Samuel L. Jackson has become the latest Hollywood celebrity to declare his love for Bolton as he stars in the new Warburtons TV advert.
Now, who the heck saw this coming? We’ll bet no one – and you’re likely lying if you claim you did.
The beloved Bolton-born bakery is absolutely no stranger to whipping up viral marketing campaigns featuring unexpected superstars, with acting titans George Clooney, Robert De Niro, and Sylvester Stallone having all fronted the company’s TV ads in the past.
And now, it seems to be Samuel L. Jackson’s turn, by the looks of things, as Warburtons has shared its latest commercial with the world this morning, and the legendary actor appears in the starring role.
The nation’s leading baked goods manufacturer says the new TV advert, which is titled Mad About The Bread, celebrates its “dedication” to making “the best quality loaf” of bread.
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The ad opens in the company‘s home town of Bolton, with Samuel L. Jackson seen taking over Jonathan Warburton’s office dressed in the current chairman’s office attire of blue shirt and orange tie, before he turns to camera and delivers the opening line – “Hi, I’m Jonathan Warburton, chairman of the UK’s largest family bakery.”
What follows next can only be described as an unexpectedly-incredible montage of moments showing Samuel L. Jackson – sorry, we mean ‘Jonathan Warburton’ – going on a quest to prove to a doubting bread-lover why Warburtons‘ legendary Toastie loaf is the best there is on UK shop shelves.
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Samuel L. Jackson is the star of the new Warburtons TV advert / Credit: Warburtons
‘Jonathan’ can be seen furiously-recalling the effort that goes into making the perfect Toastie loaf, that he emphatically declares is “packed full of the bakery’s unique blend of wheat and 147 years of baking expertise”, and is then shown testing the bread for “softness, butter-ability, and bounce-back-ability”, before he finally knocks the door down of Jonathan’s office, only to be met with the real Jonathan Warburton.
“I couldn’t have said it better myself,” the actual Warburton comments – and neither could we.
Samuel L. Jackson said it was “a pleasure” to star in the new advert and to meet “the man at the helm of Britain’s biggest family bakery”, adding that it was “an honour” to follow in the footsteps of other famous ‘Bolton alumni’.
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“We had a lot of fun on set, so I hope people enjoy the finished product – the ad AND Toastie Loaf,” Samuel L. Jackson concluded.
The legendary actor is the latest in a long line of the company’s unbelieveable collaborations / Credit: Warburtons
Jonathan Warburton said the new ad is “a real celebration” of the company’s passion.
“Inviting the big-screen hero of Samuel L. Jackson into the business was a uniquely memorable experience,” he added of the new advert, “And we hope to bring some light-hearted humour to viewers at home.
“All while reminding the nation that our Toastie truly offers our customers the best of the best.”
Featured Image – Warburtons
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Data reveals Manchester hotel prices have ALREADY surged by 462% on rumoured Oasis tour dates
Emily Sergeant
Manchester hotel prices have apparently already surged by 462% on rumoured Oasis tour dates, some new data has revealed.
Of course, absolutely nothing is set in stone yet and we are still yet to receive any form of announcement.
But with rumours having been swirling for months now that Oasis will be touring again in 2027, and several videos shared on the band’s social media platforms this week also hinting at that, it’s been revealed that searches for ‘when are Oasis tickets going on sale?’ have soared by 5,000% in the last seven days alone.
After recent data has pointed towards soaring searches for tickets, the experts at SeatPick decided to analyse the average cost of accommodation in Manchester on the suspected concert nights in June 2027 to uncover if prices have surged along with the searches.
Data reveals that Manchester hotel prices have already surged by 462% on rumoured Oasis tour dates / Credit: The Manc Group | Simon Emmett (Press Picture)
And lo and behold, it appears that they have.
The ticketing platform has revealed that hotel prices have surged by up to 462% during Oasis’ rumoured concert nights in Manchester.
The rumoured weekend date of 19 and 20 June has experienced the most noticeable price surge – with a two-star hotel costing an average of £216 for just one overnight stay.
The data also reveals that the rumoured finale on the 27 June has just a £95 difference between two-star hotels (£200) and five-star hotels (£295).
“Our analysis uncovered an enormous markup for local accommodation on nights that Oasis is rumoured to perform in Manchester,” explained Gilad Zilberman, who is the CEO at ticket platform SeatPick.
“Being aware of these accommodation costs and additional expenses can help fans plan and avoid being caught off guard by inflated prices on concert nights.
“To find the best deals on hotels, concertgoers should scan budget chains in the city or look slightly outside of the centre in hotspots served by local bus routes or regional trains, such as Salford and Trafford.
“Booking early might also be beneficial for fans dedicated to seeing the band perform.
“You can opt for free cancellation options, in case rumoured dates change, or you’re no longer able to attend.”
Featured Image – Point3D (via Unsplash)
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Aldi confirms ‘special’ 62-hour closure of all its 1,000+ stores across UK
Emily Sergeant
Aldi has announced that it’ll, once again, be closing the doors of all of its stores across the UK for 62 hours this year.
Christmas is always known to be one of the busiest periods of the year for the retail industry, and Boxing Day has a reputation for being the ultimate day for shopping deals and discounts in the UK – but this year, just like it has done on several years in the past, Aldi has made the decision to close all of its stores nationwide on this bank holiday.
The supermarket retailer says it wants to thank its colleagues ‘for all their hard work’ throughout the year by giving them some extra time to spend with their families.
This means that all Aldi stores will be closed on both 25 and 26 December.
That’s not all though, as stores will also be closed on New Year’s Day, and will reopen once again on Saturday 2 January 2027.
Aldi has announced a ‘special’ 62-hour closure of all its UK stores / Credit: Aldi UK
Opening hours at different Aldi stores across the UK will vary in the lead-up to Christmas, so it’s important to check the times for your local store, but the retailer has confirmed that most branches will be operating extended hours to ‘ensure customers can stock up ahead of the big day’
In the interim period between Christmas and New Year, stores will reopen as usual on Sunday 27 through to Wednesday 30 December, with reduced hours also likely on Sunday and New Year’s Eve.
Speaking on the decision to shut up shop for a full 62-hour period this festive season, Rachel Geary, who is the Communications Director at Aldi UK, said: “Christmas is a special time for our customers, but it is also one of the busiest periods of the year for our teams.
“Our colleagues work incredibly hard to ensure customers can pick up everything they need ahead of the big day.
“We never take that effort for granted. Closing our stores on Boxing Day is one way of saying thank you and giving colleagues a proper chance to rest, switch off and spend more time with the people closest to them.”
Emily Sergeant -
20th September 2023 
