A total of 50 organisations have joined forces to back the launch of a new campaign targeted at preventing drownings in the UK.
After the latest figures have shown that 277 people sadly lost their lives in accidents in the water in the UK in the past 12 months alone, health and safety campaigners have come together today, on what is World Drowning Prevention Day, to launch the joint campaign – which is called Respect the Water.
Run by the National Water Safety Forum (NWSF), Respect the Water aims to reduce the number of water-related deaths and accidents, and looks to highlight the potential dangers of water, and encourage people to reconsider their actions and adopt safer behaviour.
“We want you to enjoy the water, but we also want you to recognise its dangers and never underestimate its power,” the NWSF explains of the campaign.
By 2026, the campaign is aiming to halve the number of people in the UK who accidentally die in the water each year.
There may be a #heatwave at the moment, but the water is still cold. If you got into difficulty in cold water, would you know what to do? Your instinct is to thrash around, but cold water shock can make you gasp uncontrollably. Instead, #FloatToLive. pic.twitter.com/Ka26jYvFIU
The World Health Organisation (WHO) statistics estimate 235,600 people drown every year globally, and it is among the 10 leading causes of death for children.
More than 90% of drowning deaths occur in rivers, lakes, wells, domestic water storage vessels, and swimming pools in poorer countries – with children and adolescents in rural areas disproportionately affected.
The NWSF also explains that current drowning figures show a clear gender divide, with men accounting for the vast majority of those who die, so while it says the campaign is “primarily aimed at men”, the safety advice is just as relevant for anyone who finds themselves in difficulty in open water – both at the coast or inland.
The joint campaign has been launched as temperatures have been soaring across the UK as of late, and are set to continue over the summer, and also comes after two teenagers tragically lost their lives in separate incidents in Greater Manchester within the last two weeks alone – a 16-year-old boy in Salford Quays, and another 16-year-old boy in Dawber Delph quarry in Appley Bridge, near Wigan.
As we approach the summer school holidays in parts of the UK, we are asking those visiting coastal areas to:
✓ Choose a lifeguarded beach ✓ If you're struggling in the water, #FloatToLive ✓ If you have children, teach them to float
— Canal & River Trust (@CanalRiverTrust) July 15, 2022
The 50 groups backing the campaign are nationwide – including the RNLI, HM Coastguard, the National Fire Chiefs Council, the Royal Society for Prevention of Accidents, the Royal Lifesaving Society, Swim England, Water Safety Scotland and Water Safety Wales.
“Contrary perhaps to popular imagination, most accidental drownings occur inland: 168 or 62% in 2021,” said a spokesperson for the Respect the Water campaign group.
“With all UK schools now out for summer, rivers, lakes, canals, flooded quarries and reservoirs are set to get increasingly busy, though many are perhaps unaware of the dangers that these cold, freshwater settings can pose, even when air temperatures are very high.”
277 people died after drowning in the UK in 2021, which is compared to 254 in 2020, and 233 in 2019.
The RNLI encourages those who find themselves in difficulty in the water to float to “increase your chances of survival” / Credit: RNLI
The RNLI and the Respect the Water campaign says there are “two simple skills” everyone should know that could save a life.
“If you find yourself in difficulty in the water, float to increase your chances of survival,” the RNLI says.
Fight your instinct to thrash around.
Lean back, extend your arms and legs.
If you need to, gently move them around to help you float.
Float until you can control your breathing.
Only then, call for help, swim to safety or continue floating until help arrives.
If you see someone else in trouble in the water, call 999 or 112 and ask for the Coastguard.
Ancoats bar Sammy’s closes after ‘online smear campaign’
Daisy Jackson
A popular late-night bar in Ancoats has announced its official closure after several months of silence.
Sammy’s Bar, which was styled as a retro 70’s diner and stayed open into the early hours, has said the bar ‘is officially no longer’.
In a statement shared on the bar’s Instagram stories, founder Sammy Shonn said that there was been an ‘online smear campaign’ and has decided to sell the bar ‘for my own mental wellbeing’.
