The online gambling industry has been thriving lately throughout the UK due to the technological advancements that led to better privacy and security regulations, safer payment methods, and a wide variety of game choices.
From the latest statistics, it looks like online casinos contributed the most to the industry’s 2020 gross gambling yield of £14.22 billion.
Because this market is becoming increasingly popular amongst Brits, there is a tighter focus on responsible gaming. More and more companies are showing their support towards this initiative, wanting to ensure an immersive, but safe experience for each user.
The Gambling Commission in Great Britain, which is the regulatory body of all gambling operations taking place in the UK, has recently shared its strategy for the next three years. With a desire to remain flexible, the strategy highlights the steps needed to maintain a fair and safe gambling market for all individuals.
The Commission’s goal is to protect players and their personal data through the licenses they offer to gambling operators. In order to get one, they need to follow rigid, pre-established standards and consumer protection practices. Online casino experts are also lending a hand in keeping players safe, while ensuring they get the best services available. There are various options to choose from when it comes to online casinos, as seen on CasinoWings, who compile in-depth reviews of sites and providers, and thorough research is necessary to stay well-informed.
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An important initiative that is due to start this summer throughout the country, including in Manchester, was launched by Entain, the leading British betting, and gaming operator. The Advanced Responsibility and Care (ARC) player protection initiative is claiming to be the first in the industry to use technology to personalise protection for each player. The programme will be able to check the financial situation of each individual and then set stake limits according to the results.
This functionality has been rolled out across all 14 of Entain’s brands, including PartyCasino and Ladbrokes. PartyCasino is one of the world’s largest online casinos, a fully integrated platform with over 500 games on offer, ranging from traditional casino games like blackjack and roulette to the most modern video slots. Meanwhile, Ladbrokes is one of the most recognisable gambling names in the UK, with over 50 years experience and a growing online presence.
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The technology implemented in the ARC framework mixes artificial intelligence with big data. It collects existing customer data that is commercially available and combines it with behavioural indicators. The behavioural indicators involved in this process are fluctuations in stake levels, evidence of chasing losses, and erratic play. This way, the software would be able to predict an individual’s potential financial risk and provide the highest level of protection to the players that need it the most.
Overall, the online casino industry is doing a great job at promoting responsible gaming and improving its services so that players have a wide variety of resources. Technology, particularly AI, has been used for a while now to provide a safe space, as well as a personalised gaming experience. By embracing interactive technology and implementing it into its operational model, the industry has managed to evolve and maintain a strong customer base.
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Jack Grealish dedicates first league goal in 16 months to late brother on anniversary of his death
Danny Jones
Manchester City star Jack Grealish held back the tears following his first Premier League goal in more than 16 months, but not in relief after breaking the duck, because it came on a very emotional day for him and his family.
The Man City and England midfielder opened the scoring in the Blues’ 2-0 win against Leicester City on Wednesday night, bringing an end to his goal drought after a total of 473 days.
But what made it even more special is that the game happened to coincide with the anniversary of his late brother Keelan’s death.
Speaking in his post-match interview after picking up the man of the match award, Grealish was in a noticeably quieter mood than his usual charismatic self before revealing that the day marked the 25th anniversary of his younger sibling’s death.
Jack Grealish dedicates his goal to his late brother on the 25th anniversary of his death ❤️ pic.twitter.com/u3toaqZSuR
— Sky Sports Premier League (@SkySportsPL) April 2, 2025
The 29-year-old went on to reveal that the date coincided with Keelan’s passing and acknowledged that it’s “hard on the family but [I’m] happy to score”.
His mum and dad, Karen and Kevin, were up in the stands; it doesn’t need explaining why scoring in that particular moment was so special for all of them.
Clearly stirred by addressing what was a bittersweet occasion, he signed off by adding, “To score and to win was brilliant.”
Keelan Daniel Grealish was just nine months old when he tragically passed away from sudden infant death syndrome (SIDS) back in 2000 – ‘Super Jack’ was just four at the time.
Paying tribute on social media after the game, the comments below his post were filled with love and support.
Besides the goal itself, the former Aston Villa star was keen to reiterate that he was never brought to the club to score bags of goals and “has a lot more to offer” than just hitting the back of the net.
Touching on his Grealish’s game and the tribute to Keelan during his post-match duties, manager Pep Guardiola went on to add: “Jack is an incredible human being; in terms of gestures and for the other people, he’s incredibly generous.
“I didn’t know that [it was the anniversary of his brother’s death]. I can’t imagine how tough it could be for mum, dad, sister, and all the family. It’s good on this day to remember him, I’m pretty sure they remember every single day.”
A lovely moment from a much-loved character around the Eithad Stadium as well as up and down the country. Rest in peace, Keelan.
You can watch the highlights from the game down below:
Three more points on the board for City and a big moment for the Brummy-born midfielder.
Featured Images — Sky Sports (screenshots via YouTube)
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Morrisons is introducing ‘sensory support boxes’ in stores for autistic and neurodiverse customers
Emily Sergeant
Morrisons is introducing ‘sensory support boxes’ for autistic and neurodiverse customers shopping in its stores across the UK.
Supermarket shopping isn’t always the most pleasant or manageable of experiences for everyone, especially for those who are autistic or neurodivergent – with bright lights, loud sounds, strong smells, and crowds of people making it a rather overwhelming and overstimulating atmosphere.
This is why Morrisons has decided to collaborate with the National Autistic Society to introduce dedicated ‘Sensory Support Boxes’ at its stores nationwide, as a way to both mark World Autism Acceptance Month, and help autistic and neurodivergent customers have the positive shopping experience they deserve.
These boxes have been carefully-developed in consultation with the National Autistic Society to ensure they include the most helpful items.
A range of toys like fidget balls, spinners, and squish mats can all be found inside the boxes – which will be eventually be available in all 500 Morrisons supermarkets by May – to help encourage calmness and focus.
All that customers wishing to access the items need to do is simply speak to a colleague at the customer service kiosk of their local Morrisons store.
More than one in 100 people are autistic, and there are 700,000 autistic adults and children in the UK.
Morrisons is introducing ‘sensory support boxes’ in stores for autistic and neurodiverse customers / Credit: Morrisons
Speaking on the decision to introduce the Sensory Support Boxes into UK stores, Joseph Clark-Bland, who is the Community Manager at Morrisons, said: “It’s a priority for us to ensure all Morrisons customers feel welcomed and understood.
“We’re proud to be leading the way in creating a more inclusive shopping environment for autistic people, their families and all neurodivergent people across the UK.
“World Autism Acceptance Month has been a key moment for Morrisons for many years, and we look forward to supporting even more customers via our new Sensory Boxes.”
The introduction of the Sensory Support Boxes comes after Morrisons first trialled a ‘Quieter Hour’ in some of its stores back in 2018, before rolling it out nationwide in 2024 due to its success and positive feedback.
The Manc -
1st April 2021 
