The plush toys of the stars of Aldi’s 2021 Christmas advert officially go on sale in store and online from today.
And, as they seem to do every year, people are already queueing to buy them.
Festive shoppers keen to get their hands on the cuddly toys have been taking to social media this morning to share their place in the online queue, with many reporting that they have been placed in a queue with more than 60,000 people ahead of them.
A message on the Aldi website holding page reads: “We’re very sorry, but there are currently lots of people trying to access the Aldi website. We’ve automatically placed you in a queue, but don’t worry about refreshing – this page will update automatically as you enter the site.”
“There are 30,000 people queuing to access Aldi’s website to buy soft toys,” one Twitter user wrote.
“Ahhh the annual Aldi waiting in an online queue, it’s almost as traditional as mince pies and sprouts,” another tweet read.
In-person queues outside Aldi stores this morning have also been reported around the UK too.
The budget supermarket retailer has certainly become known for its Christmas adverts starring everyone’s favourite character ‘Kevin the Carrot’ in recent years, and this year, it’s absolutely no different, as the release of the 2021 edition earlier this month went on to amass millions of views and thousands of comments and interactions.
If you’ve not seen the advert yet, it’s a take on Charles Dickens’ classic A Christmas Carol – renamed ‘A Christmas Carrot by Charles Chickens’ – and it features various different and excellently-named, festive food-themed characters.
Characters starring in the advert include its lead ‘Ebanana Scrooge’, ‘Marcus Radishford’, ‘Peas & Goodwill’, ‘Tiny Tom’.
Kevin the Carrot himself also took on the role of ‘the Spirit of Christmas’.
The story follows the Christmas-loathing Ebanana, who is reminded of the joys of the festive season by the Spirit of Christmas until he eventually realises the positives of Christmas, and goes around spreading goodwill.
The plush toys of the stars of Aldi’s 2021 Christmas advert officially go on sale in store and online from today / Credit: Aldi UK & Ireland
The plush toys of each of the advert’s characters are priced at £3.99 each.
As well as all the characters from the Christmas advert, Aldi has also announced that a plush toy version of its famous and much-loved ‘Cuthbert the Caterpiller’ – who many will remember grabbed headlines after being embroiled in a legal battle earlier this year – will also be available to buy in store and online.
This year, Aldi has partnered with award-winning giving platform Neighbourly – which helps businesses make a positive impact in their communities by donating volunteer time, money, and surplus products, all in one place.
The retailer will donate 1.8 million meals to families in need this Christmas.
During Ebanana and the Spirit of Christmas’s whistle-stop tour, they encounter a smiley red radish named Marcus Radishford / Credit: Aldi UK & Ireland
Sean McGinty – Marketing Director at Aldi UK – added: “Christmas is a time for hope, and we’re privileged to be working with Marcus, who is one of the most inspirational young people in the UK, having done so much in the past 18 months to help provide free school meals for children.”
“We hope our campaign will remind everyone of the true meaning of Christmas,” he added.
Steve Butterworth – Chief Executive at Neighbourly – said: “We’re delighted to be supporting Aldi in their year-round food redistribution programme and in their commitment to donate 1.8 million meals this Christmas.
“These donations will help a record number of families across the UK during what is expected to be the busiest year on record for local charities and causes.”
You can watch the 2021 Aldi Christmas advert in full here.
Seven Brothers have brought back a beloved British fizzy drink, only now it’s boozy
Danny Jones
Local brewmasters Seven Brothers have brought back one of the UK’s most beloved former fizzy drinks and reimagined it as their latest beer.
The Salford-based brewery, who now boast multiple locations across the North, is no stranger to perfecting creative craft beers, but the latest addition to the 7 Bros lineup is sure to be as firm a favourite as the original soft drink.
If it wasn’t already blatantly obvious, we’ll give you a hint: this tropical twist on pale ale contains hints of pineapple and grapefruit – and it looks an awful lot like an old can of Lilt…
Yes, bringing back the British corner shop staple as an alcoholic version, no less, let us introduce you to Seven Brothers’ new ‘Lilty’ flavour.
Still part of Coca-Cola, who also own the likes of Fanta, Powerade, Minute Maid, Schweppes and many more, Lilt has since been rebranded as ‘Fanta Pineapple & Grapefruit’.
