Restaurants across the UK are preparing to lower prices on their menus as the government temporarily reduces sector VAT by more than £4 billion.
For a six-month period, VAT will be trimmed on meals, accommodation and attractions – diving from 20 to 5per cent.
This will enable the hospitality sector to lower prices and subsequently attract more customers.
Chancellor Rishi Sunak announced the VAT amendments in July, along with an “Eat Out to Help Out” scheme that entitles customers to 50 per cent off (up to £10 per head) at participating venues.
VAT (Value Added Tax) is paid on goods and services – but is often already included as part of the advertised price.
The government is hoping that these short-term changes will help to reboot the economy.
Pubs, cafes and restaurants were forced to close for the best part of three months when COVID-19 gripped the country, surviving solely on takeaway services.
However, with lower VAT in place, some of the bigger chains are in a position to lower the prices of their hot food and drink for a temporary period.
Here are the brands who’ve already confirmed they’ll be offering discounts from today (15 July).
KFC
KFC UK & Ireland
KFC was quick off the mark to announce some price cuts in the wake of new VAT rates.
Earlier this week, the fried chicken chain confirmed on Twitter they’d be serving half-price boneless buckets and shaving a few quid here and there off other ‘fan favourites’.
“It’s welcome news,” said a spokesperson.
“Equally, our fans have been amazing over the past few months, so we are rolling out price reductions across our menu too.”
It’s worth noting, however, that whilst the low VAT rates are around until January, this special offer is not.
£4.99 boneless buckets are only available from today (15 July) to Sunday (19 July).
KFC has, however, promised more “fantastic deals” in the coming weeks.
McDonald’s
Wikimedia Commons
McDonald’s is asking its UK franchisees to trim prices on various items in the wake of the VAT cut.
The Golden Arches is recommending that its restauranteurs apply discounts to breakfast and coffee, as well as popular classics like the Big Mac, the Quarter Pounder and Chicken Nuggets.
Extra Value Meals could see 40p reductions, with customers also set to enjoy 30p off Happy Meals and 50p off morning meals.
Many McDonald’s venues are still operating limited menus around the UK, with the gradual reintroduction of seasonal/exclusive items being added over time.
Nando’s
Pixabay
Nando’s has also jumped on the bandwagon and promised to offers discounts for customers – but not just on a few select items.
Nope. The South African restaurant is passing on VAT savings across its whole menu (except items that don’t qualify, like alcohol and cold food) for eat-in, delivery and click and collect.
So, from today (15 July), you can order a Nando’s and enjoy bigger savings on the bill than ever before.
On a quarter chicken, for example, you’ll pay 55p less.
Global coffee chain Pret also piped up on Twitter this morning (16 July) to confirm they’d be cutting prices across their menu in the coming days.
As of yet, there’s no confirmation as to which items will be subject to discounts, but coffee and hot food could be candidates.
Pret wrote on social media: “We’re passing back temporary VAT savings to our lovely customers.
“So over the next few days, you’ll notice lower prices on your favourite coffees, hot food and a few other treats.
“Cheers!”
We're passing back temporary VAT savings to our lovely customers. So over the next few days, you’ll notice lower prices on your favourite coffees, hot food and a few other treats. Cheers! pic.twitter.com/lLWlulUdHt
Starbucks, too, has gotten in on the act and elected to lower the cost of coffee for customers from July.
The coffee chain announced on Tuesday that they’ll be passing on the full VAT discount in company-operated stores, meaning customers will get to enjoy lower prices.
The discounts will apparently be applied to drinks and hot meals.
Other venues with Starbucks licenses are being left to choose where to offer discounts; so certain prices may remain standard in some premises.
News
Manchester City dedicate derby win to late and beloved boxing blue, Ricky Hatton
Danny Jones
Manchester City players past and present, club members and fans alike have paid tribute to the late, great boxer, Ricky Hatton MBE, following his shock passing this weekend, honouring him with a fitting derby day win.
Safe to say there’ll be a blue moon all over Greater Manchester this week.
The tragic news about Ricky Hattonwas sadly announced just hours before the 197th Manchester derby at the Etihad Stadium on Sunday, 14 September, with the entire ground observing a ‘minute of appreciation’ before kick-off.
