Earlier this year, an additional £25.2m was added to Factory International’s budget to allow it to complete its ambitious building work, taking its original estimate from £110m to £210.8m.
Manchester City Council said it could ‘recover a significant proportion of these capital costs through a long-term naming rights agreement’.
And today, insurance company Aviva, the council, and Factory International have announced a long-term partnership that will include naming the arts hub Aviva Studios.
The huge waterfront space, spanning 13,350 sq metre space and using supersized moveable walls to create different performance spaces, is predicted to add £1.1bn to the economy of Manchester over a decade.
It will support up to 1500 direct and indirect jobs and provide training and engagement opportunities for people of all ages and backgrounds.
EDITORIAL USE ONLY
(Left to Right) Chief Executive of Aviva Amanda Blanc with the Leader of Manchester City Council Bev Craig in front of the newly named Aviva Studios which was announced today as part of a new partnership. Picture date: Tuesday June 20, 2023. PA Photo. The new arts venue, which will be the permanent home to Factory International, is located in the St John’s neighbourhood of the city and will host world leading artists and performances when it opens fully in October this year. Photo credit should read: Dilantha Dissanayake/PA Wire
Factory International, now known as Aviva Studios, will officially open in October with Danny Boyle’s large-scale immersive The Matrix-inspired production, Free Your Mind.
The programme and operation of Aviva Studios will still fall to Factory International, who promise a year-round programme of original creative work, music and special events by some of the world’s leading artists.
Aviva says it will work closely with Factory International and Manchester City Council on sustainability and community projects, like skills training programme Factory Academy.
Amanda Blanc, Group Chief Executive Officer, Aviva said: “Aviva is thrilled to be backing this new, world-class arts building in Manchester. It builds on Aviva’s leading role in the UK, serving more than 15 million customers, employing 16,000 people, and investing billions each year into the UK’s regional economy.
“The new Aviva Studios will help make arts and culture more accessible and inclusive and follows the significant investment Aviva Investors has already made in Manchester, such as the development of Enterprise City.”
Bev Craig, leader of Manchester City Council said: “Aviva Studios, as the home of Factory International, will be a nationally and internationally important cultural attraction in the heart of Manchester.This multi-year, multi-million-pound partnership reflects the magnitude of the venue not just for the city but for the north of England and the UK as a whole.
“This will be a momentous year for the venue as audiences experience its wow factor and enjoy inspiring art in its incredible spaces for the first time. It has undoubtedly been a challenge to create this remarkable building with its unique design against a difficult construction context, including rocketing inflation, without diluting the ambitious vision behind it.
CGIs of inside Factory International. Credit: OMA 10
“The new partnership helps make this possible, as well as supporting Factory International’s ongoing success and work with the community to open up access to the arts and training opportunities. The Council will receive the largest share of funding, supporting our up-front investment in the venue and the wider St John’s neighbourhood, as well as adding social value.
“Aviva has the credentials to be an ideal partner. We are looking forward to collaborating with them on this amazing venue and welcome the expansion of their existing commitment to Manchester.”
John McGrath, Chief Executive & Artistic Director of Factory International, said: “This historic new partnership will provide vital support for the construction and future life of our landmark new home, building on the generous public funding support already pledged to the project.
“Aviva’s values and commitment align with our own and we will also be working together on a range of initiatives, from sustainability to our £10 ticket scheme to ensure that our programme of work is accessible to all. They will also be principal partner on Factory Academy, a programme that is changing the landscape in terms of access to jobs in the creative industries for people from every background.
Factory International. Credit: Pawel Paniczko
“With the city council, we are all committed to strengthening Manchester’s reputation as a nationally and internationally important centre for culture and creativity, as well as bringing jobs, skills, training and creative opportunities for local people and artists.”
Sir Nicholas Serota, Chair, Arts Council England, said: “We are delighted at the news of this major support from Aviva to the landmark new home of Factory International, the most significant cultural venue to be built in the UK in recent years. The creative and cultural sector in this country is founded on the relationship between public and private sector investment.
“The newly named Aviva Studios has benefited from very significant public sector investment throughout its development, from HM Government, Manchester City Council and Arts Council England, and we very much welcome the commitment of Aviva to support the venue going forward.”
Featured image: OMA 24
Art & Culture
Viral Manchester beauty brand P. Louise to open first ever flagship store in Trafford Palazzo
Thomas Melia
Beauty brand and viral cosmetics giant P. Louise has announced her first ever flagship store, and it’s opening at Trafford Palazzo.
Droylsden-born beauty guru, turned makeup mogul, P. Louise, is opening her first ever flagship store in Manchester in one of the region’s biggest shopping centres.
Titled P. Louise City, the pastel pink viral cosmetics company is launching its very-first physical site in Trafford Palazzo.
The beauty brand has become a social media sensation, as well as a Greater Manchester hotspot thanks to its P. Louise Empire headquarters located in Stockport.
This pink-furnished warehouse site offers customers an immersive experience with makeover sessions, shopping DIY activities, a cafe, and lots of photo opportunities.
The upcoming P. Louise City is set to build off this success with a 19,000 sq ft store that houses a variety of distinctive zones with iconic names.
