A pub chain in the UK has introduced a new ‘dynamic pricing’ structure, with prices for its drinks changing throughout the day.
Stonegate Pubs, which has over 4,500 bars, pubs, and nightclubs across the UK including Slug & Lettuce and Be At One, has introduced the new pricing structure at around a fifth of its sites.
The pub said it is using the tactic to cover extra costs such as bar staff or bouncers during busy times, having previously introduced the scheme during its screening of the World Cup.
It means that during busier times in the evenings and weekends punters could be paying much more for a pint, with some unhappy drinkers branding it an “unhappy hour”.
Polite notices have already been posted around pubs where the surge pricing structure, which is also used by taxi companies like Uber, is set to be introduced.
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The price rises will not just apply to alcohol drinks, either, but to anyone purchasing a drink in a selected Stonegate pub at a surge time.
While the move has undoubtedly sparked some debate on X, formerly known as Twitter, Alex Reilley, chairman and co-founder of restaurant and bar group Loungers, tweeted that several other businesses already used dynamic pricing.
He wrote: “A number of city centre brands do this already (and have done for some time) – at least Stonegate have been honest about telling their customers. Maybe hotels and airlines should charge a flat fee and maybe Greggs and Costa should charge the same in service stations as they do on the [high street].”
Reilley added: “In this case Stonegate are being criticised for being transparent – tons of businesses in a number of sectors operate dynamic pricing and don’t tell their customers.”
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A spokesperson for Stonegate said: “Stonegate Group, like all retail businesses, regularly review pricing to manage costs but also to ensure we offer great value for money to our guests.
“Across the managed business our dynamic pricing encompasses the ability to offer guests a range of promotions including happy hours, 2 for 1 cocktails, and discounts on food and drink products at different times on different days throughout the week.
“This flexibility may mean that on occasions pricing may marginally increase in selective pubs and bars due to the increased cost demands on the business with additional staffing or licensing requirements such as additional door team members.”
Inside Manchester’s new padel club with a Pot Kettle Black cafe and courtside cocktail bar
Daisy Jackson
Padel is the fastest-growing sport in the world, and it’s really picking up speed in Manchester now too with another city centre club opening this month.
The Pollen Club is a little different to the others, in that it’s fully undercover and protected from Manchester’s less-than-favourable weather.
And another thing that makes it a must-visit is the cafe attached to it – a third site for the beloved Pot Kettle Black.
The Pollen Club and Pot Kettle Black have both taken over a prominent city centre spot just off Deansgate, at the foot of the recently-opened Treehouse Hotel.
There are two state-of-the-art padel courts inside, with a mezzanine terrace for enjoy Pot Kettle Black’s offerings.
In summer, there are plans to launch a bar downstairs too, where you can sip spritzes courtside from loungers and swing seats.
The exciting new Manchester padel club will host pop up events, DJ takeovers and an extended evening food offering.
Pot Kettle Black are part of the new padel clubInside Manchester’s new padel club, The Pollen ClubPot Kettle Black are part of the new padel club
And even if you’re not heading inside The Pollen Club, Pot Kettle Black has a grab-and-go hatch facing onto Blackfriars Street, making their delicious coffees, sandwiches and pastries (from their own bakery Half Dozen Other) even more accessible.
Commenting on the opening of the new site, Pot Kettle Black co-owner, Mark Flanagan said: “We’re absolutely thrilled to have opened our third Pot Kettle Black site at The Padel Club. This achievement is a testament to the hard work and dedication of the team.
“After ten years in the city we’ve been enjoying seeing some familiar faces stopping by for a coffee and we can’t wait to get started on our programme of summer events!”
Insomnia Cookies is giving away FREE cookies to anyone with these two names
Emily Sergeant
Manchester’s late-night sweet treat spot Insomnia Cookies is dishing out freebies this week… but there’s a catch.
You have to be called one of two specific names to get one.
With the long bank holiday weekend upon us, those in-the-know will also have noticed that this Sunday isn’t just Easter Sunday, it also happens to be 4/20… and that means Insomnia Cookies is back with its ‘blazing’ £4.20 deal, giving you the chance to bag a box of four warm cookies while saving nearly £7 at the same time.
But even better still, if you happen to have either the first or middle name ‘Mary’ or ‘Jane’, then you can also get yourself a warm tasty cookie for free.
To mark both 4/20, and celebrate the launch of its newest strain of mouthwatering cookie, the Mary Jane, anyone called Mary or Jane can pop into either of Insomnia Cookies’ two Manchester city centre sites – Cross Street and University Green – show their valid ID with their name on, and walk alway with a cookie free of charge.
If you want to try the new Mary Jane cookie, then this limited-edition special is made up of a cookies n cream dough base, packed with rainbow sprinkles.
The freebie deal has been running all week, and you have up until 3am on Monday 21 April to take advantage of it.
Customers will be limited to one free cookie per day.
Insomnia Cookies is giving away free cookies to anyone with these two names / Credit: Insomnia Cookies UK
If you aren’t lucky enough to be called one of those two names though, then thankfully you can still make some great savings on a classic four-pack of cookies over the spring bank holiday weekend, and for every four-pack sold, £1 will be donated to Groundwork – a charity helping make Manchester greener for nature and for local people.
“We’re calling for Marys and Janes to join us to live the high life with free cookies all week,” commented Millie Ralston, Head of Marketing at Insomnia Cookies.
Georgina Pellant -
13th September 2023 