Manager Pep Guardiola looked visibly emotional when the camera panned to him applauding his memory in the crowd, and there were plenty of other tributes to ‘The Pride Hyde’ spotted both the home and away ends, with several famous City faces taking to social media after full-time to share their own.
Our pre match display funded as ever by you the fans. We’re planning a Ricky Hatton tribute for Burnley. pic.twitter.com/l67gyyjSTK
Perhaps one of the most moving tributes came from Guardiola himself, who has always immersed himself in local Manc culture beyond just football, so it was no surprise he felt the sorrow in the stands.
Speaking to the media in his post-match duties, the Catalan coach and former athlete himself said: “I’ve been here for ten years, [seen/heard] a lot of minute [silences/applauses], and I don’t remember one so, so intense like today.
“I want to say thank you so much to the Man United fans because they behaved and applauded. I know he was a World Champion in boxing. It was a special, special moment. There are no words that can contain the pain that the family can feel right now for this loss, but we are close.
“I know how much of an incredible Man City fan [he was]. He lived the bad moments and the good moments in the last 10/15 years. I know for the fans how close he was [held]. The moment of applause was unbelievable.
“It was an experience I will always remember because I felt in every applause of every person in the stadium the gratitude for what he has done professionally and being a massive, massive City fan.”
Once again, he wasn’t the only familiar sports personality, blue or otherwise, who made it known how much he was admired by those in and around the region of Greater Manchester.
Both Manchester United legend Roy Keane and ex-Man City defender Micah Richards joined the Sky Sports panel in discussing his legacy as a local sporting icon.
Rest in peace to a legend and a mental health hero.
Everyone involved paid tribute to Ricky Hatton as City claimed the win over United.
Such a sad day for combat sports. Sad day for Great Britain. Sad day for Manchester. I remember as a young boy staying up late to watch his legendary career. The original people’s champion, one of us. Rest in peace Ricky Hatton 💔 pic.twitter.com/2phiyCEneM
Featured Images — Sky Sports (screenshot)/SamboD (via Flickr)/Man City via (X)
News
Warrington-born Adolescence star Owen Cooper becomes youngest ever male Emmy winner
Emily Sergeant
Owen Cooper has made history.
The Warrington-born actor who burst onto the scene as a newcomer in the Netflix smash-hit drama series Adolescence, starring alongside other big names like Stephen Graham, Erin Doherty, and Ashley Walters, has become the youngest winner ever in any male acting category at last nights Emmy Awards 2025.
He took home the award for Best Supporting Actor in a Limited or Anthology Series.
Youngest Emmy winner ever in any male acting category.
At just 15 years old, Cooper beat out his fellow co-star Ashley Walters for the award, as well as other renowned actors like Javier Bardem, Peter Sarsgaard, and Rob Delaney.
Adolescence, if you haven’t had a chance to watch it yet, is a four-part limited series about a 13-year-old boy who is accused of murdering one of his classmates – with each episode remarkably being filmed in one unflinching and continuous shot.
The truly gripping story unfolds in real time as the main characters search for answers in the wake of a shocking tragedy.
Who is actually responsible? Why did it happen? And could it have been prevented?
Adolescence gained universal critical acclaim when it debuted on Netflix earlier this year / Credit: Netflix
Cooper was a complete screen newcomer starring as the young boy Eddie Miller, accused of murder, and the show tells the story of how a family’s world is turned upside because of it.
Taking to the stage to accept his award last night, Cooper – who began taking weekly acting lessons with The Drama Mob here in Manchester – said: “[The win] is just so surreal. Honestly, when I started these drama classes a couple years back, I didn’t expect to be even in the United States, never mind [at The Emmys].
“So I think tonight proves that if you listen and you focus and you step out your comfort zone, you can achieve anything in life.”
Elsewhere on the night, Adolescence cleaned up as a whole.
Co-creator and star of the show, Stephen Graham, took home the Best Lead Actor in a Limited or Anthology Series award, as well as a Writing award alongside co-writer Jack Thorne, while Erin Doherty claimed the Best Supporting Actress accolade in the same category, and director Philip Barantini won the Best Director award.