In an amusing bit of PR, Stockport County and Runaway Brewery have collaborated to come up with a brand-new beer to sell at Edgeley Park ahead of the new season.
Teaming up with the local Stopfordian brewing company based just down the road from County‘s home ground, the club have created a tasty new pale ale inspired by their promotion-winning manager, Dave Challinor, and his now-famous post-match catchphrase.
Challinor, 47, is known not only for his honest and very matter-of-fact approach to post-match press conferences but also for ending virtually every single interview by saying, “Cheers, thank you”.
Having become a bit of a running joke amongst the staff, the players and the fan base, the club decided to lean into the gag and as they were looking for a name to give their beer, it turned out the answer was staring them in them right in the face. Introducing the ‘Cheers, Thank You’ pale ale:
🍻 We've teamed up with @RunawayBrewery this season, to bring you a brand new pale ale!
'Cheers, Thank You' will be available exclusively from the County Courtyard on a matchday, starting this Saturday ahead of our game against Gillingham!#StockportCounty
The Stockport County manager might have been hoping to have his name next to a trophy this season, but we’d hazard a guess he wasn’t expecting to have inspired a beer.
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It’s not the first time they’ve had some fun with this particular pun, either: the club previously sold a limited edition run of Dave Challinor-inspired ‘Cheers, Thank You’ mugs not long ago too.
Now, though, the Chester-born coach’s signature sign-off phrase has given its name to the new 4% pale which is said to offer “citrus notes with a clean and refreshing bitterness, delivering a modern, hoppy beer, perfect for a Saturday afternoon.” Can’t lie, sounds glorious.
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Being sold exclusively at the stadium on matchdays and joining the likes of Great North Pie Co. at the not long opened County Courtyard, the ‘Cheers, Thank You’ pale ale with be available all season long starting from the Hatter’s opening League Two game against Gillingham this Saturday 5 August.
Speaking on the collaboration, Mark Welsby, Head Brewer at Runaway, said: “The club sits at the heart of the town in every sense, so we jumped at the chance to collaborate on this speciality beer.
“County fans create an amazing atmosphere out of the Cheadle End, which we can often hear down at the brewery. We’re both proud and excited to know our beer ‘Cheers, thank you’ will be a part of the fans’ match day experience”.
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As for the club’s chief exec Jonny Vaughan, he said that “partnering with Runaway further enhances our commitment to supporting local businesses and we are excited for fans to try the beer in our first match of the season against Gillingham.”
But it isn’t just beer and pies they’ll be serving along Hardcastle Road, the County Courtyard is promising a rotating menu of the very best street food in the world. We’re still thinking about that PCD (portable Christmas dinner — obviously)…
The road to the Super League Grand Final at Old Trafford has been confirmed
Daisy Jackson
The road to one of the biggest nights in rugby league has officially been mapped out, with the 2026 Betfred Super League Grand Final set to return to Manchester’s Old Trafford this October.
Following the final round of regular-season action, the four play-off ties have now been confirmed as the battle for a place at the home of Manchester United enters its final stages.
And there’s plenty for Greater Manchester sports fans to get excited about.
Wigan Warriors have secured the League Leaders’ Shield after an emphatic 50-12 victory over Catalans Dragons, with Matt Peet’s side running in nine tries to finish top of the table.
The result keeps Wigan’s hopes of an incredible treble alive, having already lifted the Betfred Challenge Cup back in May.
They’ll now have a week off while the opening play-off ties take place, as will second-placed Leeds Rhinos.
The first eliminator sees Wakefield Trinity welcome Leigh Leopards on Friday 18 September, with kick-off at 8pm.
Then, on Saturday 19 September, Warrington Wolves take on Hull KR at 5.30pm.
The winners of those games will progress to the semi-finals, while the losing sides will face the two highest-ranked teams in the competition.
The road to the Super League Grand Final at Old Trafford has been confirmed. Credit: Simon Wilkinson/SWpix.com
Leeds will host the highest-ranked eliminator loser on Friday 25 September at 8pm.
Then, 24 hours later, Wigan will welcome the lowest-ranked loser to the Brick Community Stadium for their semi-final, with that one kicking off at 5.30pm on Saturday 26 September.
For Wigan, it represents a huge opportunity to take another step towards an historic treble – and ultimately a return to Old Trafford.
The Grand Final itself takes place on Saturday 3 October, with the action getting underway at 6pm.
As ever, the biggest prize in Super League will be decided under the lights at Old Trafford, with the two remaining sides battling it out in front of what is expected to be another huge crowd in Manchester.
Both Manchester United and Manchester City named as teams with the least amount of local fans
Emily Sergeant
Both Manchester United and Manchester City have been identified as being teams with the least amount of local fans, according to a new survey.
We all know that supporting a local team can be seen as a mark of credibility among a certain kind of football fan, while on the flip side of that, not following a local team is often associated with being a ‘glory hunter’. But which Premier League clubs have the highest – and lowest – proportion of supporters living close to home?
Well, YouGov decided to use its profiles data to analyse the fanbases of all 20 Premier League clubs for the 2026-27 season to get the answer to this once and for all.
And it’s fair to say that it’s not looking the best for the Manchester teams.
The study found that, overall, Brighton & Hove Albion is the Premier League’s most local team – with 56% of fans based in the South East.
Sunderland (50%) and Nottingham Forest (49%) supporters are the next-most likely to live in the same region as their teams, followed by Aston Villa, Brentford, Ipswich, Leeds, Fulham, Hull, and Crystal Palace fans rounding out the top 10.
At the other end of the table, Manchester United has the second-lowest proportion of local supporters, with only a quarter based in the North West (23%), with one in six (17%) actually living in London instead.
And then as for Manchester City – who are widely considered to be the most successful team of the modern era – it has ranked fourth-bottom for local fans, as a quarter of the club’s supporters are based in the North West, with a fifth based in London (19%).
But although both United and City have found themselves towards the bottom end of the ranking, they are not the worst offenders.
That title, unfortunately, does belong to another North West team though – Liverpool.
Liverpool is the club with the lowest proportion of ‘local’ supporters, as just a fifth are based in the North West (21%) with the next highest concentration of fans can being found in London.