Two absolute fan-favourite food brands have decided to join forces for a new collaboration that sounds like it’s made in sweet treat heaven.
Snack food company McVitie’s and doughnut creators Krispy Kreme are two brands that each have legions of passionate fans eager to see what new creations they come up with next – but now, they two titans have come together for what some are already calling “the collaboration of the decade” for the ultimate confectionary hybrid.
Introducing the ‘Jaffanut’.
Just as the name suggests, the new sweet treat promises to be “the best of both products”, and comes complete with Krispy Kreme’s signature soft dough and the legendary zesty orange-flavoured filling that Jaffa Cake fans all know and love.
Although there is no official launch date for the ‘Jaffanut’ as of yet, the new chocolate orange treat was teased by Krispy Kreme UK across its social media platforms yesterday, with the cryptic caption “SOON”.
The creation of the ‘Jaffanut’ comes after Krispy Kreme UK – which is known for its limited-edition collaborations – put a tweet out last week to ask doughnut fans which brand it should join forces with next, and Jaffa Cakes responded: “Can we tag ourselves?”
“Depends… are we making a cake or doughnut?,” Krispy Kreme questioned.
ADVERTISEMENT
Jaffa Cakes then replied: “You making a cake is like us making a biscuit. Spitballing names here, but what do you think of Jaffa Kreme? Krispy-Jaffa? Or maybe… Jaffanut?”
The new sweet treat collaboration also comes after McVitie’s last year launched the Jaffa Cakes and doughnut ‘fusion’ called Jonuts – a doughnut-shaped ring of sponge with the staple orange-flavoured filling and a dark chocolate coating.
“We’re really excited to announce the partnership between Krispy Kreme and McVitie’s Jaffa Cakes – bringing together the two taste sensations for the first time and offering another fun twist for ‘Jaffanatics’ to enjoy,” said McVitie’s Jaffa Cakes Brand Manager, Alice Jamieson.
“McVitie’s Jaffa Cakes are a much-loved product in the UK and Ireland,” added Louise Direito – Director of Innovation at Krispy Kreme UK.
“We’re excited to announce this partnership and bring consumers two iconic flavours in one product.
“We’ve had a lot of fun perfecting the Jaffanut and can’t wait for our customers to experience the same joy when they try it for themselves.”
Featured Image – Krispy Kreme
Trending
Adventurous Mancs needed to take part in next series of BBC’s Race Across the World
Emily Sergeant
Are you a fan of travelling? Got a bit of a competitive streak in your nature? Well, this might just be your calling then.
The BBC is, once again, casting for the next series of Race Across the World.
The BAFTA-winning hit show draws in thousands of viewers each week, and now producers are on the look-out for ‘intrepid duos’ of all ages who reckon they’re ready to take a step into the unknown, and embark on an epic race across land and sea for the next seried – and that includes Greater Manchester residents.
With applications for the next series of the massively-popular show now open, nomadic Mancs are being encouraged to take part.
On a limited budget and away from the luxuries of modern technology and conveniences, those lucky applicants selected to take part in the next series will get the chance to experience life in some of the world’s most beautiful and remote locations.
Adventurous Mancs are needed to take part in the next series of Race Across the World / Credit: BBC
Navigating their way across thousands of miles, they’ll travel through spectacular scenery and dynamic cities, visit ancient wonders, learn local customs, and take part in time-honoured traditions.
But, as producers are keen to point out, ‘the physical journey is only half of the story’. That’s because, as the contestants take on the challenge of travelling across the world, the greatest thing they’ll discover along the way could actually be about themselves and one another.
Putting out a UK-wide casting call on the BBC website this week, producers Studio Lambert wrote: “We are now accepting applications for the next series of Race Across the World. This experience is open to all, whether you’re a seasoned traveller or total novice.
“We want to hear what undertaking a trip like this would mean to you, and with a cash prize at stake, what lengths you would go to to win.”
Fancy it then? Applications for the next series of Race Across the World are now open for anyone over 18 years of age, with a deadline date of 29 March 2026, and you can find out more information and apply via the BBC website.
VAR audio requested as Nottingham Forest prepare complaint after Man City defeat
Danny Jones
Nottingham Forest have requested that the VAR audio from their game against Manchester City be released, as they are considering launching a formal complaint following the defeat.
Forest hosted Man City at home this past weekend and went on to lose 2-1.
However, Sean Dyche’s side are said to be ‘extremely unhappy’ with some of the refereeing decisions made by first official, Rob Jones, on the day.
As a result, they are now asking the Professional Game Match Officials Limited (PGMOL) to share some of the conversations between on-pitch officials and the VAR team at Stockley Park in West London.
"I'm scratching my head and I can't believe it!" 😳
Sean Dyche wasn't happy with the officiating in their loss to Man City 😬
As you can see, Dyche initially said that “there’s no point” in pushing the refs on their performance, as he feels they usually only “get in trouble”, but it looks as though his employers have advocated for him.
Nottingham Forest had a problem with the final call in a number of instances during the festive fixture on Saturday, 27 December, but none more so than in one key moment.
The manager and his coaching team felt that Rayan Cherki’s 83rd-minute winner should have been cancelled out following a foul by Nico O’Reilly on Morgan Gibbs-White in the preceding corner, which may have prevented Cherki from scoring another decisive finish.
Dyche also argued that another City defender, Ruben Dias, was due a second yellow card and therefore dismissal from the pitch for a challenge after the break, but there was ultimately nothing doing.
You can see the collision here:
"I do have sympathy for Sean Dyche… it is a second yellow card!"
Ref Watch discuss whether Ruben Dias should have been sent off against Nottingham Forest. pic.twitter.com/dxTYmGsEqZ
According to Sky Sports News, Nottingham have already requested more information from the refereeing body, with this not being the first time they’ve felt hard done by.
As they put it, the hope/belief is that raising the issue could help “start a broader discussion around officiating this season.”
What do you make of Forest’s concerns against Manchester City, and do you think they’re worthy of launching an official complaint against the PGMOL and Premier League?
You can see the highlights from the game and perhaps decide for yourself down below.