KSI has issued a public apology after using a racial slur in a recent YouTube video, insisting there’s “no excuse” for his actions.
The hugely-successful YouTuber and influencer, turned boxer, rapper, and entrepreneur, was starring in challenge video inspired by British gameshow Countdown on the Sidemen channel – a collaborative group of YouTube personalities formed in 2013 – when he used a four-letter derogatory word for people of Pakistani origin.
The 29-year-old – whose real name is Olajide Olayinka Williams Olatunji, better known as ‘JJ’, and has more than 29.1 million subscribers on his personal YouTube channel – has been a member of the Sidemen since the group was formed in 2013.
The Sidemen consists of seven members who have a combined total of over 138 million subscribers on their individual channels, and 18.2 million subscribers on the group channel where they post weekly videos that general see them involved in various challenges, sketches, and video game commentaries every Sunday.
YouTube star KSI apologises for using racial slur in video / Credit: Sidemen (via Twitter)
In the group’s most recent video – which was shared to the Sidemen YouTube channel yesterday – KSI was seen constructing the racial slur from the selection of letters provided in the gameshow’s famous word round.
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The rest of the group members were also seen laughing after KSI said the slur.
The video has since been taken down from YouTube and social media as a result of the growing backlash, and both KSI and the group have issued apologies.
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KSI took to Twitter today to apologise for “messing up”, urge his fans not to “put [him] on a pedestal, and confirm he will be taking a break from social media for the foreseeable to reflect on the situation and his actions.
I wanna apologise for saying a racial slur in a recent Sidemen video. There’s no excuse, no matter the circumstances, I shouldn’t have said it and I’m sorry.
I’ve always said to my audience that they shouldn’t worship me or put me on a pedestal because I’m human. Im not…
“I wanna apologise for saying a racial slur in a recent Sidemen video,” he said in his tweet.
“There’s no excuse, no matter the circumstances, I shouldn’t have said it and I’m sorry. I’ve always said to my audience that they shouldn’t worship me or put me on a pedestal because I’m human. Im not perfect, I’m gonna mess up in life, and lately I’ve been messing up a lot, so I’ve decided I’m gonna just take a break from social media for a while.”
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The Sidemen also issued an extended statement and apology via the group’s social media platforms this afternoon, acknowledging that the incident was “completely unacceptable and inexcusable” and going on to “truly apologise”.
“We have reflected on this incident both collectively and individually and are truly ashamed that we have let you guys down in this way,” the statement reads.
“We want to use our channels to promote positivity and great entertainment. We stand against racism and discrimination of any kind, and we failed to do that.
“Again, we are truly sorry and promise to do better.”
Since the video was shared to YouTube, there has been widespread backlash and condemnation expressed by fans, famous names, and critics alike on social media – with many branding it “horrifically disappointing”.
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TV personality Dr Ranj Singh is one of several famous names to have spoken out on the situation, calling KSI’s use of the slur “simply unacceptable” and adding that he’s “not just upset, I’m disgusted”.
The apology is appreciated, but:
1) Actions speak louder. 2) You’re not the only one in this video. 3) How was this even allowed to go out on @YouTube? 4) The number of people (especially POC) saying this word isn’t an issue is a problem.
In response to the YouTuber’s apology, which he said was “appreciated”, Dr Ranj said: “Actions speak louder. You’re not the only one in this video. How was this even allowed to go out on YouTube. The number of people (especially POC) saying this word isn’t an issue is a problem.”
He added that some “serious discussions are needed”.
Several others have pointed out that this isn’t the first instance where KSI has used race-related derogatory terms online.
Featured Image – KSI (via Instagram)
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Channel 4 to air exclusive new documentary about the disappearance and death of Lancashire teen Jay Slater
Emily Sergeant
An exclusive new documentary taking an inside look at the the disappearance of Jay Slater is coming to Channel 4.
On the morning of 17 June 2024, 19-year-old Jay Slater – an apprentice bricklayer from the Lancashire town of Oswaldtwistle – disappeared on the island of Tenerife in Spain, after attempting to walk 14 hours back to his accommodation when there was no local taxi service available and no bus due for 90 minutes.
From then commenced one of the biggest missing persons cases in recent British history.
As the world’s media were following the story minute by minute last summer, producers at Channel 4 were in the incredibly-unique position where they had access to the Coronial process in Lancashire, and this has led to the exclusive documentary title The Disappearance of Jay Slater.
