Linguists are warning that loads of classic British insults like pillock and plonker could be “at risk of dying out”.
When was the last time you heard the word ‘tosspot’? Can you remember when you last called somebody a ‘prat’, a ‘git’, or maybe a ‘nitwit’? Or perhaps branded a clumsy or stupid person a ‘lummox’? Well, when it comes to Gen Z, there’s a good chance the answer to all of those questions is never.
That’s because a new survey has discovered that a significant number of those born between 1997 and 2012 aren’t familiar with a wide range of classic insults used by Brits.
Instead, Gen Z were found to be embracing newer insults such as ‘Karen’, ‘simp’, and ‘basic’.
This shocking revelation comes after international research agency, Perspectus Global, recently carried out a survey asking 2,000 people which insults they recognised from a long list of words that are used both nationally across the UK and regionally too.
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Loads of classic British insults like pillock and plonker are ‘at risk of dying out’ / Credit: Joshua Hoehne (via Unsplash)
Topping the list of insults that are at risk of dying out is the aforementioned ‘lummox’, with 62% of people surveyed under 28 years of age, and just over half of all those surveyed, being unfamiliar with the term – which is most commonly used in East Anglia.
‘Bampot’ was second on the list, with 60% being unfamiliar with the word, while ‘blighter’ was third, having stumped 54% of young people, and ‘ninny’ – which is a light-hearted word for a silly person – and ‘cad’, which is a word for a dishonest man, both rounding out the top five and flummoxing just over half of those surveyed.
‘Numpty’, ‘scallywag’, ‘toe rag’, and ‘prat’ are some of the other insults featured on the list.
Fans of the absolute classic British sitcom that is Only Fools And Horses might also be a bit miffed to find out that one of Del Boy’s favourite insults to fire at his brother Rodney, ‘plonker’, was unknown by a quarter (25%) of Gen Z.
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“Language changes, evolves and moves on,” explained Harriet Scott, who is the CEO of Perspectus Global, as the shocking survey results were released.
“Our research shows that calling someone a plonker or a prat is no longer a fashionable way to insult them, and interestingly, the research highlights the extent to which Brits feel some of the more traditional jibes, feel softer and less severe, than some of today’s more controversial ones.”
Featured Image – BBC iPlayer
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M&S launches new Too Good To Go partnership – with NINE Greater Manchester stores signed up
Emily Sergeant
M&S has finally decided to partner with food waste charity, Too Good To Go.
As of yesterday, a total of 350 M&S stores across the UK – including nine major sites in Greater Manchester – now offer new Too Good To Go ‘Surprise Bags’ that are made up of surplus bakery goodies, giving customers the chance to collect quality food at a reduced price at the end of the day directly from in-store bakeries.
The launch follows a trial in a select number of UK stores, and the Surprise Bags will include bakery treats such as pastries, cookies, and fresh bread.
The partnership with Too Good To Go is the latest move in M&S Food’s work to reduce surplus food and ensure good food doesn’t go to waste.
Greater Manchester stores that will be taking part in the new Too Good To Go partnership include Manchester Market Street, Trafford Centre, Stockport, Spinningfields, Prestwich, Wigan Robin, Bolton Middlebrook, Bury The Rock, and Ashton Moss.
Each of the Surprise Bags will include three to four bakery products to a minimum retail price of £10.20 for just £3.80.
Available Monday to Saturday, customers can order their Surprise Bags through the Too Good To Go app, and collect them one hour before their local store closes.
“It’s great to be involved in this new launch with Too Good To Go to help reduce food waste,” commented Chris Parker, who is the Store Manager at M&S Bolton Middlebrook.
“Our in-store bakeries are incredibly popular with customers, and at the end of the day, customers will now be able to order and collect surprise bags offering fantastic surplus bakery products at great value.
“By finding new ways to re-purpose surplus products, we’re helping ensure more food is enjoyed rather than wasted. This partnership is another positive step towards reaching our goal of halving food waste by 2030.”
Featured Image – Supplied
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Both Manchester United and Manchester City named as teams with the least amount of local fans
Emily Sergeant
Both Manchester United and Manchester City have been identified as being teams with the least amount of local fans, according to a new survey.
We all know that supporting a local team can be seen as a mark of credibility among a certain kind of football fan, while on the flip side of that, not following a local team is often associated with being a ‘glory hunter’. But which Premier League clubs have the highest – and lowest – proportion of supporters living close to home?
Well, YouGov decided to use its profiles data to analyse the fanbases of all 20 Premier League clubs for the 2026-27 season to get the answer to this once and for all.
And it’s fair to say that it’s not looking the best for the Manchester teams.
The study found that, overall, Brighton & Hove Albion is the Premier League’s most local team – with 56% of fans based in the South East.
Sunderland (50%) and Nottingham Forest (49%) supporters are the next-most likely to live in the same region as their teams, followed by Aston Villa, Brentford, Ipswich, Leeds, Fulham, Hull, and Crystal Palace fans rounding out the top 10.
At the other end of the table, Manchester United has the second-lowest proportion of local supporters, with only a quarter based in the North West (23%), with one in six (17%) actually living in London instead.
And then as for Manchester City – who are widely considered to be the most successful team of the modern era – it has ranked fourth-bottom for local fans, as a quarter of the club’s supporters are based in the North West, with a fifth based in London (19%).
But although both United and City have found themselves towards the bottom end of the ranking, they are not the worst offenders.
That title, unfortunately, does belong to another North West team though – Liverpool.
Liverpool is the club with the lowest proportion of ‘local’ supporters, as just a fifth are based in the North West (21%) with the next highest concentration of fans can being found in London.
Emily Sergeant -
13th May 2024 
