When we take a look back at the past 18 months, it’s difficult to see another industry that’s taken a harder hit than the Night Time Economy.
As the reality of the COVID-19 crisis began to set in back in March 2020, nightclubs and culture venues were forced to close their doors and largely remain shuttered until merely a few weeks ago, and while theatres and live music venues were able to reopen for short periods of time to stage performances, this had been under strict restrictions around capacity, movement, mask wearing, and social distancing to keep people safe.
Those ongoing restrictions, combined with “insufficient sector specific financial support from government”, at one point meant that the sector and its supply chains were at real risk of collapse.
A dedicated group of cross-party MPs, peers, and leading industry figures even had to come together in December 2020 to establish an All-Party Parliamentary Group (APPG) to represent the best interests of the sector – which it said had been particularly under-represented politically, and undervalued both culturally and economically by government.
The group stated that the Night Time Economy had “borne the brunt of COVID restrictions”, and that it believed the crisis was an “existential threat” to the industry.
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“The sector has faced enormous challenges, and thousands of bars, nightclubs, and live events businesses are at risk of collapse,” Labour MP for Manchester Withington Jeff Smith said at the time the AAPG was formed.
To put it simply, it wasn’t looking good.
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And for a region with a cultural footprint as significant as Greater Manchester’s, and a proud tradition of music, arts and entertainment – with music tourism alone having been said to generate £169 million for the local economy pre-pandemic – it truly could have been devastating.
But when the final stage of the government’s roadmap to lifting lockdown was confirmed to commence from 19 July, venues were finally given the long-awaited green light to reopen as normal, and the struggling industry could breathe a collective sigh of relief.
While reopening may have been the goal, the challenge was far from over though.
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Our venues arguably needed support from the community at this time more than ever, and so to make sure were doing our bit to help Greater Manchester get back on its feet, The Manc teamed up with multi award-winning streaming platform StreamGM last month to show some serious love and support to the region’s renowned theatres, nightclubs and live music hubs with the launch of SeeGM – a digital campaign to shine a bright spotlight on many of the amazing events, club nights, gigs and shows in our region.
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The aim of the #SeeGM campaign was to inspire residents to revisit their favourite haunts, buy tickets for future events, and safely experience more of the region’s vibrant culture and nightlife.
“Greater Manchester is the city of 24-hour party people,” our Brand Director Anna Gledson said on the launch of the SeeGM campaign last month.
“We hope with everyone’s support, our region’s venues will be thriving again very soon.”
We were keen to encourage people to take to social media to post both their happy memories of times spent at gigs, shows and events gone by, as well as share their first experiences of heading ‘out-out’ after 19 July, all while promoting being kind and respectful to staff, other audience members, and partygoers.
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We did this through a dedicated social and editorial content strategy that involved the views and suggestions of our audience of over one million loyal Mancunians across our social media platforms – touching on everything from the best nights out in Greater Manchester, to some of the best arts and culture events to visit this summer.
We also had the pleasure of speaking to some leading industry figures for the SeeGM video series to get their take on why Greater Manchester’s nightlife is so world-renowned.
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Speaking on the wealth of content created for the SeeGM campaign over the last month, Laura Graham – co-founder of StreamGM – said: “For the SeeGM video series, we interviewed different people who curate, promote, perform, or work in these places and ask them about reopening, what safety measures they have in place and why they think Manchester is the best for nightlife and culture.
“We got some real insight, charisma and heartfelt quotes from our interviewees, and this helped to raise awareness and remind people why Manchester is just a cut about the rest.
“Our grassroots venues, nightclubs and performance spaces are helping us heal emotionally from the pandemic through enjoying shared experiences and being able to socialise properly again.”
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Touching on the success of the campaign, Laura added: “It’s been ace getting positive feedback from local operators about SeeGM and so good to see people out in these places having a blast and dancing together again.
“A huge thank you to everyone who took part in the campaign for helping make SeeGM so much fun to create.”
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The #SeeGM campaign may be drawing to a close, but Greater Manchester is still thriving.
So, what can you keep doing to help? Well, as the region continues to open up and adapt to the new normal over the next few months, the support of residents will still be as important as ever, so make sure you experience all the region has to offer as safely you possibly can, while respecting staff, surroundings, locals and fellow partygoers – and most of all, keep making Manchester proud.
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Don’t forget to check out all our content from the #SeeGM campaign over on Facebook, Twitter, and Instagram, as well as on themanc.com.
The Warehouse Project reveals return to Rotterdam for massive overseas event
Danny Jones
The Warehouse Project has confirmed it will be returning to Rotterdam in 2025 for a second time, its fourth overseas event.
After debuting abroad in 2023 with an action-packed few days in the city of Rotterdam – whose art scene, music culture and even canal network bears lots of similarities to Manchester – Warehouse Project is coming back for more.
There’s just over a month left of the 2024 WHP calendar; you’d think they’d be getting ready to wind down and enjoy the Christmas breather, but not so: the organisers are already planning what is set to be one of their biggest and best long weekends to date.
Set to take place over the early May bank holiday, the Dutch port city will once again play host to one of Manchester’s legendary club nights.
