Yorkshire Tea has teamed up with an award-winning kombucha brand to launch its very own take on the fermented drink.
Less than a decade ago, most people weren’t really that familiar with the phenomenon that is kombucha – a fermented drink made from tea, sugar, and a bacterial culture called a SCOBY (symbiotic colony of bacteria and yeast) – but today, a walk around any local supermarket or health food store sees shelves stacked full of the fizzy beverage.
While kombucha may only have recently made its way onto the popular drinks market, it’s actually been around for nearly 2,000 years.
It was first brewed in China and then spread to Japan and Russia, before becoming popular in some European countries in the early 20th century, and then seeing sales in the UK and the US skyrocket from late 2000s onwards due to its reputation as a wellness drink.
Kombucha is often mixed with natural sugars and spices to create countless different flavours, with many people praising it for its health benefits.
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Kombucha is a fermented drink made from tea, sugar, and live culture / Credit: Rohtopia | Megumi Nachev (via Unsplash)
Given that kombucha could be considered one of the next big things on the UK drinks scene, Yorkshire Tea has decided to join forces with award-winning kombucha brand, HOLOS Komucha, to launch its very-own take on the fermented drink.
Coming in two different flavours, ‘Yorkshire Tea Kombucha’ is described as being a tangy and lightly-sparkling chilled drink with a gentle fermented kick.
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HOLOS has used its traditional small-batch brewing methods and all-natural ingredients within the process to create the two limited-edition drinks – with the ‘Original’ flavour said to highlight the “depth, complexity, and orange notes” of the classic tea beverage known and loved by millions of Brits nationwide, and the ‘Ginger’ flavour delivering “extra warmth and spice”.
“Being passionate about a proper brew also means caring deeply about its long-term future and innovation in tea is central to this,” explained Ben Newbury – Head of Marketing at Yorkshire Tea.
“We asked HOLOS to help us create something unique because they make some of the best kombucha around and because they share our values when it comes to trading responsibly, so we’re delighted with the resulting brew.
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“We hope it goes down well with consumers looking for something new and different and with Yorkshire Tea fans alike.”
Despite looking set to be a popular addition to the market – or at least a talked-about addition, if nothing else – Yorkshire Tea Kombucha is only in the trial phase at this moment in time, and you won’t actually be able to get your hands on it from shops and supermarkets anytime soon.
Both flavours will only be available to try at the London Coffee Festival on Thursday 20 – Saturday 23 April.
Other locations are “soon to be announced”, according to Yorkshire Tea and HOLOS.
Featured Image – Yorkshire Tea
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Data reveals Manchester hotel prices have ALREADY surged by 462% on rumoured Oasis tour dates
Emily Sergeant
Manchester hotel prices have apparently already surged by 462% on rumoured Oasis tour dates, some new data has revealed.
Of course, absolutely nothing is set in stone yet and we are still yet to receive any form of announcement.
But with rumours having been swirling for months now that Oasis will be touring again in 2027, and several videos shared on the band’s social media platforms this week also hinting at that, it’s been revealed that searches for ‘when are Oasis tickets going on sale?’ have soared by 5,000% in the last seven days alone.
After recent data has pointed towards soaring searches for tickets, the experts at SeatPick decided to analyse the average cost of accommodation in Manchester on the suspected concert nights in June 2027 to uncover if prices have surged along with the searches.
Data reveals that Manchester hotel prices have already surged by 462% on rumoured Oasis tour dates / Credit: The Manc Group | Simon Emmett (Press Picture)
And lo and behold, it appears that they have.
The ticketing platform has revealed that hotel prices have surged by up to 462% during Oasis’ rumoured concert nights in Manchester.
The rumoured weekend date of 19 and 20 June has experienced the most noticeable price surge – with a two-star hotel costing an average of £216 for just one overnight stay.
The data also reveals that the rumoured finale on the 27 June has just a £95 difference between two-star hotels (£200) and five-star hotels (£295).
“Our analysis uncovered an enormous markup for local accommodation on nights that Oasis is rumoured to perform in Manchester,” explained Gilad Zilberman, who is the CEO at ticket platform SeatPick.
“Being aware of these accommodation costs and additional expenses can help fans plan and avoid being caught off guard by inflated prices on concert nights.
“To find the best deals on hotels, concertgoers should scan budget chains in the city or look slightly outside of the centre in hotspots served by local bus routes or regional trains, such as Salford and Trafford.
“Booking early might also be beneficial for fans dedicated to seeing the band perform.
“You can opt for free cancellation options, in case rumoured dates change, or you’re no longer able to attend.”
Featured Image – Point3D (via Unsplash)
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Aldi confirms ‘special’ 62-hour closure of all its 1,000+ stores across UK
Emily Sergeant
Aldi has announced that it’ll, once again, be closing the doors of all of its stores across the UK for 62 hours this year.
Christmas is always known to be one of the busiest periods of the year for the retail industry, and Boxing Day has a reputation for being the ultimate day for shopping deals and discounts in the UK – but this year, just like it has done on several years in the past, Aldi has made the decision to close all of its stores nationwide on this bank holiday.
The supermarket retailer says it wants to thank its colleagues ‘for all their hard work’ throughout the year by giving them some extra time to spend with their families.
This means that all Aldi stores will be closed on both 25 and 26 December.
That’s not all though, as stores will also be closed on New Year’s Day, and will reopen once again on Saturday 2 January 2027.
Aldi has announced a ‘special’ 62-hour closure of all its UK stores / Credit: Aldi UK
Opening hours at different Aldi stores across the UK will vary in the lead-up to Christmas, so it’s important to check the times for your local store, but the retailer has confirmed that most branches will be operating extended hours to ‘ensure customers can stock up ahead of the big day’
In the interim period between Christmas and New Year, stores will reopen as usual on Sunday 27 through to Wednesday 30 December, with reduced hours also likely on Sunday and New Year’s Eve.
Speaking on the decision to shut up shop for a full 62-hour period this festive season, Rachel Geary, who is the Communications Director at Aldi UK, said: “Christmas is a special time for our customers, but it is also one of the busiest periods of the year for our teams.
“Our colleagues work incredibly hard to ensure customers can pick up everything they need ahead of the big day.
“We never take that effort for granted. Closing our stores on Boxing Day is one way of saying thank you and giving colleagues a proper chance to rest, switch off and spend more time with the people closest to them.”