KSI has issued a public apology after using a racial slur in a recent YouTube video, insisting there’s “no excuse” for his actions.
The hugely-successful YouTuber and influencer, turned boxer, rapper, and entrepreneur, was starring in challenge video inspired by British gameshow Countdown on the Sidemen channel – a collaborative group of YouTube personalities formed in 2013 – when he used a four-letter derogatory word for people of Pakistani origin.
The 29-year-old – whose real name is Olajide Olayinka Williams Olatunji, better known as ‘JJ’, and has more than 29.1 million subscribers on his personal YouTube channel – has been a member of the Sidemen since the group was formed in 2013.
The Sidemen consists of seven members who have a combined total of over 138 million subscribers on their individual channels, and 18.2 million subscribers on the group channel where they post weekly videos that general see them involved in various challenges, sketches, and video game commentaries every Sunday.
YouTube star KSI apologises for using racial slur in video / Credit: Sidemen (via Twitter)
In the group’s most recent video – which was shared to the Sidemen YouTube channel yesterday – KSI was seen constructing the racial slur from the selection of letters provided in the gameshow’s famous word round.
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The rest of the group members were also seen laughing after KSI said the slur.
The video has since been taken down from YouTube and social media as a result of the growing backlash, and both KSI and the group have issued apologies.
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KSI took to Twitter today to apologise for “messing up”, urge his fans not to “put [him] on a pedestal, and confirm he will be taking a break from social media for the foreseeable to reflect on the situation and his actions.
I wanna apologise for saying a racial slur in a recent Sidemen video. There’s no excuse, no matter the circumstances, I shouldn’t have said it and I’m sorry.
I’ve always said to my audience that they shouldn’t worship me or put me on a pedestal because I’m human. Im not…
“I wanna apologise for saying a racial slur in a recent Sidemen video,” he said in his tweet.
“There’s no excuse, no matter the circumstances, I shouldn’t have said it and I’m sorry. I’ve always said to my audience that they shouldn’t worship me or put me on a pedestal because I’m human. Im not perfect, I’m gonna mess up in life, and lately I’ve been messing up a lot, so I’ve decided I’m gonna just take a break from social media for a while.”
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The Sidemen also issued an extended statement and apology via the group’s social media platforms this afternoon, acknowledging that the incident was “completely unacceptable and inexcusable” and going on to “truly apologise”.
“We have reflected on this incident both collectively and individually and are truly ashamed that we have let you guys down in this way,” the statement reads.
“We want to use our channels to promote positivity and great entertainment. We stand against racism and discrimination of any kind, and we failed to do that.
“Again, we are truly sorry and promise to do better.”
Since the video was shared to YouTube, there has been widespread backlash and condemnation expressed by fans, famous names, and critics alike on social media – with many branding it “horrifically disappointing”.
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TV personality Dr Ranj Singh is one of several famous names to have spoken out on the situation, calling KSI’s use of the slur “simply unacceptable” and adding that he’s “not just upset, I’m disgusted”.
The apology is appreciated, but:
1) Actions speak louder. 2) You’re not the only one in this video. 3) How was this even allowed to go out on @YouTube? 4) The number of people (especially POC) saying this word isn’t an issue is a problem.
In response to the YouTuber’s apology, which he said was “appreciated”, Dr Ranj said: “Actions speak louder. You’re not the only one in this video. How was this even allowed to go out on YouTube. The number of people (especially POC) saying this word isn’t an issue is a problem.”
He added that some “serious discussions are needed”.
Several others have pointed out that this isn’t the first instance where KSI has used race-related derogatory terms online.
Featured Image – KSI (via Instagram)
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Didsbury favourite Rustik has confirmed its will sadly be closing this month
Danny Jones
West Didsbury favourite Rustik has sadly announced it will be closing for food after a decade at the end of this month.
The beloved Burton cafe and bar has been a staple of the tight-knit foodie neighbourhood since 2015, but now the independent Irish eatery has confirmed that the business will be shutting down permanently in less than a fortnight.
Confirmed on Wednesday afternoon, 17 September, the casual Manc restaurant and hangout informed their loyal followers of the unfortunate news.
Unsurprisingly, their social media has been awash with condolences, collective sadness and support for the local institution.
