Highly-regarded football podcaster and content creator, HLTCO, has finally revealed his face and full identity. Better still, the reaction online has warmed our hearts.
Unveiling himself for the first time on a brand new YouTube channel under the same name, the extremely popular football fanatic, commentator, journalist and Crystal Palace fan brought the mystery surrounding his 12-year-long alias to an end with his first video.
For more than a decade, football Twitter and social media, in general, have known him as HLTCO (‘Hopkin Looking To Curl One’ — inspired by a famous goal by Palace’s David Hopkin in the 1997 play-off final) and while his name has been out there for a while now, most are only familiar with the acronym.
That was until this Monday when the man himself, Dan Cook, showed his face to his 114,200+ strong following for the first time in over a decade and while he admitted it was “genuinely scary putting [himself] out there”, he was embraced with open arms by his fans and social media at large.
Took a lot of courage to do that, so much respect to you for doing so and putting this video out there. Keep going with all your amazing work 👏
As explained in his lengthy 15-minute piece to camera, the main reason that he waited so long to show himself on a public forum was that he suffers from cerebral palsy, stating: “there’s been a real push and pull and emotional turmoil that has gone alongside my perspective on myself”.
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Confessing that he hasn’t always been completely reconciled with how he feels about being disabled, speaking out in this way and going public with what is clearly a very personal struggle was no small feat, so can only applaud him for his bravery.
For the longest time, Dan has defined himself as someone “obsessed with football” and geared virtually all aspects of his personal and professional life towards immersing himself in sport, which is part of the reason why so many people who shared his interests have towards HLTCO to begin with.
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Credit: HLTCO (via YouTube)
Upon seeing his latest update, his social media channels have been awash with touching messages from well-wishers and plenty reassuring him that he had never had anything to worry about when it came to simply being himself.
One person said, “You’ll inspire many others to get involved in things they love”, another labelled him a “hero who deserves all the love [he] is receiving”; a third explained how his content has touched them on an even more direct level:
“I can relate to this and you. I felt the same with my disability affecting parts of speech and my left side. Took me a while to have the guts to do YouTube videos. Keep smashing it”.
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Even those who haven’t always been a fan of his content came out to show their support and recognise the courage it took to overcome the anxiety surrounding his disability.
After having spoken and seen each other on an earlier podcast he alludes to in the video, sports journalist Laura Woods said that she had no idea that Dan had any kind of disability and, like most others aware of the account, simply followed him for his footballing opinions.
She later went on to take up a section of her talkSPORT breakfast show to discuss the reveal video, share her thoughts on his wonderful and insightful content, as well as how she got to know him through the industry and, fundamentally, separate from any knowledge of his condition.
It is a truly lovely watch that clearly hit home with the well-known Twitter personality who had always been wary of sympathy or special treatment and has gone on to make a name for himself through nothing other than hard work and great content.
Honestly, having @laura_woodsy take the time to say this about me on national radio is mind-blowing.
As co-host Ally McCoist rightly points out during the segment, it seems unbelievable that people would abuse others diagnosed with cerebral palsy but as Woods points out, “it’s social media: everything happens on there, everything you can think of”.
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With that in mind, Dan often worried his condition might limit and/or prevent him from feeling confident enough to “go down the path of working for a formal publication”, so he spawned the HLTCO brand which allowed him to talk about his beloved Crystal Palace and develop his career organically instead.
Turns out, he’s gone on to develop one of the most avid followings on the platform, cultivating a huge number of fans who tune in to enjoy his tweets, podcast and, soon, YouTube videos. Moreover, the responses to both his video and Laura’s shows there are still plenty of nice people on the old ‘bird app’.
Your story is nothing short of inspirational. Keep doing what you do mate ❤️
Above all else, his success story serves as a shining example to anyone looking to overcome personal obstacles and do what they love.
Well in, Dan.
You can watch his full face reveal and hear more about what’s coming from him in the near future down below. Be sure to check out the HLTCO Podcast while you’re at it.