The account, and the bar itself, will now be transferred to new owners.
Sammy’s opened in 2019 and was a popular, hidden-bar-style spot for late-night cocktails and DJs.
Their full statement reads: “It’s with regret that I inform you Sammy’s is officially no longer.
“Whilst I vehemently maintain my total innocence against all of the hurtful allegations made against me and my character in a recent online smear campaign, for my own mental wellbeing, I’ve made the difficult decision to sell the bar, along with all its associated assets, including this social media account.
“Thank you to everyone for your custom, your love and your support since 2019.
“Together we created something special. I am now transferring this account to the new owners, who I am sure will post something shortly regarding their plans.”
A petition has been created to make Prestwich’s Oasis-inspired ‘Aldeh’ sign permanent
Danny Jones
We love how Greater Manchester, the UK and, indeed, the whole world have been gripped by Oasis fever – even brands like Aldi, who recently renamed one of their local shops ‘Aldeh’ in honour of Oasis and Manc accents everywhere; in fact, there’s even a petition to make it permanent.
And it’s already starting to gather some steam…
That’s right, the Aldi in Prestwich – or ‘Aldeh’ as we shall hopefully refer to it from now until forever – has seen not just local shoppers in and around Bury, but Oasis fans and even just curious Mancunians visit the location to see it for themselves.
In case this silly but oddly satisfying bit of news somehow passed you by, here it is in all its (What’s the Story?) Morning Glory:
A slightly caricatured and over-the-top impersonation of the most Gallagher-esque voice ever? Maybe. Fun to record? Definitely Maybe.
The sign itself has stood outside the branch located near Heaton Park for just over a fortnight now in honour of the Live ’25 reunion gigs and has drawn plenty of attention.
As described by the creator of the petition, Ella Curtis – a Manchester native herself – “photos of the sign went viral, because it tapped into something meaningful: pride in where we’re from, and in what this city has given the world. In short, Prestwich got its own Blue Plaque.”
Simply entitled, ‘Make “Aldeh” Permanent: A Tribute to Manchester’s Musical Legacy’, you can find a lengthy and surprisingly inspiring explanation detailing why the petition matters down below.
“1. A Tribute to Manchester’s Cultural Legacy
Manchester’s contribution to music – and to British culture more broadly – is unmatched. Oasis gave the world BritPop and helped define a generation. The ‘Aldeh’ sign reflects that heritage in a way that feels authentic, local, and proud.
2. A Source of Local Pride
As a proud Mancunian, I’ve seen the reaction firsthand. The sign has brought a real sense of community, joy, and identity to the area. People stop to take pictures, to smile, to talk. In a time when towns often struggle to feel distinctive, this simple change has sparked something genuinely positive.
3. A Cultural Landmark in the Making
In just a short time, the sign has become a local attraction and even a landmark – a destination for fans. It is a symbol and reminder of how we, as Mancunians all came together to celebrate one of the biggest reunion concerts from one of the world’s biggest bands happening right on our doorstep!
The ‘Aldeh‘ sign might have started as a temporary campaign, but it’s come to mean something more – to this city, to its people, and to anyone who recognises the power of music and place.”
Of course we’ve signed it. (Credit: Screenshot via Change.org)
Already listed on Google as a ‘cultural landmark’, even boasting 5-star reviews, Aldi themselves have responded by saying: “Boss said we also need 10,000 likes and a comment from one of the Gallaghers.”
It’s your time to shine, folks – we’ll worry about the two later.
The ‘Aldeh’ petition page ends with a simple but moving message: “Sign if you agree – let’s make ‘Aldeh’ a lasting part of Manchester’s story.”
Listen, it’s very rare that you see a city, a country and arguably the entire world taken over by a collective obsession and unified love of music and art; with that in mind, you best believe we’re right behind this.
And if you fancy tacking the ‘Aldeh’ sign onto a tour of important Oasis heritage sights in 0161, then look no further.
Emily Sergeant -
25th July 2022 