From Jay’s post-mortem to Jay’s inquest, the team have been with the family every step of the way over the last year, as they try and understand exactly what happened to Jay outside of the public gaze
Jay was ultimately pronounced dead on 15 July 2024 after Spanish police reported the discovery of a body in the vicinity of the area of interest, but before this discovery and eventual announcement, the internet became awash with public discourse, conspiracy theories, and more.
The Disappearance of Jay Slater is described as being ‘the family’s story’.
Channel 4 will air an exclusive new documentary about the disappearance and death of Lancashire teen Jay Slater / Credit: GoFundMe
The documentary is set to follow them as they search for answers about what happened to Jay, witnessing the conspiracy theories raging online and the subsequent horrific abuse they received as a family – which is an hourly onslaught that continues to this day.
These cameras were the only media in the world granted full access to film both Jay’s post-mortem and inside the church at his funeral.
But the broadcaster claims this documentary is not only the story of Jay’s tragedy, it’s also the story of ‘the new world we live in’ where so-called true crime armchair detectives run wild.
“The story of Jay Slater captured the nation last summer with a fervour and intensity fuelled by armchair detectives and internet culture,” commented Channel 4’s Commissioning Editor, Rita Daniels, ahead of the documentary airing.
“We are so glad to be working on a sensitively handled exploration of the family’s experience, and understanding the impact of being in the middle of a social media storm, amplified by grief.
“The film holds a light up to our current society and is exactly the story that is a necessity for Channel 4 to tell.”
Executive Producer Anna Hall added: “It is appalling what has happened to Jay’s family, and we hope this film will help to bring awareness of the real life consequences of online speculation. It is an unmonitored world where fake news runs rife, and this film shows the devastating impact this has had on one grieving family.”
The Disappearance of Jay Slater is expected to air on Channel 4 later this year, but no official dates have been confirmed as of yet, so keep your eyes peeled.
Featured Image – GoFundMe
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‘Best signing of the summer’: Stockport County fans react to Dave Challinor’s new contract
Danny Jones
Stockport County fans are buzzing with their first and arguably ‘biggest’ signing of the summer, as manager Dave Challinor has penned a new contract at Edgeley Park.
The majority of match-goers in Stockport have fallen in love with Challinor over the past few years, with the former County centre-back having now spent nearly four years as the boss and overseeing one of the best periods in their history during that time.
With seven promotions across four different clubs, three of those coming at Edgeley Park, he’s been touted as one of the EFL‘s most underrated and quietly successful coaches in recent times.
All that being said, and with the 49-year-old now signing a new deal at the club, supporters like those behind the popular The Scarf Bergara Wore fan podcast have said, “Could be the best signing of our summer, that” – a similar sentiment has been echoed in pretty much everyone’s reaction.
Congratulations to Dave, a superb manager – would expect Stockport to play in the Championship in that time. Not many can say they’ve had success everywhere they’ve been, but he can
As you can see, while some jokingly said they were waiting to hear former Aston Villa loanee Louie Barry had been re-signed, the overwhelming consensus is that this is “superb news” for the thriving Greater Manchester side.
Having only just missed out on yet another promotion, which would have seen SCFC back in the Championship after more than two decades (having last spent time in the second division during the 2002/23 campaign, lasting just one season), keeping him tied down wasn’t a certainty.
The Chester-born ex-pro turned manager has attracted plenty of interest since his heroics at AFC Fylde and now at Stockport County, but owner and Vita Group founder, Mark Stott, as well as CEO Simon Wilson and the rest of the board were more than ready to reward his efforts with a new three-year deal.
If all goes to plan, this will see him remain at the club until at least 2028 if they make it into the Championship as planned, who knows how much longer after that.
Speaking on the new contract, Dave Challinor said via an official club statement, “I’m delighted to extend my stay at the Club beyond the end of the upcoming season. Last season gives me even more motivation to improve and aim to meet the shared objectives we have.
“I’m still highly ambitious, and feel that what we have built here over the last three-and-a-half years makes County somewhere that I want to continue to build, alongside my staff, players and everyone involved at the Club.”
‘Chally’ went on to add: “Last season gives me even more motivation to improve and aim to meet the shared objectives we have.
“I’m still highly ambitious, and feel that what we have built here over the last three-and-a-half years makes County somewhere that I want to continue to build, alongside my staff, players and everyone involved at the Club.
“A manager’s tenure at any football club is getting shorter and shorter, and I feel proud to have been at Edgeley Park for as long as I have. That comes from the trust placed in me by Mark and Simon to come in and have a positive impact, and I thank them both for that.”
Emily Sergeant -
3rd April 2023 
