ALDI has announced it will start selling its own version of the viral Japanese mochi ice cream sensation ‘Little Moons’.
The leading budget supermarket chain will start selling its take on the Japanese-inspired sweet treats from next week after they skyrocketed in popularity and captured the attention of more than 500 million viewers from across the globe on the video sharing platform TikTok since the beginning of 2021.
Mochi is a traditional Japanese rice cake made with “mochigome”, which is a short-grain glutinous rice, and they’re made by pounding the rice into a paste and then moulding it into the desired shape.
Traditionally, mochi balls are made during a Japanese ceremony called Mochitsuki.
Thanks to the elevated social media popularity and demand for the moon-shaped desserts since the turn of the new year, some mochi brands have reported that sales increased by a whopping 2,000% since January alone.
And because of this, it’s been near impossible to get your hands on them from your local supermarket.
But ALDI is here to save the day.
From 17th May, ALDI is jumping on the mochi trend and will be selling three fruity flavours – tropical, mango and coconut – in a boxes of six that’ll set you back just £3.49, which is more than 20% cheaper than rivals at Tesco and Ocado.
If you’re planning on heading to ALDI to grab a fresh box of these sweet, summery treats, then you can check opening times for your local branch here.
Featured Image – ALDI