When thousands of doors slammed shut during lockdown, digital gateways opened up instead. Gym classes, fresh pints, and haircuts were all temporarily banned whilst the country sheltered from a global pandemic, meaning that health, hospitality, and headwear all moved online instead.
Online exercise memberships and craft beer box subscriptions skyrocketed in 2020, whilst dozens of other new brands popped up to fill the void in retail – providing hats and caps to help people hide their dodgy lockdown dos.
One of them was HEX MCR.
But once the barbers and hairdressers did finally reopen, a funny thing happened. Nobody wanted to take their HEX hats off.
Luke Powell and Andy Gibson launched HEX as a way to stay busy when their own work in the construction industry dried up. But they actually ended up creating something that’s stood the test of time.
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HEX has now become one of Manchester’s most familiar and fastest-growing fashion labels – with the headwear and clothing being paraded by footballers and reality TV stars, including the likes of Aaron Wan Bissaka, Danny Simpson, Georgia Steel, Charlie Frederick and Jordan Defay.
Next year, company sales are tipped to top £1 million.
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Luke Powell and Andy Gibson launched HEX as a “pandemic project”
Whilst caps and heats remain the brand’s ‘bread and butter’, the company has continued to expand into a diverse unisex range of premium streetwear – all of which blends style with a casual feel.
Co-founder Luke thinks that coming from such a different background may be part of the reason why the fashion line has proven such a success.
“Our vision is different, we’re not from the style industry,” he explains.
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“Because our background is construction, we’re looking in with a different set of eyes. We’re not trying to re-engineer how the industry works or anything. We’re just in a different lane – taking a refreshing approach.
“We’ve been taking business skills from another industry and transferring them across.”
HEX started out with a line of hats and caps designed to hide dodgy lockdown dos – and is now one of the most exciting, stylish brands in Manchester
From the get-go, HEX has also strived to stay clear of fast fashion – ensuring all of the products are crafted ethically to quality standards. This careful philosophy seems to be stitched into the brand’s makeup, with the company committed to scaling slowly and making sure it takes the right steps at the right times.
“We’re not in profit mode – we’re not trying to rush anything,” Luke emphasises.
“We want to do it properly – running out a full campaign and getting models that suit our style.”
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Despite its unwavering commitment to standards, HEX has shown a fluidity since launching in November 2020 – tweaking its product offering whenever it feels suitable to do so.
A special product range was launched for the Euros, for example, and new items are introduced according to demand.
Now, the next step is determining where HEX sits in terms of wider culture. And Luke thinks he knows where that place is.
Plans are already underway to turn HEX into the clothing line of Manchester’s underground music scene – including collaborations with up-and-coming local artists.
The brand already has that urban feel to it, and after seeing a number of celebrities donning HEX gear, Luke says the brand is now working on striking agreements with those in the creative industry.
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“Manchester has got this historic music scene, and we’ve been having some exciting conversations with some big people in that world,” he explains.
HEX offers a range of items that blend premium with casual
In time, Luke says he wants the brand to go worldwide in a similar way to Madchester – pushing the HEX logo across continents.
But one thing about the brand that will remain intact is the focus on providing premium products.
Everything about HEX screams quality – from the design and fabrics used to the packaging in which the clothing arrives.
“We’ve always wanted to create this great user experience,” Luke says.
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“It’s not just about the product, but the packaging you get when you open the parcel.
“I think part of the power is in the reveal as well as the product. We get a lot of people sending our stuff out as presents because of that – it just looks good.
“There are no shipping costs for our customers, either. We want the user experience to be premium as well as the clothes.
“That will stay. We don’t want to sacrifice the user experience.”
The founders of HEX are hoping to take the brand worldwide in future
What started out as a “pandemic project” now has projected seven-figure sales in 2022.
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From absolutely nowhere, HEX is all set to become a seriously big player in the fashion market over the next few months.
The name is already splashed across the media and press pages. But as Luke testifies, this is only the beginning.
“Going worldwide is definitely our aim,” he clarifies.
“That’s where we want to take it. There’s lots of exciting things coming.”
View the full range of HEX MCR clothing on the brand’s official website.
Style
The Speak In Code team ‘Double Down’ on their cocktail making craft with new basement bar
Danny Jones
Just over on Jackson’s Row, an often overlooked side street in Manchester city centre, cult favourite late-night drinking spot and cocktail connoisseurs, Speak In Code, have just launched a new basement bar called Double Down, and it’s already living up to its title.
Taking that moniker seriously, not just in name but by nature, Double Down is an entirely new concept that is centred around just a few core but simple pillars: really good drinks, great service, and strictly “no gimmicks”; they save all that for behind the curtain.