Featured Image — HLTCO (via YouTube)/talkSPORT (via Twitter)
Sport
The same team behind the annual Alton Towers run is bringing a new race to Flamingo Land
Danny Jones
Following the success of Run Alton Towers, the same team is bringing a brand-new running event to another Northern attraction with the first-ever Flamingo Land race.
Knowing how popular its forerunner is (pardon the pun), this one is already well on course to sell out.
The inaugural Alton Towers run first took place in November 2021, and now half a decade later, RunThroughUK – the biggest and fastest-growing race organiser in the country – is recreating the format over at Flamingo Land.
Landing next month, the beloved UK theme park and zoo will be joining them in holding two different distances, and you can still be part of it.
Hosted within the grounds of the wider Flamingo Land Resort, the unique route takes participants through the zoo, passing plenty of incredible animals, before continuing through the theme park alongside some of its biggest rides and amusements.
Located in Kirby Misperton up in North Yorkshire, they will be holding both 5-kilometre and 10km runs around the venue.
With the promotion and sporting events company having already comfortably proved they can hold a slick and seamless running event throughout the 500-acre plot, there’s set to be even more jam-packed sights to see as you jog zip through the slightly smaller and multi-purpose park.
As always with RunThrough dates, runners of all abilities are welcome; whether you’re chasing a personal best or simply looking for a different kind of race route, you’re sure to have a memorable time.
And yes, for those wondering: just like with its Staffordshire counterpart, you do get to stay and enjoy all the rides, wildlife and more as part of your entry fee afterwards.
Even better still, not only will every runner be treated to accurate chip timing, a fully marked course, enthusiastic marshals and support from spectators, but you also get a unique finisher’s medal.
Oh yeah, and you get all of your race pictures for FREE, as is standard with RunThrough events. Belter.
With race day not far away, the final places are filling fast for what promises to be one of the UK’s most unique new running events – not to mention one we fully expect to become another annual addition.
Taking place on Saturday, 5 September 2026, you can secure your bibs for the 5/10k running race HERE.
Featured Images — Publicity pictures (supplied via RunThrough)
Sport
Manchester Storm announce partnership with USAsports including NHL pop-ups and more
Danny Jones
Manchester Storm have announced a landmark new deal with USAsports, a dedicated home for British fans of North American sporting disciplines and global merchandising suppliers, which will see various exciting events this upcoming season.
Confirming the collaboration ahead of the pending 2026/27 campaign, this crossover will involve everything from special pop-up events to player sponsorships and much more.
USAsports specialise in officially licensed NHL, NFL, NBA and MLB clothing, and while you may have seen the odd jersey here and there at various Greater Manchester locations, they are now gearing up to work with Manchester Storm to deliver better exposure.
Whether you’re just a die-hard member of the Storm Shelter or an ex-pat who still follows an NHL franchise overseas, kit collecting and the fascination surrounding limited edition team jumpers is a big part of ice hockey fandom and culture not just here in the UK but around the world.
Sharing their own announcement, they wrote: “Manchester Storm are thrilled to announce a new partnership with USAsports for the 2026/27 Motorpoint Elite Ice Hockey League (EIHL) season as the club embarks on an exciting new chapter at the AO Arena.
“As part of the partnership, USAsports will sponsor a Manchester Storm player throughout the season and deliver multiple NHL Pop-Up Shop events at Storm home games during the forthcoming campaign.”
On the subject of sponsorship, commercial entities are the only people who will be given the opportunity to back big players this term, as Storm are once again bringing back their ‘own-and-loan’ scheme.
Speaking on working closely with their new partners, the club’s General Manager, Ryan Finnerty, added: “We’re delighted to have USAsports on board for the 2026/27 season.
“Their passion for the fan experience really stood out to us, and their NHL Pop-Up Shops throughout the season will be a fantastic addition to game days at the AO Arena.
“We’re looking forward to working together throughout what promises to be a very exciting season.”
As casual fans here at The Manc, we’ll admit that watching the growing buzz around the resurgent ice hockey team, especially ahead of their Manchester city centre ‘homecoming’, has got us amped to dive deeper into the sport when it gets back underway next month. We’re not the only ones, either…
Danny Jones -
10th January 2023 
