Iceland to now give away unsold food for free in efforts to ‘reduce waste’
Bread, cakes, morning goods, chilled and fresh food is all included in the scheme, which is expected to divert around 1.3 million food items away from landfill a year.
Iceland has made the decision to give away items to customers for free on the last day of their shelf life.
The budget supermarket has said it has made the decision to give items away to online customers in a bid to reduce food waste.
According to Iceland, its ‘Free on Last Day of Life’ initiative could see more than 1.3 million items worth £500,000 a year now given away to be eaten, instead of going in the bin unsold, and all groceries delivered by Iceland have previously promised to have a shelf life of a minimum of two days.
The initiative has been launched across 1,000 sites up and down the country, following a positive initial trial in 40 stores that saw over 17,000 items given away free of charge.
In an effort to reduce food waste, we’re giving away food on the last day of its shelf life to online customers.
Customers on average also saw a refund of around £1.58 as a result of the initiative, it has been reported.
The way the initiative works is that when an item is ordered by a customer and is due to go out on the same day as its due date, the customer will be made aware that the item will be free – and it shall be placed in their basket as normal.
Bread, cakes, morning goods, chilled and fresh food is all included in the scheme, which aims to help the supermarket be more sustainable.
Iceland customers on average also saw a refund of around £1.58 as a result of the initiative, it has been reported. / Image: Pxfuel
Iceland Foods managing director, Richard Walker, said: “Reducing food waste is a huge priority for us as we continue to reduce our impact on the environment [and] we know that shelf life plays a big role in the creation of surplus food so we to have find an innovative way to combat this within our stores and via our online shopping.
“Our Free on Last Day of Life scheme not only helps reduce food waste but also supports our customers.
“We know cost is key to many of our shoppers and this new initiative allows us to offer them the opportunity to reduce their weekly shopping bills as well as helping to reduce food waste.”
New data reveals a third of Brits admit to secretly sneaking off work early on a Friday
Emily Sergeant
Surprising new data has revealed that a third of Brits admits to secretly sneaking off work early on a Friday.
After a long and tiring week, most of us would love the chance to clock off work a little earlier than usual on a Friday, but for a lot of workers, this isn’t always a possibility – and for some, they even have to work longer at the end of the week to make sure everything has been finished off and tied up before the weekend arrives.
But since there has been a noticeable rise in remote working and working from home, a new survey has revealed that working attitudes have changed.
Virgin Media has released new broadband data that reveals a drop in traffic on Friday afternoons during the summer months – with as much as an 8% dip between 3-5pm compared to the winter, as remote workers clock off early.
A third of Brits admit to secretly sneaking off work early on a Friday / Credit: Glenn Carstens-Peters | Robin Worrall (via Unsplash)
The Friday traffic drop-off comes from Virgin Media’s broadband network analysis, which it says is a ‘reliable indicator’ of the connectivity habits of the British public.
Alongside the network data, Virgin Media also asked Brits about their work policies and working habits ij a bid to fully understand the trend.
Nearly a third (30%) of Brits say they have a formal early Friday finish in place during the summer, but despite almost half of UK adults (48%) saying they’re not authorised to finish early on a Friday, 32% have admitted to regularly logging off with or without official permission.
Surprising new data has revealed Brits’ working habits / Credit: Chuttersnap (via Unsplash)
Many Brits have also confessed to working ‘on the move’ on a Friday afternoon too.
15% admitted to having worked from the train station as the weekend creeps nearer, as well as 14% from the park, 10% from the pub, and many as 30% of 18-24-year-olds worked from the car while travelling for the weekend.
“Our network traffic analysis is revealing changing workplace habits in real time as the nation takes advantage of long summer Fridays,” commented Jeanie York, who is the Chief Technology Officer at Virgin Media O2.
“We’re continuing to boost our fixed and mobile networks so whether Brits are working from their local park, or finishing their work at home, we’re ready to keep them connected.”
Featured Image – Israel Andrade (via Unsplash)
News
Tiny Manchester pub brilliantly condemns ‘alarming rise’ in hate speech
Daisy Jackson
A micropub in Manchester city centre has spoken out about an ‘alarming rise’ in hate speech.
The Victoria Tap, a tiny little boozer at Manchester Victoria train station, strongly condemned any racist, homophobic or sexist conversations taking place in its venue.
The pub said ‘there is absolutely no room for it’ within its walls.
In a statement – which has been met with praise from customers and followers – they added that anyone bringing hate speech to the pub ‘can let the door kick you on the way out’.
The Victoria Tap wrote: “We’ve noticed an alarming rise in racist, homophobic and sexist slurs/comments/conversations lately and we just want to say that there is absolutely no room for it here.
“This is a safe space for everyone.
“If you, or someone in your group, want to disturb this philosophy, you can let the door kick you on the way out.”
The Victoria Tap has brilliantly condemned ‘alarming rise’ in hate speech
Praising their statement, one person wrote: “Great to read this. There is NO place for this. All public spaces should be welcoming.”
Another said: “Pubs should be welcoming environments for people of all walks of life. There’s no room for misogyny, racism or discrimination of any kind. Those who espouse those thoughts need a good hard look in the mirror.”
Someone else commented: “That’s how I see the Vic Tap. Great place for a safe quiet pint. Keep up the great work guys as it’s a fantastic venue.”
The Victoria Tap opened at Manchester Victoria back in 2023, completely transforming a space that was previously a bin store.
As well as its cosy interior, it has a small beer garden which overlooks the tram tracks in and out of the train station.
It’s operated by the same team behind the Piccadilly Tap and the even newer Oxford Tap.
We know exactly where we’ll be heading for our next pint now. Good work, Victoria Tap.
Georgina Pellant -
25th October 2021 