Posting across all of their accounts, Rustik wrote: “After an unforgettable 10 years on Burton Road, the time has come to close our doors. It’s hard to believe how far we’ve come — never in a million years did we imagine Rustik would grow into what it became.
“From the bottom of our hearts, thank you to every single one of you who walked through our doors and supported us along the way. We poured everything we had — our time, our energy, our lives into making Rustik a space for everyone. And what a ride it’s been.
“From the chaotic, beautiful brunch shifts to late nights dancing on tables to ‘Wagon Wheel’, pushing through the challenges of COVID and helping our community with meals during hard times— we’ve done it all, together.
“To our amazing staff, past and present: thank you for your hard work, your dedication, and the love you brought every single day. You helped build something truly special, and we’ll never be able to thank you enough.
“To the incredible musicians who filled our space with life — keep doing what you do. The noise complaints? 100% worth the unforgettable nights.”
The team go on to detail that the official closing date is Tuesday, 30 September, reiterating that it is “business running as usual until then” and urging fans to “come down, grab your last Rustik fix, and raise a glass with us one final time.”
Signing off with an emotional farewell, they add: “Lastly, a message close to our hearts: please support your local cafes, bars, and independents. Hospitality is tough right now, and they need your support more than ever.
“Thank you for the most incredible decade of our lives. It’s over and out from us.”
It goes without saying that we’re gutted to see Rustik go and know how much it meant not only to the Burton Road community, but also to the Didsbury community, Chorlton and many other Greater Manchester natives.
Review | Villanelle debut: Liam Gallagher’s son’s band release their first track – here’s our review
Danny Jones
Liam Gallagher’s son, Gene, and his band Villanelle, have officially released their debut single to the masses, and since we’re still very much immersing ourselves in everything even remotely to do with Oasis, we thought we’d give this first track a review.
Now, if you’re expecting a familiar Britpop vibe like his dad and uncle used to bash out back in the day, you’d be very wrong…
It’s one thing to settle into something similar to what you’ve grown up around and try to continue a lineage if you’re from a successful family – especially with a legacy as important and influential as the one left by Liam and Noel – but we’re glad to report they’ve done something pretty different.
24-year-old Gene Gallagher and his bandmates Ben Taylor (guitar), Jack Schiavo (bass), and Andrew Richmond (drums) haven’t just tried to do an impression of Oasis; instead, they’ve found their own sound, and while it does give somewhat of an old-school flavour, it’s not what we expected.
It takes literally milliseconds for you to click into realising the vibe they’re going for.
‘Hinge’ is a simplistic but hard-hitting, grungey and dark debut from Villanelle, who, despite having played a number of in-progress songs live over the last year or so, have only just dropped their first studio single.
In fact, they’ve actually taken the admittedly bizarre and unorthodox first steps of having already played live with Liam Gallagher on the Definitely Maybe 30th anniversary tour before they actually released anything people can easily listen to outside of their live performances.
Nevertheless, the young four-piece introduces Villanelle as the latest post-punk outfit amidst the ongoing revival of the classic rock genre.
That is to say that punk is a tried and true classic style of music, not that these lads are trying to sound like The Rolling Stones…
Anyway, we’re getting sidetracked: Villanelle draw plenty of influences from both original and contemporary examples of this sonic subculture, and while it isn’t explosive per se, ‘Hinge’ is short, direct and hits the same formulaic notes.
It’s also fair to say you can hear a bit of the recognisable LG whine in Gene’s vocals at times, too. Listen to it in full down below and see if you agree.
Even the basic found-footage style video fits into the same category.
To call it straightforward isn’t intended as any kind of a diss, by the way – some of our favourite tunes and best artists spearheading the renaissance of the punk scene write like this.
What we will say is that it looks like bloody good fun to both play and listen to in a small, sweaty room, with plenty of pits and people bouncing off the walls.
Gallagher Sr. might be surprised to see his son going for a slightly heavier, more hardcore route with his sound, but he can’t accuse him of forgetting his roots as the child of a ‘Rock ‘N’ Roll Star.’
The boys are actually hitting the road this winter, including a date at The Castle Hotel in the Northern Quarter, if you fancy grabbing a ticket.
You can grab your tickets to see Villanelle on tour HERE, and in the meantime, let us know what you think of their debut track down in the comments.
Emily Sergeant -
3rd April 2023 