You’ll be able to quench your thirst at the ‘Bad B*tch Juice Bar’, find all the latest pink-hued goodies at ‘Juicy News’, and pick up all your essentials at the ‘P. Louise Supermarket’.
P. Louise may not be a medical company, but her ‘P. Louise Pharmacy’ will cure all your retail therapy needs, and although many of her fans already knew her products were liquid gold, the ‘P. Louise Vault’ definitely confirms this.
As well as lots of shopping areas throughout this massive Trafford Palazzo site, there will be lots of hands-on activities – including makeup education zones, and even a dancefloor to bust a move or two.
P. Louise is set to open its first ever flagship store titled P. Louise City in Trafford Palazzo / Credit: Supplied
In an Instagram post on her personal social media account she calls this physical store ‘a dream come true’, adding: “[It’s] truly a pinch me moment – here’s to my next chapter”.
Featured Images – Press Shots / @plouise1 via Instagram
Art & Culture
Kendal Calling toasts 20 years of unforgettable memories with Audio North’s best visit yet
Danny Jones
Kendal Calling 2025 was always going to be special: it was yet another sellout edition of a live music and cultural celebration that impresses every year, shifting its ticket capacity in record time.
Even after two decades of success, genuinely getting ‘bigger and better’ each time, the local event that started off as a cult favourite for roughly 900 people somehow remains one of the most underappreciated festivals not just in the North but in the country.
To be honest, there were so many factors that went into making this our best visit to Kendal Calling to date, but we thought we’d rattle off some of them in our review of 2025’s 20th anniversary year, in what was a truly momentous milestone weekend.
Here are just a few.
Kendal Calling 2025 review
The sun shines down on Lowther Deer Park
For starters, 2025 was comfortably the best weather we’ve ever had at Kendal Calling, as the rays beamed down on the valley pretty much all weekend long.
In fact, the only bit of rain we had came overnight/in the early morning during the final 24 hours, and while there was a bit of showering later that night, we got to enjoy the bulk of the daytime making the most of dry ground – by which we mean jumping up and down every chance we got.
As much as there’s something very romantic about the inevitable wet and muddiness of a UK music festival, this particular tree-encased corner of Penrith is just so pretty set against pure sunlight and clear blue skies. Just gorgeous.
The next big plus may come down to bias, but it gave us a buzz nevertheless. Cue Friday night’s headliners:
It’ll surprise none of you to hear that the Greater Manchester music scene was flying its big festival flag high, wide and handsome at Kendal’s 20th anniversary.
Tell me something I don’t know, right?
From youngsters The Guest List, and fellow indie up-and-comers like M60, to now established main stage stars like The Lottery Winners and, oh, you know, a little-known band called The Courteeners, we had plenty of top-tier representation this time around.
This is not to say that we haven’t in the past, by the way. Everyone knows how prolific and influential our city is when it comes to the arts, in general; nevertheless, it felt like this year, extra eyes were on us.
We’d be fools not to surmise that some of this may have been down to Oasis fever still firmly gripping the nation by the neck with both hands (a sea of their adidas merch was certainly a tip-off), but seeing acts we’ve featured in our artists of the month to look out for felt affirming.
Another thing we can never get over is just how much fun we have after the headliners walk off around 11pm…
Beyond the nine stages located around the sprawling festival site, there are so many little nooks and crannies we are still finding three years in, such as a cosy tea tent with cushion seating and low lamplight, the new ‘Green Room’, which serves as a little taste of VIP, and tonnes more.
The best part about all these bits is that they usually get better the longer the night goes on, and as we found from our two nights dancing until 3am to the silent disco over at the Woodlands stage amidst a trail of fairy lights and flashing headphones, Kendal has endless stamina.
Even on the walk back from the technicolour forest full of ravers, those warming their hands by open fires, or simply lying back and gazing up at the stars in the night sky, you’ll see the big Ferris wheel still spinning, food traders slinging out late-night scran, and people still dancing.
As for some of the names that really impressed us this year, Keo, Sports Team and The Big Moon were up there for some of our favourite sets of the weekend, but we have to say that Sheffield’s very own Reverend and the Makers were truly brilliant.
We’ve had the pleasure of seeing Jon McClure and co. live on a number of occasions over the course of our lifetimes, and while they’ve never quite been as massive as we feel they should be, Kendal Calling 2025 proved they deserve not just main stage but headline slots.
Barring arguably Fatboy Slim on Saturday night, they got the biggest energy and movement of the crowd we’d seen since we got there – and it came as no surprise, either, as the case was very much the same last time.
They acknowledged themselves that they’re having a bit of a ‘Rev-naissance’ and we couldn’t think of a more deserving group of musicians.
Honestly, at this point, we’d say we were getting tired of trying to convince people to give Kendal Calling a go if they haven’t before, but we’re not sure we’ll ever be able to put into words a review that’s fitting enough of how much we adore this festival.
Happy birthday to one of the best. Thanks again for having us back, and here’s to 20 unbelievable years.
As ever, we cannot wait until we’re back on the fields again soon.
Daisy Jackson -
20th June 2023 
