BrewDog has addressed the huge backlash it received this week, which stemmed from the brewery declaring itself an ‘anti-sponsor’ of the World Cup in Qatar while still screening the games in its bars.
The Scottish beer brand has been accused of hypocrisy and of profiting from the tournament, despite taking a very public stance against Qatar.
Its ‘World F*Cup’ campaign will see profits from all Lost Lager sold during the World Cup given to fight human rights abuse.
BrewDog said: “Football’s been dragged through the mud, before a single ball’s been kicked. Let’s be honest: Qatar won it through bribery. On an industrial scale.
“Football is meant to be for everyone. But in Qatar, homosexuality is illegal, flogging is an accepted form of punishment, and it’s OK for 6,500 workers to die building your stadium.
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“That’s why we’re kicking off. And we’re putting our money where our mouth is, with all the profits from our Lost Lager sold during the tournament going to fight human rights abuse.
BrewDog’s anti-World Cup posters. Credit: Saatchi & Saatchi / BrewDog
“We’re proud to be launching BrewDog as an anti-sponsor of the World F*Cup. To be clear we love football, we just don’t love corruption, abuse and death.
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“So join us. Let’s raise a glass to the players. To the fans. To free speech. And two fingers to anyone who thinks a World Cup in Qatar makes sense.”
The campaign has been described as ‘superficial and meaningless’ after the brewery confirmed its bars across the country would still be showing the games.
They replied to one critic on Twitter to say: “We are, because don’t want to stop people watching the football. Corruption shouldn’t stop this. Besides, the more football we show, the more Lost is sold, the more money goes to charity.”
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BrewDog co-founder James Watt has now addressed the criticism in a post on LinkedIn, saying that the company thought ‘long and hard’ about its decision to screen the World Cup matches.
He said that BrewDog didn’t want to ‘deny our loyal customers the chance to enjoy them together just because FIFA bizarrely chose to award the world cup to Qatar in very questionable circumstances’.
He also wrote: “All profits from Lost Lager sold during the tournament will be donated to human rights charities. The truth is, we will raise more money to do good if we show the matches in our bars.”
James’ post said: “People are still going to watch the games – so giving them the opportunity to watch the games both to raise awareness and raise money to drive positive change at the same time is worthwhile.
“To be very clear, in doing so we aren’t supporting FIFA or Qatar’s human rights track record, we are supporting those that love the game and hate to see it dragged through the mud like this.”
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He continued: “We will never please all the people all the time. We are now very used to our critics piling in. But in the space of 24 hours we’ve massively raised awareness of this incredibly important issue and we will follow this up, we hope, with a sizeable donation to charity to further support the cause.
“At BrewDog we have always taken a stand for the things that we believe it and that is something we will always continue to do.”
Featured image: Saatchi & Saatchi / BrewDog
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Victim named and murder investigation launched after young woman is killed in Newton Heath stabbing
Emily Sergeant
The victim of a street stabbing in Newton Heath this week has been named for the first time as a murder investigation continues.
It comes after officers from Greater Manchester Police (GMP) responded to reports of a disturbance at around 2am yesterday (Thursday 15 October) on Dorking Avenue, in the Newton Heath area of Manchester, and when they arrived on the scene, they found a woman in her 20s with serious injuries that were ‘consistent with a stabbing’.
Despite best efforts of all emergency services involved, the young woman was sadly pronounced dead at the scene.
As the murder investigation progresses, the woman has now been publicly named and a photo of her has been released for the first time.
She has been named as 26-year-old Alisha Samuels.
At this time, one man, aged 25, has been arrested on suspicion of murder, and a man and woman, aged 61 and 38, have been arrested on suspicion of assisting an offender, and they all remain in custody – with officers continuing their enquiries to establish the full circumstances of this incident.
Alisha’s family have asked for privacy whilst they deal with the devastating loss of their loved one, GMP has stated.
“We are continuing to urge people who may have information in relation to this incident to please come forward to support our investigation and bring justice for Alisha,” the police force said in a public appeal.
Anyone who may have witnessed the incident, or has mobile phone, CCTV, or doorbell footage, is urged to call GMP on 0161 856 5464, or contact them via the Major Incident Public Portal here.
Alternatively, you can contact Crimestoppers on 0800 555 111
Featured Image – GMP (Family Handout)
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Former supply teacher jailed for multiple upskirting and AI sex offences across Greater Manchester
Emily Sergeant
A former supply teacher has been jailed for multiple upskirting and AI sex offences in schools across Greater Manchester.
Abusali Rahman – a British national of Bangladeshi ethnicity from Salford – appeared in Bolton Crown Court this week for his sentencing after first being charged with, and then pleading guilty to, several offences.
The offences are including, but not limited to, 12 counts of taking an indecent photograph/pseudo-photograph of a child (images obtained by upskirting), three counts of making indecent photograph / pseudo-photograph of a child (making AI-generated images), and one count of attempting to meet girl under 16 following sexual grooming.
The offences are alleged to have taken place between December 2023 and June 2025, according to Greater Manchester Police (GMP).
Twelve girls have been identified in relation to the upskirting offences – aged between 13 and 16 at the time of the alleged offending – at seven high schools in three Greater Manchester boroughs (Bury, Bolton, and Salford).
GMP says it has remained in close contact with the schools, local authorities, and other partners throughout the investigation to ensure all appropriate support is in place for those who need it.
Additionally, the court also heard how Rahman amassed a collection of images of young girls, using AI and other methods to sexualise them.
The images numbered more than 300 in total, ranging from Category A to Category C classifications, and Rahman would post these on social media, often alongside humiliating and disgusting captions.
Rahman was sentenced to six years in prison, and will also be subject to a 20-year Sexual Harm Protection Order.
A former supply teacher has been jailed for child sex offences in schools across Greater Manchester / Credit: GMP
Detective Constable Lisa McGaffin, from GMP’s Bolton Child Protection Team, described Rahman’s crimes as ‘absolutely abhorrent’.
“My thoughts throughout this process have always been with the young girls who have been subject to such indignity,” DC McGaffin said following the sentencing this week. “Their welfare and support will always be a priority for us.
“While working as a teacher – someone who young children should trust and be safe with – Rahman repeatedly took secret photos for his own sick gratification, before posting images online which showed his total disregard for the girls’ respect and dignity.
Daisy Jackson -
9th November 2022 