Oh, and hip-hop – they love great, old school hip-hop, and it really does add to the overall levels of chill.
There’s a lot of focus and decades of expertise that go into this place, but fortunately, they’ve done all the work for you, and far ahead of time, meaning you don’t have to think; you can just drink.
If you’ve been to SiC, it’ll feel familiar, but they’re taking things a step further (Credit: The Manc Group)
In here, cocktails aren’t just treated like part of the menu or even ‘an art’, as so many places claim these days: this is pure science and craftsmanship approached with the utmost calm and precision, and it shows in the whole experience.
From freezing and carefully cutting their own ice with a rather large state-of-the-art machine and batching their own mixes served on tap – you heard us right – to perfecting aromatics and distillates with chemistry set-ups that Heisenberg would be proud of, we were blown away by the attention to detail.
They’re even training up an ex-alum from another award-winning bar in Manchester to specifically become their ice expert, with each different type of cube, ball, oblong, crush, etc. adding its own effect.
Seriously, it’s the real deal in here…
For instance, all of their various and equally delicious mixes are kept at different pressures and temperatures on separate taps. It takes 28 hours in the full cycle, but just six seconds to pour, saving everyone time so they can crack on with the good times.
We’ve seen the ‘pornstar martini on draught’-type approach before, but nothing quite like this.
There’s a whole workshop with chemistry flasks and beakers behind creating these. (Credit: The Manc)
As well as monitoring the gauges on a regular cycle like clockwork and preparing literal gallons’ worth of the stuff in advance, they’ve also got single lines for everything (yes, even the Guinness), so not a drop is anything less than perfection.
They still, of course, have very gifted bartenders making things in front of you for those who love watching magicians at work, but these batched drinks are designed not only to maximise flavour but also the amount of time you spend with your people, sipping your bevs and enjoying the truly charming room.
It’s also more than capable of turning the party levels up when called upon; the hope is that the capacity will soon jump up above 140, plus they’re already gearing up to replace some of the tables and chairs with extra comfy booths, bank seating and other 1970s-influenced flourishes.
Best of all, although this is a super stylish and laid-back, mid-century modern space, with low-lit vibes – not to mention the utmost lo-fi soundtrack you’ll find in town – you’re invited to take as much interest in the full process as you like.
They don’t just love this stuff; they live for it, and to repeat a phrase that the team themselves have taken to using, your job is simple: “Don’t think, just drink.”
You’ll have to visit for yourself and walk over ‘The Well’. (Credit: The Manc)
Football fans rage over the cost of the new England kits for 2026 World Cup
Danny Jones
It’s that time again: lots of Three Lions fans have been left furious over the cost of new England kits, and having seen the latest price, we’re not surprised.
No, seriously, the world of football fashion is getting seriously out of control…
With the squads for this month’s national team camp having just dropped, March has also seen the release of the new England home and away shirts – both of which are pretty nice, if you ask us.
In case you haven’t seen it already, here’s an extended look at the reveal video, which debuted the new white and red strips ahead of the 2026 World Cup over in the USA:
You can find the full England kit range and all the prices right HERE.
All that being said, something we don’t like the look of is the price tag, and we’re far from the only ones – a good chunk of social media is up in arms about it.
While one person said, “Baffling anyone paying those prices”, and another quipped, “Then treat yourself to a World Cup ticket for three grand” – match prices having also been raised as a concern – the general consensus seems to be ‘game’s gone’, to use a seemingly timeless phrase.
Another sarcastically wrote, “I have no idea why the counterfeit shirt economy is booming when you can get an original [at] such a good price.”
For example, it didn’t take long for someone to share their most recent and more affordable overseas order along with the caption: “Surely no one is genuinely paying £90 for that when you can get it just as good on DHGate for £10.”
While fake footy shirts are a growing obstacle for manufacturers and suppliers all over the world, for an increasing amount of the general public, it’s now becoming genuinely the only viable way they can justify spending money on the latest kits.
Its a nice kit. But I def do not have £155 lying about.
For context, the above post is an example of the authentic player version worn in matches, which features Nike’s breathable AERO-Fit fabric.
However, even just the standard adult replica version is currently retailing at nearly £90; juniors ‘Stadium’ shirts are priced at £64.99, a full kids ‘Mini’ kit is nearly £50, and even a pair of shorts will set you back either £44.99 or £32.99, depending on whether you’re a kid of grown-up.
When you take into account the countless parents hoping to put a smile on their little one’s face by getting their favourite player’s name on the back of the new England jersey in time for the World Cup, it’s no wonder the Classic Football Shirts and hand-me-down vintage kits culture is so strong.
The Manc -
30th July 2021 
