
Speaking to the BBC’s Simon Stone, he said he “could have done with some help in terms of sharing the games a bit, especially in the beginning”, but went on to reinforce that he is more willing than ever to get stuck in, insisting: “Competition is fine with me, it sharpens me. I’m more than ready.”
The centre-forward, who is still just 22, also believes he’s still learning plenty about how to improve his game, adding, “I think you can see it in my game. I’m starting to develop and become even better in the basics” – something his manager also commented on in his own post-match duties.
Amorim, who is now eight months into the rather big job, told club media in the press conference following the promising victory over the Cherries that he was impressed with both his many others overall play compared to the previous campaign already.
Most importantly for the youngster, as well, although the Portuguese head coach wouldn’t be drawn into question regarding whether Højlund will stay at United or be sold to potentially fund a move for a new striker, he made it plain that he’s more than happy keeping him in his squad.
"I'm really happy with Rasmus, I don't know what is going to happen until the market is closed"
Man Utd boss Ruben Amorim was asked about the future of Rasmus Hojlund if the club bring in a new striker 🔴 pic.twitter.com/C9yLaepGU7
“For me, it’s more than a goal,” said the 40-year-old. “For him, it’s more important the goal, and for the fans maybe […] we need goals, but the way he’s linking the play in this moment, the way he’s fighting for the balls”, paying extra compliment to how he helped “connect” and “support” from midfield to attack.
Elsewhere, INEOS are reportedly looking to bolster their options at the top end of the pitch, having reportedly honed their sights on either one of two main targets, both of whom could potentially lead the line ahead of Ramus and Joshua Zirkzee while the Dane continues to mature.
In fact, Højlund himself was keen to remind his critics that he’s “still very young”, stating: “People forget that sometimes. “I’m only 22. Not every striker scores 100 goals by that age.
You can hear what Amorim, Dorgu and others made of their outing in Chicago HERE and watch the full highlights down below.
Do you think Højlund should/will stay at Manchester United?
Danny Jones -
8th April 2024 