The second biggest city in the Netherlands behind Amsterdam, the next edition of Warehouse’s international series is set to return to Rotterdam RDM – a warehouse space very reminiscent of both Depot Mayfield and their original home at Victoria Warehouse.
WHP x RDM II is already being billed as an “unforgettable weekend” and if any of this year’s mainline events here in Manchester are anything to go by, they’re bound to live up to that promise.
There’s also a full FAQ page for anyone looking to find out more information regarding Rotterdam, the venue itself, travel and more.
As well as revealing the dates (2-4 May 2025), the organisers have already teased a good chunk of the lineup, with the likes of Chris Stussy, Peach, Four Tet b2b with Sammy Virji, salute and many more already confirmed.
With a slew of incredible acts, multiple afterparties on boats and other local venues, as well as plenty of opportunity to see the rest of Holland’s ‘Manhattan on the Maas’, this is going to be SO good.
We were lucky enough to have been sent to sample their inaugural Rotterdam date back in April of 2023 and, we have to say, it was an absolute blast.
Take it from us, if you’re considering being a part of this next event you won’t regret and we’ll be putting together an extensive guide to help you feel prepared for raving overseas. Registration for early access is already live, so sign up fast if you want to give yourself the best chance of being there.
Limited presale and accommodation packages will be available to those who have applied at 9am on Monday, 2 December (UK customers only). General admission tickets will go live from 9am n Tuesday, 3 December sale for UK and Dutch customers starts Tuesday 3rd December at 9am GMT/10am CET.
Rotterdam 2025 will be here before you know it, so take a boots-on-the-ground at what an international Warehouse Project date looks like down below:
Ravyn Lenae at Gorilla Manchester – Our ‘One Wish’ was granted
Thomas Melia
This was Ravyn Lenae’s first rodeo at Gorilla and it’s safe to say she had the Manchester crowd hooked on her live set like ‘Candy’ (sorry).
Only two lines in and three puns deep but Ravyn’s performance was nothing to joke about, especially with her to-die-for vocals and killer live accompaniment.
Her most recent album and tour are both branded, Birds Eye, and while Gorilla may not be the most panoramic place in our beautiful city to overlook the Manchester skyline, the bubbly and engaging crowd sure painted a pretty well-rounded picture of the Mancunian hospitality.
The introduction to ‘Bad Idea’ feels like a spaceship descending to earth and it couldn’t be more fitting because let’s face it, an artist this good simply can’t be living on the same planet as us she’s simply out-of-this-world.
Similarly, the follow-up ‘1 of 1’ has an identical space-tech vibe with a static-filled opening and instrumental making it a perfect predecessor. These two tunes have impressive soundscapes with the live drums even more so helping to excite a sold-out venue.
Ravyn Lenae wasn’t shy on stage, commanding the Gorilla stage.Lenae appreciating the roars of the Manchester crowd.Credit: Audio North/The Manc Group
Seven tracks into the setlist, Lenae knows how to keep Gorilla at her fingertips performing hits ‘M.I.A’, ‘The Night Song’ and ‘Candy’ back-to-back-to-back – easily the holy trinity of track runs on this tour.
Taken from her debut outing Hypnos, the afrobeats and lo-fi inspired ‘M.I.A’ doubles as a dancefloor filler and an instant crowd pleaser, ironically we were lost in the music.
The middle of this three-track-run ‘The Night Song’ keeps spirits high and boosts our confidence as the 25-year-old has us singing, “Hair down, feeling alright/ Got my edges on tight, It’s a party tonight”.
Her sweet-named album track ‘Candy’ jet sets us to a tropical paradise with its reggae-fused rhythms, and after a full ten minutes of side-stepping and attempting to dance, the cold temperature outside didn’t even cross the crowd’s mind.
Besides being some of her best numbers, these three upbeat tunes take us through a small piece of her past three projects with each of the singles featuring on a different respective release from 2018 all the way up to present day.
Nothing but love from Ravyn Lenae and her crew for the Mancs.Lost in music, Lenae and band at Gorilla, Manchester.Credit: The Manc Group
Steve Lacy produced ‘Sticky’ was another standout, her rocker chic-esque vocal style flaunts all over the live band’s arrangement as she flaunts, ‘What did you do?/ Got me confused’.
‘One Wish’ was ethereal; I may have an unfair bias with this single being my personal favourite in the American star’s discography, but the vocal delivery and Lenae’s characterisation elevated this to new heights – even better than its original studio recording, maybe.
Manchester never misses the chance for an encore, especially not when it’s the plucky guitar bop ‘Love Me Not’. Up there with one of her best.
The crowd erupted as Lenae asked, “You want one more?”, before whistling, “See right now I need you, I’ll meet you somewhere now”, it was obvious concertgoers wanted this show wasn’t done.
The Manchester date marks the final show of the whole tour and Lenae was feeling very reflective during song breaks, telling the buzzy crowd, “I’m so grateful that I still get to tour this part of the world and I appreciate you all braving the cold for me”.
When you’re getting to witness someone as remarkable as Chicago-born singer Ravyn Lenae, a little bit of nippy Manchester weather is nothing!