Warburtons and Morrisons have teamed up to give away thousands of free crumpets to anyone who ‘asks for Ellen’ this summer.
After first introducing it to huge success back in July of last year during the school holidays, and then yet again for the Easter break back in March, Bolton-born bakery Warburtons has decided to join forces with supermarket chain Morrisons for a third this summer to relaunch the popular ‘Ask for Ellen’ initiative.
A whopping 100,000 portions crumpets are set to be served up to hungry families free of charge over the next couple of weeks.
The relaunching of the popular initiative means that anyone and everyone who ‘asks for Ellen’ at one of the 395 Morrisons cafes across the UK will be given toasted crumpets with a choice of topping, completely for free with “no questions asked”.
The offer will be available all day every day from 5-25 August, while stock lasts.
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Warburtons and Morrisons are giving 100,000 free crumpets across the UK this summer (Credit: Morrisons)
If you’re unfamiliar with the ‘Ask for Ellen’ initiative, it aims to help “alleviate holiday hunger” and works to ease the additional financial strain that is often put on parents, carers, and guardians when children are not at school.
400,000 portions of free crumpets have already been provided as part of the much-needed scheme since it first launched, and even more are set to be given away over these next couple of weeks.
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Chris Strong, who is the Morrisons Cafe Senior Buying Manager, says the supermarket retailer is “thrilled” to collaborating with Warburtons to “bring this fantastic campaign to life once again” over the next couple of weeks.
Anyone and everyone who ‘asks for Ellen’ will get free toasted crumpets with a topping / Credit: Morrisons
“As a family-run business, we have always fostered a strong sense of community,” added Warburtons’ Chairman, Jonathan Warburton, “and that’s why we are so proud to bring back ‘Ask for Ellen’ for a fourth time.
“Since launching last year, we will have served almost half a million portions of crumpets, including the 100,000 portions this summer holiday.”
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As well as running the ‘Ask for Ellen’ initiative, Morrisons is also continuing to provide its ‘Kids Eat Free’ promotion all day, every day, throughout the summer holidays too, meaning families can get a free kids meal when purchasing an adult meal that costs £5 or more.
To get your free Warburtons crumpets this summer, all you’ll need to do is head down to your nearest Morrisons Cafe and ‘ask for Ellen’.
Featured Image – Warburtons
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Classic FM will be back playing calming music for anxious pets this Bonfire Night
Emily Sergeant
Classic FM will be back playing calming music for anxious pets during this year’s fireworks season.
Bonfire Night may be loved by us humans for the spectacular firework displays and all the festive-themed activities that come along with it… but sadly, the November holiday isn’t quite so fun for our four-legged friends.
Loud bangs, flashing lights, and unpleasant strong smell of spent explosives are just some of the reasons why fireworks are frightening to pets.
Not only that, but with multiple bangs occurring from numerous displays across this time of year, pets are rarely able to pinpoint when and where the booming explosions are coming from, therefore creating even more anxiety around this time of year.
Classic FM will play calming music for anxious pets during this year’s fireworks / Credit: DESIGNECOLOGIST (via Unsplash)
Which is why, for the ninth year running now, Classic FM is once again teaming up with the RSPCA for two Pet Classics programmes packed with ‘the most soothing and comforting classical music’.
The music has been handpicked to help calm and settle any anxious pets.
A survey by the RSPCA revealed that almost two-thirds (63%) of animal owners reported their pet was distressed during fireworks season, and that playing relaxing music was the most common way (36%) to help calm or prepare their animal.
Presenters Dan Walker, Aled Jones, and Dawn O’Porter will each host a night of the specially created programme to help keep the nation’s pets calm through the whizzes and bangs.
Dan will present the first programme on Bonfire Night itself (Thursday 5 November), and then as celebrations continue throughout the weekend, Aled will be on hand to bring some peace to Friday 6 November, and Dawn picks up the baton on Saturday 7 November.
All three Pet Classics programmes will be broadcast from 5pm to 10pm, and you can listen on Classic FM or Global Player available across the UK.
Featured Image – The Manc Group
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What is the UK’s national dish? New survey reveals Brits’ pick in landslide victory
Emily Sergeant
If you’ve ever thought to Google the question ‘what is Britain’s national dish?’, then you probably came away thinking it’s chicken tikka masala.
But is that actually the truth? A new survey has disproved the claim, massively.
There’s no denying that chicken tikka masala – an Indian curry that’s actually widely thought to have been created in Britain – is a popular dish that’s loved by many, but despite what many headlines have claimed over the years, a new YouGov survey has revealed it’s not what Brits consider to be the country’s ‘national dish’.
YouGov conducted two online surveys earlier this month, made up of 2,079 and 2,104 adults aged 18+ living in Great Britain.
And, in their own words, Brits chose fish and chips as the country’s national dish, making it the ‘resounding’ winner with 49% of the vote.
What is the UK’s national dish? A new survey has revealed Brits’ pick in a landslide victory / Credit: The Manc Group
With nearly half of the overall vote, this puts fish and chips far ahead of the roast dinner in second place, which only 24% of people picked – including the 6% who made sure to specify a beef roast.
In fact, only 3% of Brits actually name chicken tikka masala as the UK’s national dish, although 52% in the survey did confess that they eat some form of curry at least once a month, so it is still a popular pick regardless.
Fish and chips is by far the most common answer across all generations too, according to the survey (45-50%), with the biggest difference between age groups being that 18-24 year olds are less likely to have nominated roast dinner and more likely to have chosen chicken tikka masala instead.
What do Brits say is the UK’s national dish?
Fish and chips – 49%
Roast dinner – 24%
Chicken tikka masala – 3%
Curry (non-specific) – 2%
Full English breakfast – 2%
Bangers and mash – 1%
Cottage or shepherd’s pie – 1%
Other – 3%
Don’t know – 15%
The survey also showed that, of the three top contenders for the UK’s national dish, roast dinners are the most frequently eaten, as 52% of people said they eat them on a monthly basis – including 16% who do so every week.
Aside from the frequently mentioned dishes, some survey respondents also gave shoutouts to the full English breakfast (2%), bangers and mash (1%), and cottage or shepherd’s pie (1%).
Emily Sergeant -
30th July 2024 