However, it doesn’t have quite the same bright white, green and yellow scheme, and maybe it is just the packaging, but it does feel like it hasn’t quite tasted the same since.
Fortunately, we now have an alternative that not only captures all of those Caribbean and citrusy notes but that packs plenty of punch at 6% per tin.
The originalThe upgradeLilt didn’t walk so ‘Fanta Pineapple & Grapefruit’ could run; it was so ‘Lilty’ could get you well on your way to tipsy. (Credit: Press shots)
Now available in 440ml cans, this is actually the latest iteration of the first attempt at the drink launched back in July 2024, only now they’ve fine-tuned the recipe, and we can’t wait to drink by the gallon-full, or at least by the pint.
The description reads as follows: “This lilty little pale ale is a tongue-tingling throwback to fruity pop days gone by. Packed with pineapple and grapefruit flavours for a proper tropical punch.
“Immerse yourself in a wave of vibrant, tropical flavours with a generous double-hit of Amarillo and Mosaic hops taking centre stage. Juicy, fruity, fresh and fun with no bitter goodbyes, it’s basically sunshine in a tin.” It also happens to be vegan, which is a nice little bonus, isn’t it?
Seven Brothers’ brand new flavour is being rolled out as we speak, and we suspect it won’t be long before you see plenty of people asking for a ‘totally tropical taste’ at the taproom, their Ancoats Beerhouse or over in Media City (rest in peace, the Middlewood Locks site).
Viral cosmetics brand P. Louise to bring exclusive pop-up to Trafford Centre this Christmas
Thomas Melia
Huge cosmetics and beauty brand P.Louise has announced an exclusive pop-up set to take place in Trafford Centre this Christmas.
Greater Manchester makeup artist turned business woman, Paige Louise, gained lots of traction online for her baby pink-packaged makeup products, branded after her nickname, P.Louise, and now the company has announced its bringing an exclusive pop-up to Manchester’s Trafford Centre just in time for Christmas.
After such a success last year, the pop-up event, aptly-titled ‘Pinkmas’, will be returning to Manchester, and its bringing P.Louise’s much-loved makeup brand to life through an interactive display at the Trafford Centre.
Visitors can expect to explore the magical world of ‘Pinkmas’ through three different immersive winter zones.
P.Louise Pinkmas is coming to the Trafford Centre this festive season / Credit: Publicity Picture (via Supplied)
Much like her P.Louise Empire site over in Stockport, Pinkmas elevates this experience by sprinkling a little bit of Christmas magic over the baby pink brand and its festive-themed makeup products.
Each of the interactive zones will serve their own purpose, encouraging you to get stuck in with a variety of activities all relating to the festive season.
You can enjoy decorating your own gingerbread treats in Mrs Claus’ Kitchen, personalising and making a keepsake of best-selling product ‘Bad B*tch’, all before writing a letter to Santa at the ‘Post Me Pretty Room’.
Each person who attends can expect to spend up to three hours travelling through each pretty pink zone, guided by the P.Louise elves on a story-led tour.
After all that wonderland wonderfulness, there’s only one thing missing from this festive extravaganza, and what screams Christmas more than a pantomime? A P.Louise Pantomime though, of course, with a guest appearance from Santa himself.
As you venture through the Pinkmas pop-up, there’ll be moments for you to get your hands on some P.Louise goodies and gift sets, as well as sampling the tasty treats from the food and drink stalls.
Get ready to deck the halls with blush, gloss and glamour this festive season, as P.Louise Pinkmas is residing in Trafford Centre for the entire Christmas period.
Visitors can expect to step into a world of glitz and glam when P.Louise Pinkmas visits Trafford Centre / Credit: Publicity Picture (via Supplied)
“I wanted to create the memories I never had, and above all else, give others the chance to make those magical moments,” commented Paige Williams, who is the dynamic founder and CEO of P.Louise.
Simon Layton, Centre Director at Trafford Centre, added: “We’re thrilled to welcome Paige Williams, a brilliant local success story, and her hugely popular brand for a festive experience that’s full of sparkle and surprises.”
Emily Sergeant -
25th November 2021 
